Core Web Vitals hit Mobile Rankings
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Hey all,
Ever since Google announced "Core Web Vitals" are mobile rankings have nose-dived. At first, I thought it was optimisation changes to the page titles we had made which might still be part of the issue. However, Desktop rankings actuallyy increased for the same pages where mobile decreased.
There is the plan to introduce a new ranking signal into the Google algorithm called the "core web vitals: and this was discussed around late May. even though it's supposed to get fully indexed into a ranking signal later this year or early next; I think Google continuously test and release this items before any official release.
If you weren't aware, there is a section in Google Webmaster Tools related to "core web visits", which looks at:1. Loading2. Interactivity3. Visual StabilityThis overlays some of the other basic requirements of a good website and mobile experience. Taking a look at our Google Search Console, it appears to be the following:1. Mobile- 1,006 poor URLs, 100URLs need improvement and 475 good URLs.2. desktop- 0 poor URLs, 379 need improvements and 1,200 good URLsSOURCE: https://search.google.com/search-console/core-web-vitals?resource_id=https%3A%2F%2Fwww.griffith.ie%2FIn the report, we can see two distinct issues with the mobile pages:CLS Issue: more than 0.25 (mobile)- 1,006 casesLCP issue: longer than 4secs (mobile) - 348 case_CLS (Cumulative Layout Shift)This is a developer issue, and needs fixing. It's basically when a mobile screen jumps for the user. It is explained in this article: https://web.dev/cls/Seems to be an issue with all pages. **LCP (Largest Contentful Paint)_**Again, another developer fix that needs to be implemented. It's connected to page speed, and can be viewed here: https://web.dev/lcp/Looking at GCS, it looks like the blog content is mostly to blame.It's worth fixing these issues and again looking at the other items on page speed score tests:1. Leverage browser caching- https://gtmetrix.com/reports/griffith.ie/rBtvUC0F2. https://developers.google.com/speed/pagespeed/insights/?url=griffith.ie- mobile score for home page is 16/100, https://www.griffith.ie/people/thamil-venthan-ananthavinayagan is 15/100I think here is the biggest indicator of the issue at hand. Has anybody else noticed their mobile rankings go down and desktop stay the same of increase.Kind regards,
Rob
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am still waiting for peoples comment, I really need to understand it
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