Different content on the same URL depending on the IP address of the visitor
-
Hi!
Does anybody have any expierence on the SEO impact when changing the content of a page depending on the IP address of the visitor? Would be text content as well as meta information. This happening on the same URL.
Many thanks.
-
The normal way to handle internationalization is to have separate Geo/Language subfolders, and potentially redirect users based upon IP address, or prompt them to switch to the appropriate language or country if they want.
For example, a US-based publisher with separate UK content might do this:
Is there a reason you want to keep the URL the same while doing multilingual?
Google's overview of methods and why they're good or bad is a good starting point: https://support.google.com/webmasters/answer/182192?hl=en
-
Hi,
Thanks for the response.
My suggestions would be to have different pages rather than changing the content based on the location.
First of all, if Google discovered that you are changing content they may hit you with a spam penalty. And I believe it would impact on your rankings as not all the content would be seen.
Secondly, it should be easier to manage, this way. Just make sure you are not duplicating content but with different locations.
-
Thanks for the feedback. This would mainly be about news articles etc.
So as an example domain.com/news would have 10 news articles in English if visited from the UK containing news elements from the UK, but if the same page is visited from the USA, it would have 8 articles with contents of the USA.
We're wondering if this strokes with any SEO policy and/or has consequences for ranking positions.
-
Hi Schoellerallibert,
My first reaction is that this is a way for you to play the system.
Can you share an example of the content that you are going to change?
Also, keep in mind that Google searches from one place and will therefore only see one version of the content.
Steve
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How much does URLs with CAPS and URLs with non-CAPS existing on an IIS site matter nowadays?
I work on a couple ecommerce sites that are on IIS. Both sites have return a 200 header status for the CAPS and non CAPS version of the URLs. While I suppose it would be ok if the canonicals pointed to the same version of the page, in some cases it doesn't (ie; /Home-Office canonicalizes to itself and /home-office canonicalizes to itself). I came across this article (http://www.searchdiscovery.com/blog/case-sensitive-urls-and-seo-case-matters/) that is a few years old and I'm wondering how much of an issue it is and how I would determine if it is/isn't?
Intermediate & Advanced SEO | | OfficeFurn0 -
Content Audit Questions
Hi Mozzers Having worked on my companies site for a couple of months now correcting many issues, im now ready to begin looking at a content review, many areas of the site contain duplicate content, the main causes being 1. Category Page Duplications
Intermediate & Advanced SEO | | ATP
e.g.
Widget Page Contains ("Blue Widget Extract")
Widget Page Contains ("Red Widget Extract")
Blue Widget Page Contains ("Same Blue Widget Extract")
Red Widget Page Contains ("Same Red Widget Extract") 2. Product Descriptions
Item 1 (Identical to item 2 with the exception of a few words and technical specs)
Item 2 Causing almost all the content on the site to get devalued. Whilst i've cleared all moz errors and warnings im certain this is causing devaluation of most of the website. I was hoping you could answer these questions so I know what to expect once i have made the changes. Will the pages that had duplicate content recover once they possess unique content or should i expect a hard and slow climb back? The website has never receive any warnings from Google, does this mean recovery for penalties like duplicate content will be quicker Several pages rank on page 1 for fairly competitive keywords despite having duplicate content and keyword spammy content. What are the chances of shooting myself in the foot by editing this content? I know I will have to wait for google to crawl the pages before i see any reflection in the changes, but how long after google has crawled the page should I get a realistic idea of how positive the changes were? As always, thanks for you time!0 -
Content Aggregation Site: How much content per aggregated piece is too much?
Let's say I set up a section of my website that aggregated content from major news outlets and bloggers around a certain topic. For each piece of aggregated content, is there a bad, fair, and good range of word count that should be stipulated? I'm asking this because I've been mulling it over—both SEO (duplicate content) issues and copyright issues—to determine what is considered best practice. Any ideas about what is considered best practice in this situation? Also, are there any other issues to consider that I didn't mention?
