What are your experiences with outsourcing linkbuilding?
-
For us, any indian/3rd world linkbuilding vendor - do NOT hire them, they will ruin your link profile. If you give them very specific directions & find the right company/guy they can be decent for guerilla (blog/forum/etc) linkbuilding.
What are your experiences?
-
I was hoping to find better responses here, like where to find quality linkbuilders to outsource to LOL
Guess I haven't had enough coffee yet and am still sleeping....
-
There are pros and cons to outsourcing your SEO and link building work.
Pros:
1. Lower costs for your company - Not having to source, hire, train, and pay for an in-house SEO team can save you a lot of money.
2. Lots of choices - If you have a business process that you'd like to outsource, there's probably several companies out there who can do it for you.
3. Experience - Outsourcing link building to a company saves you the time from learning the ropes by yourself. They take the guesswork out of the equation and just give you the solution you need.
Cons:
1. Lack of control - Because these people are usually not in your direct area of influence, outsourcing can be prone to error.
2. Lots of choices - Yes, this is also a con. Because there are too many players on the field, it may be difficult to tell apart the experts from the 'horror stories.'
3. Language barriers - Communication with someone from another country can suffer because of the language barrier. Your instructions may be clear to you, but can be misinterpreted by a non-native English speaker.
What can you do to make sure that you're outsourcing SEO right?
1. Be clear about what you want, when you want it, and how you want it - Sure, it may take a bit more of your time to create a process, but it will be worth the time and headaches you save by reducing the errors your vendors may commit.
2. Do your research - Oftentimes, clients outsource their SEO to someone who promises "Instant Page 1 on Google." If you did your research, you know that this is probably untrue (unless they're Google or Charlie Sheen). Know what they're offering and what you're paying for - it's all about managing expectations.
3. See if they practice what they preach - Do a link:sitename.com query on Google to see if the company you're outsourcing to is doing their own SEO right. If you find that they use blackhat techniques to inflate their own rankings, you might want to stay away from them with a 600-foot pole.
It's true, outsourcing can sometimes be a nightmare. But with a little preparation and research, you can make it go smoother.
Cheers!
-
The only way to do it is to hire your own guy in a different countrie and keep tabs etc like a regular employee
-
"You is not happy with link?"
"O K. No probleming. I give you 10,000,000 Free Directory Submission last night, now you will have top google. U pay now?"
-
I've heard nothing but horror stories....
-
I have not had any luck outsourcing link building. The only way I have heard people are successful are if you give them step by step instructions with a list of sites to build links on.
-
I've found them to be good when you give them a list of URLs, but only when they are fluent with english so they can contact/post whatever you ask. Just gotta keep looking for the right people
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A lot of blogs use wordpress or blogspot, are these blogs still useful for SEO in terms of linkbuilding, or should they be avoided?
I am very new to linkbuilding and SEO as a whole, so please forgive my ignorance. Reaching out to bloggers is a common tactic, but I've found a lot of people tend to blog with the assistance of wordpress or blogspot. I was wondering whether these blogs are still useful for SEO or if it is best to avoid them? Thanks in advance, Lewis
Link Building | | Samstore0 -
Weekly Linkbuilding Task List
I am trying to create a weekly link building task list for my team. We are 3 people. Does any one have any suggestion? For example: 1 - Write x blog posts. 2 - Comment on x relevant sites. 3 - Outreach x people. 4 - Publish x guest post. 5 - Produce and Distribute x info graphic. Does any one have any suggestions? what else should I add to the list? How many of each?
Link Building | | Felip30 -
Precautions for Linkbuilding with Mommy Blogs
If you are seeking links from blogs in a niche that is known for having a lot of commercial links from reviews or sponsored posts what precautions should you take? Should you avoid any blog with sponsored posts or that reviews products?
Link Building | | ProjectLabs0 -
Outsourced Backlinking?
Hello, I've been newly hired to head up a decent sized company's digital marketing initiatives. Between social media campaigns, web content development, ppc management, etc. I've been a bit overwhelmed. It looks like until my team gets a bit larger we may have to outsource link building, but with the new penguin update I'm worried about choosing the wrong company and ending up with a ton of spam links that gets us nailed. Does anyone happen to have any good recommendations? Thanks!
Link Building | | JFritton0 -
Outsourcing Link Building
I have searched through various freelance sites for link building services, and it looks like there are plenty of people who can get links on PR4+ sites at a pretty cheap rate. You know how they always say when it looks too good to be true, it probably is too good to be true? People are charging around $250 for 50 links on sites with good page rank, do follow, etc... Do you think it could help or hurt my SEO campaign, considering I have a good site with solid content and other good content posted on the web?
Link Building | | ianblair441 -
Recommendations for a good outsourced link building partner
Merry Christmas everyone. You shouldn't really be reading this question on Christmas Eve but as you're here... ...I'm looking to outsource most of my link building to a good partner. Can anyone recommend a person or company that they have used in the past who has delivered good results. I have used oDesk in the past and paid peanuts and got appropriate results in return. Poor quality links that everyone else was going after and that disappeared after a few days or weeks. I am very dubious of using these automated link creation sites the web is littered with, and most of them are dodgy link farms or worse. Ideally I would provide a set of keywords each month and the partner would spend their time working on links based around these terms and the content on our site(s). Your comments, suggestions and ideas are all very welcome. Have a fun Christmas everyone Scott.
Link Building | | eseyo20 -
Linkbuilding from sites with lower Domain Authority and Page Rank than mine?
I have decided to approach all my suppliers and ask them for a link. If their site has a lower PR/DA than mine (PR4, DA43) is is it still worth asking them from a link, given the time that needs to be invested in this type of link building?
Link Building | | Tman30