How to know whether linking to a site is valuable or not

[achillies000]

Hi Guys,

I've been checking for some people to write articles for my site. They are writing articles on their own sites. But before that, how can i know whether that site is valuable or whether it can pass link juice for my site. Please can someone explain about on how to know whether a site is important or not. Whether it will be helpful for my site in ranking ??

Waiting for your replies.

[achillies000]

Thanks for the reply. I don't intended to promote them, thats why i didn't even posted urls until someone asked me. But i really wanted to know what are the factors to be considered in link building. As in earlier posts The Back burner told me that there will be many factors other that backlinks, DA and PA are there.  I would like to know in detail about them.

[KeriMorgret]

Looks to me like that's a download site where not everything is particularly 100% legit to download. We strongly frown on providing advice to sites that are promoting illegal activities.

[eTundra]

What is the URL of your site and your competitor's site?  There are many factors that play a role in rankings so you will have to dig deeper than just the number of backlinks you have and the DA and PA.

Post your URLs and the community will be able to give you some more specific advice.

[achillies000]

Hi,

Thanks for the reply. I have already seomoz toolbar in my browser. But i am bit confused. As i check my competitors urls, their Page authorities and Domain authorities. There are very less variations in PA and DA when compared my competitors with my site.

Here is an Ex:

My competitors Data:

PA 71
No of BackLinks: 66528

DA 65

No of Backlinks 2881992

My site Data:
PA 66
No of Backlinks: 61909

DA 61

No of Backlinks: 2851089

As i see there is not much difference PA, DA and backlinks when compared to my site.

But my competitor is ranking pretty much good than. I dont understand what more i need to concentrate on.

Awaiting for your reply..

[heatherrobinson]

Hi Dheeraj

My first recommendation would be to download the SEOmoz toolbar. This will tell you the number of links to the page and the number of root domains. It'll also give you the Page Authority and Domain Authority. You might also want to run Open Site Explorer to see who's linking to them (making sure there's no 'bad neighborhoods').

See here for information on the toolbar: http://www.seomoz.org/seo-toolbar

Also - a general look over the site should tell you whether they're sites are good quality or just contain 'thin' content for SEO.