How much content is too much? Best Pages For Content?
-
To my understanding content has a lot to do with organic rankings if written correctly. My question is, how much content is too much and what pages are best to place content.
Our company sells very costly products. Our customers call to purchase, we do not have an eCommerce site. Write now we have on average 350 words per page. We have about 200+ pages. Each page is written for that general category and each product has its own unique content. It seems to me that the pages with less content, tend to rank a bit better.
As we are in the process of redoing our website, is there any recommendations on writing content, or adjusting the amount of text. I am thinking a lot of our text is informative only to a certain extent. Would writing content just for the main category page be better, and then on the actual product page, have only about 250 words as a description?
Are there any other recommendations for SEO that are fairly new? Besides the Title, Description, Heading Tags, Image Alts, URLS etc.
-
Just an example.... tell people how to use your products for maximum enjoyment...
For example if you sell mountain bikes articles about.... how to select mountain bike tires.... how to change a mountain bike tire in under 60 seconds... recommended tools for off-road biking... how to true a bike wheel (rear)... how to true a bike wheel (front).... how to clean the mountain bike chain.... geeezz... I could go on forever...
So... give everything that you need to make your customers experts at buying... owning... riding... maintaining... racing their mountain bikes... and make your staff look like expert mountain bikers and all-round good guys.
PS... I am not talking about light weight trivial pedestrian articles... these would be substantive, complete and detailed articles with lots of big juicy photos. And you need a video of me changing the mountain bike tire in 42 seconds.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Body of text on category pages
Hello everyone, wonder if I can pick your brains about our company's website. We are a tea company - Canton Tea Co. We have been advised that it is really important to get more text onto the category pages on our website, as otherwise the page just consists of a list of products, and therefore provides Google with a ton of headers, tiny descriptions, and not enough text to allow the page to being easily indexed, therefore hurting our Google ranking for key search terms like 'Green Tea' which should lead to the Green Tea category page. So we decided to add some text to the category page. The only place for this text to go was laid over the category header image. However, it looks pretty awful and unsophisticated having this text on top of the image - please see an example, our Green Tea category page, via this link: http://www.cantonteaco.com/loose-leaf-tea-1/type/green-tea.html So I have three questions: How significant is the text on a category page such as this to that page's Google ranking? If we moved the text to an area that was hidden until clicked on, for example the 'Filter by' section that opens up when you click on it (see via URL above), would that negate the SEO benefit? Do you have any other ideas or opinions on how to resolve this? Thank you! Louise, Canton Tea Co.
Web Design | | Cantonteaco0 -
Best way to move blog from subdomain to folder?
Hey all, Our company has 4 product websites, and each has its own separate blog. They are currently set up as subdomain blogs (blog.company.com) hosted on wordpress.com, but I would like to transition them over to root folders (company.com/blog) in order to improve accessibility and SEO. What is the best way to go about doing this? Should I continue to host the blogs on wordpress or are there better options? Would I migrate the blog posts over or just redirect? I'd like to get a general framework/plan of action going in order to know what to expect. Thanks!
Web Design | | kslusarski0 -
Page Content
What is the minimum amount of content a page should have to be seo friendly? What is the maximum amount of content a page should have to be seo friendly?
Web Design | | bronxpad0 -
Hi Everybody. I have a large site that is made up of the main site then a large support site. The support site has a lot of overlapping content and similar titles. Would it be beneficial to separate the two? Thank you. All answers appreciated.
Hi Everybody. I have a large site that is made up of the main site then a large support site. The support site has a lot of overlapping content and similar titles. Would it be beneficial to separate the two? Thank you. All answers appreciated.
Web Design | | arithon0 -
Flag page elements to not be loaded by Instapaper and co.
Does anybody know if there is a way to mark certain elements (especially navigation menus) so that instapaper and co don't pull them? I'm looking for a quick solution (best would be if it was CSS based) nothing fancy like parsing the user-agent. That would be plan B. I've added role="navigation" id="navigation" and class="navigation" to the nav elements in hope that it would work. Seems like it does not; sometimes the elements are present in the page generated by instapaper, sometimes not. Thank you for any replies and have a great day! Jan
Web Design | | jmueller0 -
Best way to handle related content links in a sidebar?
My site contains tens of thousands of articles, studies, multimedia files, biographies, etc. To assist users with finding content that might be related to the page they're on, I use a side bar with 'also of interest' links to other, similar content on my site. This is, of course, pretty standard practice. Search engines -- Google in particular -- index these pages and then include the text in the sidebar links in search results. So, for example, on a given page I may have 20 links to related content, and the text in those links might be, 'A story about subject ABC.' When I search for 'A story about subject ABC,' Google returns not only the page titled (and containing the content) 'A story about subject ABC.' but also every page that links to it and happens to have that link text in the sidebar. What is the proper way to handle this kind of thing?
Web Design | | smorrison0 -
Any discussions on the actual web page design and how it might affect SEO?
Are there any links to previous discussions or tips, techniques for how creative design has any impact on seo??
Web Design | | theideapeople1 -
What CMS system is best?
Hi Guys, I am in the process of developing some new areas of work and a good CMS is going to be required to make my SEO and everything included work to its best. What CMS systems are the best ones to use from an SEO prospective and generally all round? Thanks
Web Design | | wazza19850