How to publish duplicate content legitimately without Panda problems
-
Let's imagine that you own a successful website that publishes a lot of syndicated news articles and syndicated columnists.
Your visitors love these articles and columns but the search engines see them as duplicate content.
You worry about being viewed as a "content farm" because of this duplicate content and getting the Panda penalty.
So, you decide to continue publishing the content and use...
<meta name="robots" content="noindex, follow">
This allows you do display the content for your visitors but it should stop the search engines from indexing any pages with this code. It should also allow robots to spider the pages and pass link value through them.
I have two questions.....
-
If you use "noindex" will that be enough to prevent your site from being considered as a content farm?
-
Is there a better way to continue publication of syndicated content but protect the site from duplicate content problems?
-
-
Good idea about attributing with rel=canonical.
Thanks!
-
Noindexing the syndicated articles should, in theory, minimize the likelihood of having a Panda problem, but it seems like Panda is constantly evolving. You will probably see some kind of drop in rankings as the number of indexed pages of for site will decrease. If you have say, 1000 pages total on the site and suddenly 900 are taken out of the index, this might be a problem. If it is a much smaller percentage of the site, you might not have a problem at all. Other than the number of indexed pages, I don't think you will have a problem once the syndicated stuff is noindexed.
It will probably take Google a while to re-index/un-index the pages, so hopefully it won't be a fast drop if there is one. In the long run, it is probably better to at least have the appearance of trying to do the right thing. Linking to the source, and maybe using rel=canonical tags to the original article would also be a good practice. -
Thank you, Nick.
We will be using the "noindex" only on the pages with syndicated content. This is a DreamWeaver site and it is easy to place the code on specific pages and does not use excerpts.
Do you still see a potential problem?
The question really is... "Could a site that contains a lot of syndicated content have a Panda problem if the pages that contain that content are noindexed?"
-
I am assuming you intend to use no index only on the duplicate content articles. Using no index on everything would also prevent your content from being indexed and found through Google.
If you are using Wordpress or something else that will allow showing excerpts, you could try making the article pages noindex and show only excerpts on the main page and category pages which would be indexed and followed. I think that would make the articles not appear in searches and avoid duplicate content penalties, while allowing the pages that show the excerpts to still be indexed and rank OK.
The idea here is that the pages showing the excerpts would have enough text to help the home and category pages to rank for the subject matter and hopefully not be seen as what it is - copied content.
You will probably eventually get caught by the Panda, but this may work as a temporary solution until you can get some original content mixed in.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hreflang and possible duplicate content SEO issue
| 0 <a class="vote-down-off" title="This question does not show any research effort; it is unclear or not useful">down vote</a> favorite | Hey community, my first question here 🙂 Imagine there is a page with video, it has hreflang tags setup, to lead let's say German visitors to /de/ folder... So, on that German version of page, everything like menus, navigation and such are in German, but the video is the same, the title of the video (H1 tag) is the same, <title></code></strong> and <strong><code>meta description</code></strong> is the same as on the original English page. It means that general (English) page and German version of it has the same key content in English.</p> <p>To me it seems to be a SEO duplicate content issue. As I know, Google doesn't think that content is duplicate, if it is properly translated to other language.</p> <p>Does my explained case mean that the content will be detected by Google as duplicate?</p> </div> </div> </td> </tr> </tbody> </table></title> |
Technical SEO | | poiseo0 -
Duplicate Content
Hi, I'm working on a site and I'm having some issues with its structure causing duplicate content. The first issue is that the search pages will show up as duplicates.
Technical SEO | | OOMDODigital
A search for new inventory may be new.aspx
The duplicate may be something like new.aspx=page1, or something like that and so on. The second issue is with inventory. When new inventory gets put into the stock of the store, a new page for that item will be populated with duplicate content. There appears to be no canonical source for that page. How can I fix both of these? Thanks!0 -
404 and Duplicate Content.
I just submitted my first campaign. And it's coming up with a LOT of errors. Many of them I feel are out of my control as we use a CMS for RV dealerships. But I have a couple of questions. I got a 404 error and SEO Moz tells me the link, but won't tell me where that link originated from, so I don't know where to go to fix it. I also got a lot of duplicate content, and it seems a lot of them are coming from "tags" on my blog. Is that something I should be concerned about? I will have a lot more question probably as I'm new to using this tool Thanks for the responses! -Brandon here is my site: floridaoutdoorsrv.com I welcome any advice or input!
Technical SEO | | floridaoutdoorsrv0 -
Duplicate content problem from an index.php file
Hi One of my sites is flagging a duplicate content problem which is affecting the search rankings. The duplicate problem is caused by http://www.mydomain.com/index.php which has a page rank of 26 How can I sort the duplicate content problem, as the main page should just be http://www.mydomain.com which has a page rank of 42 and is the stronger page with stronger links etc Many Thanks
Technical SEO | | ocelot0 -
Pages with different content and meta description marked as duplicate content
I am running into an issue where I have pages with completely different body and meta description but they are still being marked as having the same content (Duplicate Page Content error). What am I missing here? Examples: http://www.wallstreetoasis.com/forums/what-to-expect-in-the-summer-internship
Technical SEO | | WallStreetOasis.com
and
http://www.wallstreetoasis.com/blog/something-ventured http://www.wallstreetoasis.com/forums/im-in-the-long-run
and
http://www.wallstreetoasis.com/image/jhjpeg0 -
If two websites pull the same content from the same source in a CMS, does it count as duplicate content?
I have a client who wants to publish the same information about a hotel (summary, bullet list of amenities, roughly 200 words + images) to two different websites that they own. One is their main company website where the goal is booking, the other is a special program where that hotel is featured as an option for booking under this special promotion. Both websites are pulling the same content file from a centralized CMS, but they are different domains. My question is two fold: • To a search engine does this count as duplicate content? • If it does, is there a way to configure the publishing of this content to avoid SEO penalties (such as a feed of content to the microsite, etc.) or should the content be written uniquely from one site to the next? Any help you can offer would be greatly appreciated.
Technical SEO | | HeadwatersContent0 -
Duplicate Content issue
I have been asked to review an old website to an identify opportunities for increasing search engine traffic. Whilst reviewing the site I came across a strange loop. On each page there is a link to printer friendly version: http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes That page also has a link to a printer friendly version http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes&printfriendly=yes and so on and so on....... Some of these pages are being included in Google's index. I appreciate that this can't be a good thing, however, I am not 100% sure as to the extent to which it is a bad thing and the priority that should be given to getting it sorted. Just wandering what views people have on the issues this may cause?
Technical SEO | | CPLDistribution0 -
Duplicate content check picking up weird urls
Hi everyone, I love the duplicate content feature; we have a lot of duplicate content issues due to the way our site is structured. So, we're working on them. However, I'm not fully understanding the results. For example, say I have an article on breast cancer symptoms. It shows up as duplicate content, by having two urls that point to the exact same page. http://www.healthchoices.ca/articles/breast cancer symptoms and http://www.healthchoices.ca/somerandomstringofcode. I fully understand why that is duplicate content. I am not sure about this though, it picks up the same url twice and calls it duplicate content. For example, saying that http://www.healthchoices.ca/dr.-so-and-so and http://www.healthchoices.ca/dr.-so-and-so is duplicate...however is this not the same page? Is there something I'm missing? Many of the URL's are identical. Thanks, Erin
Technical SEO | | erinhealthchoices0