Similar Keywords/Different Pages
-
My question is about my content strategy regarding keywords and page creation. For this example I will use the following keywords:
"widget financing"
"widget leasing"
"widget loans"
"thingy financing"
"thingy leasing"
"leasing loans"
"whatchamacallit financing"
"whatchamacallit leasing"
"whatchamacalit loans"
You get the idea. Now I have created a separate page for each of these keywords. There are about 70 keywords and their respective pages. Although all of these describe the same thing I have re-written each page. In other words I didn't use the same content and just substituted the keywords. Each page is roughly 200 to 500 words. I do rank very well for most of these keywords.
I would post some of the pages from my site here but I didn't know if that is frowned on.
My fear/concern is will I get in trouble in a "post Panda" world.
Again, the pages rank very well I just want to be in good graces with Google going forward.
-
Also.. If each of your pages is receiving a fair amount of traffic through organic search, then again it's less of a problem. If people are clicking through to your site and landing on those pages (without an excessively high bounce rate) then this should signal to google that those pages are proving relevant to your visitors.
-
Hmmm, it's a tough one to call. Your pages are working fine for you at the moment so I'd probably be hesitant to change anything, however...
Although you have re-written the content, they each contain a similar link structure (e.g. all pointing to the same application form) and contain the same Youtube video link for example, so I wouldn't put it past an algorithm update to pick up on this, notice the similarities and frown slightly on it.
I suppose the 'correct' way in google's eyes would be to create a single (or just a few), rich content page(s) that offer fresh relevant content on each and lists all the types of truck that you can provide finance for and focus your efforts onto this/these few pages. This would make the page(s) relevant and there would be no irrelevant or duplication issues - but this would be time consuming and more than likely negatively affect your keyword rankings in the short term at least.
If I were you I would be hesitant to change something that is currently proving effective in your particular keyword niches until you actually notice a ranking drop, but others may offer a different opinion. You may just want to enrich the content further on your existing pages and try and make them stand out as being necessary. Perhaps put a bit more information about dump trucks on the dump truck page and a recent piece of news about semi trucks on the semi truck financing page - this would then differentiate the pages from each other more.
Try taking a look at these links for some tips and help;
-
-
Jason,
If you're currently ranking well after several panda updates, then it's probably not a problem and as long as each page is written well and offers quality content, then it should keep the panda happy.
However posting your pages isn't frowned upon, in fact it's probably encouraged so that the Mozzer's can answer your question better.
If you can give some example pages, it would probably help answer your question more appropriately
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page grader says we are keyword stuffing but we arn't. Page source shows different story.
Hi community! We have just run a page grader for the keyword 'LED Bulbs' on whichledlight.com and it comes up that we are keyword stuffing! However, a brief look at the source for the homepage and there's only 6 times that LED Bulbs pops up. We do have the non plural version of the word 'LED Bulb' on the page 27 times.. do we think that would contribute to the keyword stuffing? Thanks!!
On-Page Optimization | | TrueluxGroup0 -
Duplicate Blog pages across different domains
Hey Moz Community, I have 3 Duplicate websites which more or less contain the same blog article ( they are copy & paste from the original website ). I am now in the process of changing my duplicate websites and I stumbled upon this problem: if I have to change the content for all the duplicate articles I have across my different domains it would be a very time consuming task and on the other hand I don't want to no index, follow the duplicate articles because I want to use them for SEO purposes. Should I only change the articles that brought significant traffic and no index, follow the rest ? What do you think ? Thanks, Anddrei
On-Page Optimization | | kiraftw0 -
Keywords dropping
My website http://www.refrigeratedtransportuk.com/ is dropping like a stone for the keyword 'refrigerated transport'. Even though the page gets a grade A, can anyone help?
On-Page Optimization | | CreativeCow0 -
Will a on-page food/drink menu take away from my target keywords?
I am trying to rank for Chicago corporate events, so I am writing new content for a landing page. I have a description of our venue and why one should have a corporate event there, all content that is very rich in corporate event keywords. I then go on to say our drink packages and food packages. Overall, my actual keyword targeted content is 1/5 of the content and the other 4/5 is menu. At first I thought the more content the better, but now that I realize a lot fo the content is just saying different foods and alcohols I'm questioning my strategy. I'm going to do my metas and h1s and stuff with corporate event keywords. But is the menu going to get in the way of ranking for the corporate event keywords? Thanks in advance 🙂
On-Page Optimization | | howlusa0 -
Question about the variations of keyphrases on different pages
Hi, I am a big fan of seomoz and read a lot of articles! I have a new site for services in London. I have 5 main keyphrases on 5 different pages. Would it be better to make new pages with variations of those 5 keyphrases? As an example: one of the main keyphrases is "Service London" and I want to create new pages -- "Services West Ruislip", "Services Poplar", "Services Brixton" and etc. Should it be better to do it as described or to keep the 5 main keywords and focus on them? Thank you.
On-Page Optimization | | yanko840 -
How important is it to include the target keyword phrase in the page URL?
If I want to target a keyword phrase to a particular phrase, but do not want to change the URL of that page, will that negatively impact my rankings? I am also wondering if I can get around it by creating a new, short URL that 301 redirects to the original URL. Would that be as effective as including the keyword in the original URL?
On-Page Optimization | | susannajbost0 -
Can I add a blog to different pages of my site?
I would like to ad a blog to a few different pages of my site, is this possible? I would prefer it to not be a stand alone blog, because I am pretty sure it would begin to outrank my landing pages in search results. I built my site using dreamweaver, but I have seen a reference somewhere to a utility for adding a word press blog to an existing site? This site seems to be doing what I had in mind? http://www.drynclean.com/
On-Page Optimization | | ayetti0 -
How to fix duplicate page content and page titles?
Apologies in advance if this has already been answered (it probably has) - I'm just not seeing it. Is there a guide on here for how to fix the issues brought up by the crawler - specifically, things like duplicate page content, or duplicate page titles? A lot of these seem to have been created by wordpress.org combos that I didn't anticipate - i.e., category pages, author pages, etc. The crawler brings up the problems, but I don' t know where to start to go about fixing them. Also, any guide on best SEO practices or fixing optimization problems, specifically for wordpress.org blogs, would be greatly appreciated. Thanks!
On-Page Optimization | | prospects1