Can someone explain a few hopefully simple questions for me please
-
Hi everyone
First off for local seraches I rank very well pretty much all on first page and high up too. I am also attempting to rank well for the search term 'independent mortgage advice'
I currently rank third on page 2 for the above search term. I am happy with this progress as the site is only 3 months old.
I am UK based, have a .co.uk domain and although my site server is located in Germany (1and1) I have changed the geographical location in webmaster tools.
My competitive domain analysis gives me the follwing results:
- Domain Authority: 14
- Domain MozRank: 2.44
- Total Links: 110
- Ext. Followed Links: 19
- Linking root Domains: 13
- Followed Linking Root Domains:9
- Linking C-Blocks: 8
Compared to my competitors around me these figures are terrible so why am I doing relatively well and how can I increase some of these figures such as Domain Authority & Domain Mozrank?
The page I'm referring to is http://www.keystonemortgages.co.uk
I am a novice so please don't mind calling me a numpty if it appears obvious to you
Jason
PS is it frowned upon to post links with title keywords here?
-
You have a few link juice leaks though unessasary 301 redirects, every 301 leaks link juice so if you dont need then youy should avoid.
take this redirect
The link to "http://www.keystonemortgages.co.uk/blog" has resulted in HTTP redirection to "http://www.keystonemortgages.co.uk/blog/".
you have added a "/" using a 301, but why not link directly to the final url in the first place and stop the leak.
here is another
The link to "http://www.keystonemortgages.co.uk/images/blacktriangle.gif" has resulted in HTTP redirection to "http://www.keystonemortgages.co.uk/images/BlackTriangle.gif".you see the diff in capitalization, you need to link directly to the final url again. if i was you i would 301 all urls to lowercase, the it is easy to remember how to write them when making links, others will also generaly link to you using lowere case
You have 78 cases like this.
You also have a few missing descriptions and some non-relevent link text, "more" , never waste link text, get a keyword in there.email me i will send you a list of the errors i spoted.
-
Just a personal thing but for me you have tried to target too many keywords on the page therefore your title has gone over the 'limit' which could effect your CTR.
I would target your main keyword on the home page 'independent mortgage advice' then target the local stuff on individual pages. One page to target Ipswich, one page to target Suffolk etc and make the content really bespoke to the area (local client testimonials etc).
-
Hey thanks for the response opt - you mentioned the on page seo has been done fairly well are there any obvious things you think that I have missed out on.
I'll start to read through the beginners guide this afternoon thanks for the link.
Jason
-
Hi Jason,
It looks like you are doing your on page stuff fairly well.
The next stage, which relates to your question on domain and page authority is to do with link building. As you have said you only have 19 external links (followed) to your site, this would suggest why your authority ranks are low.
Try having a read of this to understand the importance of links and some link building strategies - http://www.seomoz.org/beginners-guide-to-seo/growing-popularity-and-links
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can we ignore "broken links" without redirecting to "new pages"?
Let's say we have reaplced www.website.com/page1 with www.website.com/page2. Do we need to redirect page1 to page2 even page1 doesn't have any back-links? If it's not a replacement, can we ignore a "lost page"? Many websites loose hundreds of pages periodically. What's Google's stand on this. If a website has replaced or lost hundreds of links without reclaiming old links by redirection, will that hurts?
Algorithm Updates | | vtmoz0 -
Question regarding very unique SERP -
Hi guys, I have been brainstorming regarding a very unique SERP that i figured out while navigating search, the serp looks some thing like this http://postimg.org/image/phkol0d97/. i checked the site in structured testing tool but the only thing that i found is some PMR meta tags nothing except that. Can any one help me understand this and i would be more helpful if some one can guide me for the same. #peace
Algorithm Updates | | prashanth1230 -
Where can I find a breakdown of google search volume by specific industry/vertical? For example, what % of people searching in google are looking for housing? Cars? Restaurants?
I"m looking for specific breakdowns of search volume in google by: #1 Vertical (Shopping/restaurants/Services etc). For example, how many people are searching in google for information pertaining to restaurants per month? Search volume for all of 2012, 2013, 2014? #2 More granular categories within verticals, people searching for: books,apartment rentals,cellphones) Is there a breakdown of google search somewhere online that gives this type of information? Thank you MOZ community, really appreciate it!
Algorithm Updates | | AppleSauceRules0 -
Can anybody help me please!
Hi, I'm not an SEO expert! I'm even not a professional Webmaster. I'm a professional "Private Investigator", owner of a PI Agency in Bangkok (Thailand). Our website (thailand-investigation.com) was ranked, 18 months ago, on the 1st page in Google, Bing & Yahoo search engines for our major keywords! We are still good in Bing and Yahoo but we dropped to the 5th page and more in Google! I do not know when it happened? I was busy working managing my business and was not taking care on our website (BIG mistake)!I realized it beginning of august 2012. I redesigned our website, ad content, new pages...Started 2 months ago, but still no result with our home page! The new pages start to show-up!??? But still far away! I need to understand why? What is going on!? Why Google "de-ranked" us? And what to do to recover!!! I'm here to learn, try to understand and take your advises! So, please give me advises and if someone is ready to audit my website and explain me what to do, I'm willing to pay the service [not to much 😉 ]. Thanks, helpButton.jpg
Algorithm Updates | | MichelMauquoi0 -
Best practice for someone wanting to repost / translate some of your blog posts?
I've been contacted by several sites (a few in other countries) who would like to repost some of our articles on their site. A few of these are in other countries and they would like to translate them in their language. (we have a site about raising a child with Down syndrome so they are wanting to use our info to help people...not "beat us" in rankings, or anything like that.) I didn't know what the best practice on this was. I don't want to get dinged for duplicate content or have someone rank higher than me for my own article, etc. Just curious what the best way to go about this was. I'm also assuming the articles that are translated wouldn't be an issue at all since the content will be in another language. Is this right? Thanks!
Algorithm Updates | | NoahsDad0 -
How can Chrome rankings vary wildly from Mozilla and IE8?
Our website (www.theideapeople.com) has generally ranked on page 4 on Google search for the phrase "charlotte web design" for the past year...regardless of which browser I used. Oh, and my browser location is always set to Charlotte, NC. I also have the Moz toolbar installed and logged-in. Today, I Googled the same keyword using Chrome and we were on page 1 in 4th position! The other browsers still showed us on page 4, as usual. Has anybody else noticed this wild variance with Chrome? Is Chrome learning that I work at The Idea People?!!
Algorithm Updates | | theideapeople0 -
Addicted to SEO: Please Help!
Hello. My name is Justin. And I am an addict. I have recently starting dabbling around with SEO about five months ago. And I have found myself wanting more and more. I feel like I needed to come to this group of other addicts and admit it to you. I am constantly checking my ranking in Google. I am obsessed with my keywords. And I will sell my soul for a PR8 in-bound link. I desperately want my site: www.findahealthcarejob.com to be the best in the universe and it has been a wonderful drug for me. This must stop. Please help me. What are some steps of your own 12-steps that help you detox from this addicting lifestyle? Thank you.
Algorithm Updates | | findachristianjob0 -
Bad IP Neighborhood Question
I'm interested, weather bad network neighborhood could cause some penalties in Google indexing and search? For checking your site neighbors follow this URL (enter your site URL in the end): http://www.google.com/safebrowsing/diagnostic?site=domain.com
Algorithm Updates | | bubliki0