How many pages should we optimise?
-
I have more than 250 pages on my site including my products. Is it a good idea to optimise each page with a unique keyword or is there a limit to the number of pages we should aim for?
-
Thank you for your prompt response. Yes, my products are categorized under each collection and then individually as well. In total there's around 200 individual products and around 50 other pages including few blogs. I agree it's a time consuming process. I also wish I knew which ones could be regarded as the easiest to target. Is it better to start with the keywords our site is already ranking for?
-
TW,
The limit to the number of kewords you can rank for corresponds exactly to how much time you have to put into each term/page. A page really isn't worth spending time on if you're not going to go all the way with it and all-out optimization for a page can take considerable time--not just on the page but in keyword research, as well. Knowing whether to go for a single keyword for a product page or multiple depends on what your research determines.
It's interesting that you said "each page with a unique keyword" instead of "each product". Do you have more than one product on each page? Do you have all of your products on each page? Some of your products on each page? Category pages?
FYI, I always recommend starting with the lowest hanging fruit. That way you get the satisfaction of seeing some results of your early work while you're putting the time in on pages that are more difficult to optimize, rank and get traffic for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword ranking for different page than the page optimized
I have optimized "equipment trailer for rent" on this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-deckover. I'm wondering if anyone can tell me why Google has chosen to rank the keyword phrase for this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-24 This is just one example. It has happened on several of my pages / keywords.
On-Page Optimization | | BigTrailerRentals0 -
Landing page separate from product page
Hello there, I have a wordpress website with a woocommerce plugin. I have 4 landing pages that describe my products and at the end of the pages, I have a CTA to my product page. is it bad for SEO? my website: https://relationadviser.ir
On-Page Optimization | | Aaron.be1 -
What to do about pages I have deleted?
I have been working through the dead links on my page and recreating the page with new content for those pages that it still makes sense to have on the site. But I have a few that were just changes of the title, spelling mistakes or other ways of saying the same thing In other words I created a page called "areas of the UK we cover" but decided to change it to "areas covered" However, I must have created links to this page and now it is a dead link with a page authority of 19 I think it would be spammy to have two pages, one called "areas covered" and the other called "areas of the UK we cover. It's not a disallow in Robots.txt because the page does not exist Please note I do not have access to the header to add code for a 301 redirect. I'm still using webs.com but not for new sites. I also have a page called singing telegrams london, that I changed from singagrams london. These are two words for the same thing but they are two very different keywords would it be ok to recreate this page and create content for singagrams london. Help is much appreciated
On-Page Optimization | | singingtelegramsuk0 -
Sold Property Page
I have a real estate agent property website. What should I do with the sold property page. Should I remove the page entirely since the page has no more use for user. Currently the page is still exist, but only with word "This property is currently not available/sold"
On-Page Optimization | | odihost10 -
Removing OLD pages
Dear all, I was removing tons of old pages from my directory (about 400 pages), I was setingup a 404 custom page, all is fine, so when I go to an existing page I get a 404 and redirected to my 404 page. The problem is Google Webmaster tools list all these pages as 404, and never clean my list (1 year til now), so I assume something is wrong. Question what is the best way or natural to remove old pages from one directory? Note: previously I tryed add on these pages the NOINDEX/NOFOLLOW meta tag and I got from google Soft-404. Thank you
On-Page Optimization | | SharewarePros0 -
Why does my on-page report card say my page title is 403 forbidden when its not?
I'm trying to get on top of my on page stuff and I'm going through the SEO Moz on-page report cards and it says I'm scoring a fail on certain elements within the 'critical' and 'high importance' factors as my page title is '403 forbidden' but when I go on to my site, my sites CMS it's not '403 forbidden' it's the text I entered?
On-Page Optimization | | jamesj35mm0 -
Duplicate Page Title
Hi Guys, First off, it's an honour to be a part of this awesome community. I'm using WordPress and getting top 3 rankings for great keywords and I'm very excited, however my page titles are in this format "keyword optimised title here - site name here" eg: "This is my keyword - this is the name of my blog", "This is another keyword - this is the name of my blog", "This is a longtail keyword - this is the name of my blog" SEOMoz is reporting errors because of duplicate page title tags due to the "this is the name of my blog" being in every page title. Will this hurt my rankings? Thanks in advance and keep up the great work! Cheers, Troy.
On-Page Optimization | | TroyDean710 -
Organic Landing Pages...
For one of our sites (fastcubes.com) I noticed our landing pages were ranking and getting a few organic visits. Considering they were made specifically for PPC, I thought maybe we should create landing pages that would not be present in the navigation of the site but for the purpose of optimizing for keyword variations. For example work station cubicles vs office workstation. We have a page optimized for office workstation but having another optimized for work station cubicles is redundant. Would it be a good idea to create this as a page that is not present in the navigation for the sole person of hopefully being ranked and getting traffic for that specific keyword? Thank you in advance for your help!!
On-Page Optimization | | DevonIntl0