Seo template for new website

[TheVolkinator]

I am revamping my website (www.UltimateBasicTraining.com). It's going to be major and I am concerned about the potential traffic loss since over 60% of my overall traffic comes from organic search results in the military basic training area.

Are there any good SEO website templates I can start from? I see a lot out there but would prefer the advice of professionals.

Thanks

[evolvingSEO]

Hi, sure, what I meant was - if you're going to re-target, meaning maybe a page on the old site was optimized for "blue widgets" and you're re-optimizing it for "red widgets". I was just curious if you were trying to change what you're hoping to rank for?

Which brings me back to my point, if you're redoing everything from the ground up, you really want to do keyword research to know exactly what terms you're going to optimize the pages for.

[EGOL]

that's why I got the pro membership here, to capitalize on it as much as possibl.e

Yay!  That is a great attitude.

[TheVolkinator]

thanks for the encouragement and advice.I am definately thinking this is an opportunity and that's why I got the pro membership here, to capitalize on it as much as possibl.e

[EGOL]

Changing the template of a website usually goes well if you do two things....

... 1) Maintain all of the important optimization elements of each page, and 2) do not change your URLs.

I want to encourage you to change your attitude about revamping your website.  You are looking at it with fear instead of with an aggressive attitude of opportunity.

If you are revamping your website that revamping should include your SEO as well.  You should be trying to improve it - not worry about screwing it up.

So, I encourage you to put time into study, planning and research that will help you accomplish that.  Maybe you should even hire an experienced SEO to help you kick up the optimization of your site and improve your internal linkage structure.

You will be rewarded if you do.

Attack!

[TheVolkinator]

Thanks, just about everything on the site is going to change, from the graphics to the text to the navigation bar. I know how to do a redirect to a new page, but i am not aware how to redirect a "keyword"

[TheVolkinator]

Thanks, just about everything on the site is going to change, from the graphics to the text to the navigation bar. I know how to do a redirect to a new page, but i am not aware how to redirect a "keyword"

[evolvingSEO]

Hi

Doing a redesign isn't so much about the new CMS or platform, but how smooth you make the transition.

• Is your content (text) or architecture (URLs menus, # of pages) going to change significantly? If so, it matters more to worry about redirects etc.

• Have you done any preliminary work to guide the design of the new site, like keyword research, re-designed the architecture? That type of work, being sure you're targeting the same keywords and searches that you're already showing up for, is pretty important.

But as far as a CMS or platform, WordPress is extremely SEO friendly, especially if you install Yoast's WordPress SEO plugin, and Google Analytics for WordPress plugin.

-Dan