Google Analytics - Referral traffic being reported as Direct traffic
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Hi,
I have a link on my www homepage to another subdomain website. Both websites are served on https, and have independent Google Analytics properties.
However, the traffic from the www site to the subdomain site is being reported as Direct, and not Referral traffic.
Any ideas why? See image provided for context...
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There are lots of things that could be going wrong here, but that requires asking more questions. I see you have Tag Manager loading the GA tracker, is that right?
Also, how do you have the settings for the two subdomains in GA? Direct only means that there is no referring information, so somehow, probably in Tag Manager or in your GA setup, there is data being lost.
And finally, how are you testing this?
Thanks!
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