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What is the safest way to redirect for best SEO benefits?
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What is the safest way to redirect for best SEO benefits? Example:
loodgieter-aanhuis.nl -> loodgieters-ambacht.nl
Does someone have any technical information on how to (root) redirect for best SEO practices?
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@brandvision_ I just want to thank you for the post I've been looking for for a long time)
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If you want to change your domain from:
loodgieter-aanhuis.nl -> loodgieters-ambacht.nl
follow these steps:-
Implement a thorough 301 redirect strategy, mapping each URL from the old domain to the equivalent URL on the new domain.
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Update internal links across the site to ensure visitors and search engines find relevant content quickly.
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Run a crawl of the new website to ensure 301 redirects have been implemented successfully.
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Set up and verify a new Search Console account for the new domain.
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Submit a sitemap for the new domain to help Google crawl the new website.
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Submit a change of address in Google Search Console to inform Google that your old domain has been migrated to your new domain.
Create 301 redirections to new pages
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