Are Monthly-Run custom reports supposed to compare against the previous month?
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When I run monthly reports, it looks like keywords are down, when they are actually up compared to the previous month. Is there a way to get the monthly reports to show how many positions up or down a keyword is compared to the prior run report?
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Yes most seo agencies, compare one-month organic visitor numbers, with the other, for example to see if the organic visitor numbers are improving every month or not.
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Hi there,
Sam from Moz's Help Team here!
The discrepancies you're seeing may be due to the way you have the report set up, if it's a custom report - could you please pop us an email at help@moz.com, along with screenshots of the sections of the report you're looking at? Happy to take a look for you!
Thank you!
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