Intermediate & Advanced SEO | | kdaniels0 -
Intra-linking to pages with a different Canonical url ?
Hello Moz Community! I'm hoping to get some advice around intra-linking practices and the benefits when a page that is being linked to has a different canonical tag than it's own URL. Confused? Allow me to elaborate. Scenario: Background: Ecommerce Company is trying to increase its organic ranking for key, broad terms in the cycling industry. Ecommerce company is trying to rank its category pages for a main term. To help this, the company focusing on increasing the quality of its intra-linking structure (the links and anchor texts that link to another page within the site). Example goal: to have it's Road Cassettes category page rank for 'Road Cassettes' Company's 'cassettes' main category page is here: /Components/Drivetrain/Cassettes/ And the company uses filtered navigation logic to drill down into 'road cassettes' specifically: /Components/Drivetrain/Cassettes/?page_no=1&fq=ATR_RoadBiking:True SEOs are instructed to include occasional links back to this page, with SEO friendly anchor text, to help strengthen it's authority for the main term. The Issue / Question: Main category URL: /Components/Drivetrain/Cassettes/ Road Cassettes category URL: /Components/Drivetrain/Cassettes/?page_no=1&fq=ATR_RoadBiking:True Road Cassettes Canonical URL: /Components/Drivetrain/Cassettes/ The canonical URL of the filtered Road Cassettes category is its main category URL. Will Company be able to effectively rank its Road Cassettes category URL for 'Road Cassettes' if the canonical URL is the main category? Should the canonical URL not be the main category? OR Will increasing the intra-linking to the Road Cassettes URL help the main category URL rank for 'Road Cassettes' - by passing all it's authority?
Intermediate & Advanced SEO | | Ray-pp0 -
Expired News Content
Ive read some stuff about expired content here, but have yet to find an answer so I thought I would post my question is regarding a news based site and expired content issues. So my site does Recaps, and Previews for sporing events. Well eventually the content does become not relevant as nobody cares about a prediction after the game is done. What would be the best method to deal with this? Should I just leave it there or 301 redirect it to the more relevant games. The reason why I'm asking is because when I have added a more recent game such as New York vs Boston, when I would search for that keyword in google, the page google would show would be like Atlanta vs L.A. Thanks in advance!
Intermediate & Advanced SEO | | ravashjalil0 -
Content not indexed
How come i google content that resides on my website and on my homepage and my site doesn't come up? I know the content is unique i wrote that. I have a feeling i have some kind of a crawling issue but cannot determine what it is. I ran the crawling test and other tools and didn't find anything. Google shows me that pages are indexed but yet its weird try googling snippets of content and you'll see my site isnt anywhere. Have you experienced that before? First i thought it was penalized but i submitted the reconsideration request and it came back clear, No manual spam action found. And i did not get any message in my GWMT either. Any thoughts?
Intermediate & Advanced SEO | | CMTM0 -
Which duplicate content should I remove?
I have duplicate content and am trying to figure out which URL to remove. What should I take into consideration? Authority? How close to the root the page is? How clear the path is? Would appreciate your help! Thanks!
Intermediate & Advanced SEO | | Ocularis0 -
Rel canonical element for different URL's
Hello, We have a new client that has several sites with the exact same content. They do this for tracking purposes. We are facing political objections to combine and track differently. Basically, we have no choice but to deal with the situation given. We want to avoid duplicate content issues, and want to SEO only one of the sites. The other sites don't really matter for SEO (they have off-line campaigns pointing to them) we just want one of the sites to get all the credit for the content. My questions: 1. Can we use the rel canonical element on the irrelevent pages/URL's to point to the site we care about? I think I remember Matt Cutts saying this can't be done across URL's. Am I right or wrong? 2. If we can't, what options do I have (without making the client change their entire tracking strategy) to make the site we are SEO'ing the relevant content? Thanks a million! Todd
Intermediate & Advanced SEO | | GravitateOnline0