Google My Business search results for multiple listings
-
I am wondering how people set up their Google My Business listings to appear in the search results similar to this business, Hulme Orthodontics.
I attached an image below that'll give more details.
I am working with a client that has two locations similar in distance to Hulme Orthodontics, and I have tried everything and have come up with no answers as to how I can properly get Google to format the search results in this way.
I assume that there is no actual way to manage this and that Google decides this on their own. However, if anyone has any insight regarding this manner, that would be much appreciated!
Thank you for your help!
-
If you have multiple business locations, for example, you may have multiple shops? you might have one in Bristol, you might have one in Bath,
for example you might be a showroom which helps customers to buy a product such as garden rooms.
Then you should set up a Google My Business account for each business location that your business has a shop.
-
Hi DylMar,
You are right to guess that, yes, it's up to Google to decide if they want to show a two-pack like that for a branded search. If your geographic scenario is similar, in terms of distance and terrain, there's definitely hope that you could see this same treatment of your client. Your best shot is building up the authority of both of the locations so that Google feels confident about listing them both for users when a branded search is done.
However, it's definitely not something I would set as a client goal or make promises about. There could be reasons why Google is treating your client differently that have to do with Google's understanding of user intent in that specific region. If, for example, Google felt that users near to local A definitely want location A, a calculation could be going on just to show A instead of showing both A & B. Another scenario could be that your locations are being considered too close together by Google, and one of them is being filtered out, because of that. But, as with most things, if you can drive up the overall authority of both locations, it's your best bet to see what you can squeeze out of the SERPs.
Some things to work on:
-
Earn reviews for both locations
-
Be sure you've got strong landing pages for each location
-
Be sure no guidelines are being violated by either location
-
Earn some good local links for both locations
Likely you're already working on these things, but without being able to see your actual client, the best I can do is offer general advice. Good luck!
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Children's club Google My Business conundrum
Hi there I have been contacted by a small business to help them with their <acronym title="Search Engine Optimization">SEO</acronym> effort.
Local Listings | | coolhandluc
The business is a children's club offering drama classes, music classes etc... Looking at their online visibility shows they don't even have a Google my business profile which is where i was going to start however, they operate from a local school after hours. The local school already has a GMB profile, obviously with the same address and postcode. Is it possible to set up a GMB for the children's club anyway? Many thanks0 -
New Google My Business - No more Google+?
I created and verified a new Google My Business page for a client and found that there won't be any more Google+ created automatically. I spoke to Google Support and they confirmed this is the case because apparently, the two Google products confuse people. Now, if we want a G+ page created for our client, we have to go and 'Apply' for one here - https://plus.google.com/create We're not sure how to go moving forward with new clients. Has anyone tried to apply for a G+ account successfully using the above link? If we create a new Gmail account, don't we get a G+ account anyway (or is that not the case as well)?
Local Listings | | nhhernandez0 -
Duplicate central index listing
Hello Moz community I have a duplicate listing in Central Index (GB) and all communication channels seem unresponsive. I have emailed support and general sales. I even tried contacting them on their facebook account. I am stumped as to how I can get this duplicate listing removed as I have no control over it and the support is non-existent. Any suggestions would be gratefully received.
Local Listings | | Avid-Panda2 -
Local SEO: How to get local business showing up in Google Local
Hello, We moved to a small town in Council, ID. It's interesting. None of the businesses around here are showing up in Google Local - map, phone number, hours, etc. Nothing. It's all Yelp and stuff. Is there some sort of collective local SEO that has to be done to get Council, ID on the map? It's kind of strange that no businesses show up. I want to help local businesses, but I don't know if Google will even register them. We can get a group of local businesses together if we have to. Let me know what we can do. Thanks.
Local Listings | | BobGW0 -
Google Places - Cached Citations
Looking to update my business address where possible because I have moved offices. I know that Google uses citations from multiple parties to impact on the Google Places results. Trouble is when address details are updated on hese third party sites I notice that Google doesn't often recache the page and get the new address. What method(s) can I use to resolve this issue? Justin
Local Listings | | GrouchyKids0 -
How to handle Local SEO when two businesses merge
Hi, I have a landscaping client who is buying another company and merging the two companies together. I trying to figure what the best way to handle this type of situation is. Here are the specifics. Company A I've been working with him for a number of years, he has a really robust site with good content and with really good rankings. I've done a ton of citations, he's in good shape. His company has decent name recognition. Company B My client is buying Company B. Their site is really poor, no SEO done on site and no directory listing work. The company has great name recognition in the community and gets most clients through word of mouth. My client has decided to take Company B's name because its a more well known company. He is going to merge the companies, because he doesn't want to have 2 companies from a management standpoint. He plans to keep both physical locations open. So here are my questions. Do I keep both sites live for a period of time and put a message notifying people that "Company A is now Company B Name"? OR Do I transfer all the good content from Company A's site to Company B's site and do a 301 redirect of the URL. How should I handle the data aggregators and directory listings? I'm trying to keep all the great natural traffic that Company A gets to its site, start to build traffic around company B's location while following all of Google's policies. I could just start over and in the long-term they'd be fine, but I really love to find a strategy to avoid my client taking a big hit in organic traffic. Thanks in advance Mozzers!
Local Listings | | JohnWeb121 -
Local Search - Multiple Locations, do i link the home page or the inner page?
Hello, For a business with multiple locations that has a web url built for each location such as: Website.com/miami Website.com/los-angeles For local search (Google+, Yelp, etc), is it best to link the local search pages to the specific page of that location? Or is the homepage sufficient enough? I ask that because it is ALREADY touch getting NATURAL links to a location page, so would local search do me good by linking to the exact page of the location?
Local Listings | | Shawn1241 -
SEO ROI for brick-and-mortar small business?
So I've just been contracted to do some on-page and local SEO for a number of websites, and aside from analytics, I don't know how to prove the ROI. Any thoughts on that? For example, how do I prove a restaurant is getting more customers because I optimized their website and established and enhanced local listings (or if that's even the case)? How would I measure that success, especially if there are other variables (maybe they're also kicking off some off-line marketing in tandem ... )
Local Listings | | sbs2190