'dilution' of link value.
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Running ecommerce site selling childrens clothing for norwegian market. Most important keyword childrens clothing (barneklær) isnt too competitive (34 if i remember correct). The 2nd most important has very low competition (5 i think).
I am starting a 3 month add with the best blog i found in norway. I am getting a 150x150 ad. In addition she is giving me a presentation in her blog tekst and allows me to arrange giveaway on my terms. She is allowing me to choose anchor text to use in presentation. Her stats to me seem very solid PA 58, DA 50 mozr 5,2 , mozt 4,6. http://www.joridkvam.com/
Should I in the upcoming months try to get in as many anchor texts links from her to different pages on my site. I have main words and producers etc that i am optimizing for on differnt sites. Or will the value of them just get diluted? so basically try to get in 2 links or 10 ?
I am also curious as to which extent this one link will affect my ratings. I am ranking 24th for main term atm ( http://www.epleskrinet.no/ ) . Any one have any guesses ?
thanks
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ohh yeah do us all a favour and keep it whitehat or at least grey.. don't join the dark side
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Thanks for your help. I am working on it day by day. She is hosting a giveaway for me in a couple of weeks . Most likely 10-15 other minor blogs will link to me as a result of it. Have another major blog coming up next week. Planning a tweet that i hope i can get to 'go viral' +++.
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Getting links from that site is a good thing but I would advice you to work at getting links from other sites as well. remember to focus on your niche so you get top quality links from your niche. And always try to get the right anchor text but remember to vary the anchor text or Google will get suspicious. It's not often that one site gets 100 links to a single page with the same key phrase as anchor text and the SE's know this.
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It might be still to early to know, but she released the article yesterday. It contained links to front page with 2 diff anchor text keywords and to 2 other pages with other anchor text. I got around 250 clicks same day and in the afternoon i noticed that ranking had gone from 24th-->21st and 36th --> 29th for 2 main keywords around 12 hours after release.
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You might a bit. But more links are (almost) always better. You should try to get both high quality links and some low quality (easy) links. The easy links (yes link catalogues) can work quite well if done in conjunction with the heigh quality links. Sure they won't be as effective as the high quality ones but allot easier to get. But try to keep a reasonable spread, for each heigh quality link try to get 5 or so low. Keep a natural link acquisition rate.
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Thanks for your reply. I still dont have a ton of linking root domains. But should be up to around 30-40. I try to vary anchor text when i get the chance to dictate it. Yes i am optimizing for different keywords on different pages and all dont go to the front page.
To refrace my question. I do have 2 keywords on frontpage which is my main focus and that i find most important (50k clicks a month). From this relatively decent page mentioned i have the possibility to get several keywords in and link them to different pages and not only frontpage. Will i weaken the linkflow to my main keywords if I make her in a later article link to 4-5 other keywords (eg 'brandnameofclothing' - only 4-5k clicks/month) that each have a separate page that i optimize.
In other words i dont want to sacrifice the link value that i get to my main keywords if that is significantly lessened by adding more achor text keywords.
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depending on the competion one link won't have a huge effect. But more will help allot. But more links even from only one site is always better then none. But try to get links from other sites as well and try to vary the anchor texts and the pages you get links for. Not all links should be to your frontpage. But a PR4-5 link will work but don't expect a miracle from only one linking root domain.
Our company blog started out with a completely new domain. 3 months later, with almost no link building and roughly 10 domains pointing to it (1 PR 5) it has a PR of 3 closing in on 4.) ok we have done allot of tweeting and social activities. But building PR is hard work, and we don't have the time.
Quality links from quality articles (guest blogging ex.) and quality content + social activity will get you up there quickly. But 1 link from a PR 4-5 site won't help allot.
The best advice I can give is look through the quality blog posts on seomoz about link building (and check out the whiteboard friday as well) and you will be well on your way to the top
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