Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Are FAQ's Pages Still Useful?
-
I know there has been a lot of discussion lately about FAQs pages and I'm wondering when and if they are still warranted useful and what if they have positive or negative effects on page rankings. Regards, John Brown
Essay Writer -
Thanks for asking this question - it reminded me that I still have to do this.
QUESTION: Does it have to be called FAQ? or can it be called something else that has more to do with the keywords of the site to be effective?
-
Hello! First of all, FAQs pages are quite helpful for your customers to answer even unasked questions. Secondly, if you add some keywords or phrases there, your site will be ranked much better.
Best regards,
Mark Black. -
Are you using FAQ schema? If you are then I would say yes - purely from a users perspective. As these questions are displayed in your search engine results and are a good prompt for clicks and extra information for the user.
-
@johnbrown75
I think that FAQ pages are very useful for SEO, especially for the Voice Search strategy. FAQ pages are often written in a conversational language, which can help us match the Voice Search intent.What's more, many people include FAQ sections in their posts or product pages. They first describe their products and then answer the frequent questions. I think it is very helpful for users and SEO.
-
I think in any case they have a positive effect. I recently had to sign up for one online store site and I did not find the registration buttons. Sounds weird but it's really like that! Since I work in a writer in professional writing, I do not have time to learn other sites for registration. It would be great if organizational issues were made in FAQ.
-
The quick and dirty answer is yes, but only if they are of use to users. I saw pages on a former employers site do very well even though they were not a part of the main site. It all depends on what the content is and why you are putting it up.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I use expired domain content on My Blog
Hello Expert, I wanted to know, can I use expired domain content on my blog channel. I have done many searches on google but couldn't find a satisfactory answer. Please help me to find out this.
Content Development | | vijay77960 -
How to deal with lot of old content that doesn't drive traffic - delete?
Hi community, i hope someone can help me with this, We are migrating our e-commerce site next februari. I'm preparing the content migration. For a large part exact copies of our product listing and product detail pages will be migrated.
Content Development | | Marketing-Omoda
However, we also have a lot of old blog content, which is, because of seasonality and trendiness, outdated and doesn't drive traffic anymore. It actually is just worthless content. (Not only as a traffic driver, this also counts for extremely low to none internal driven traffic (both internal search and internal navigation). We have about 4.000+ blogs of which about 100 drive the most traffic (mostly incited by e-mail and social campaigns and internal navigation promoted on important category landing pages during some period. Is it a bad signal to search engines to delete these old content pages? I.a.: going from a content-rich to a content-poor site?
Off course I will migrate the top 100 traffic earning content and provide proper redirects to them0 -
Using Product Descriptions in Meta Description
Hi All We have over 10000 Products and a while ago we spent some time adding Product Descriptions to the Product Pages, For Example we have Product - Black Snazaroo Face Paint Product Description - Great for Childrens parties, fundraising events, Halloween or other festive faces. An easy makeup to apply and remove. All Snazaroo face paints are Non toxic, Fragrance free and Skin friendly. Snazaroo is suitable for all skin types, however it is always recommended you do a skin patch test on a small area before full application. Unfortuantly our Meta Descriptions really need some work, for example this same page contains the following meta descriptions We realise this could be holding our site back. Is it ok to use the same Product Description inside the Meta Description Tags also, for example can we use the Meta Description for this Page - Thanks
Content Development | | AMG1000 -
How many words per page?
I know this has been answered before, but I don't think it has been in about a year (and we all know how quickly the SEO landscape can change). We're having a little debate on it right now and I'd be curious to get some feedback from the community. What is the minimum number of words you would use on a page? Does it matter to you if it's a second tier (website.com/x) or third tier (website.com/x/y) page? It's always a tough sell on design between trying to keep it clean and trying to provide a lot of useful information. I'd be curious what your thoughts are. Thanks! -Adam
Content Development | | AdamWormann1 -
Pages and categories with the same name?
I manage a wordpress based site that is needing to under go a site architecture overhaul. the site is christ.org and one of the problems is it has 89 pages but really only 4 are navigatable (not a word apparently). The site also has over 400 posts so categories and parent pages are both definitely needed. One option is I convert a lot of the pages into posts, but would that happen to break any links pointing to those pages turned posts? Or another option is to keep the pages and posts and create a bunch of subpages, then I would most likely end up with similarly named categories and top level pages. I would guess the name of the category needs to be unique from page titles right? And not just unique but very much differentiated than any page title (not posts but page titles). Maybe what I need to do is convert the pages that are not really unique into posts and put them in the category it fits with. And then keep those that are unique as top level pages. The architecture needs some serious work I think 🙂 Any help would be greatly appreciated.
Content Development | | ThridHour0 -
Does every keyword need its own landing page?
So we're doing a bunch of keyword research. We've identified the big traffic, higher competition keywords and we've identified tons (thousands) of long-tail keywords that would be appropriate. What I'm wondering is: does every keyword need its own landing page (or content page)? Obviously, we'll be building content for all the primary keywords we're targeting. I'm less mystified about that. What I'm more confused about is what to do about the long tail keywords. For there to be any measurable traffic increase, we need to rank well for thousands of long tail keywords. But it's just not realistic to create thousands of quality content pieces to target each of these long tail keywords individually. So how do you go about ranking for large numbers of long tail keywords? I saw somebody post about using an FAQ page to target multiple long tail keywords which makes sense but even with that I'm not going to have a thousand questions. How does one go after large volumes of long tail keywords? Thanks, --eric
Content Development | | EricOliver0 -
How can I rank using translated content?
My friend has a website with similar content to mine, in a different language however. He has allowed me to translate his content if I link to it every post (can be nofollow). Does Google penalize me for clearly translated content? How can I make sure it ranks well? BTW, if I convince him that I don't link to him, is it better SEO-wise? Best,
Content Development | | kikocherman
Cherman0 -
My WebSite has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similiar but unique content ) to be listed?
My Web Site has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similar but unique content ) to be listed? Example: http://www.womenshealthcaretopics.com/pregnancy_week_12.htm http://www.womenshealthcaretopics.com/pregnancy_12_weeks.html
Content Development | | docjamesmd0