Welcome to the Q&A Forum

Hi,

You can include relevant keyword in alt text.

Thanks

Hi Toby,

it is considered good practice to either always or never have that trailing slash – otherwise it could be considered duplicate content.

According to Google

Be consistent: Try to keep your internal linking consistent. For example, don't link to http://www.example.com/page/ and http://www.example.com/page and http://www.example.com/page/index.htm.

Yes you need to redirect one of those.

Hope this helps.

Thanks

Hi Justin,

Many SEO experts thinks that links from directories are generally low quality links and they don't want to submit in directories.

In this case my simple question is If directory links didn’t work then why Google deindex few hundreds directories in 2012 ?

Links from the right directories can still do wonders for your site. So you should check spam score of those directories and if spam score is & directory is relevant to your website you can go for it.

Thanks

Hi,

There is no limit on number of pages you want to redirect on any website.

Thanks.

Hi Toby,

There are various other factors that affects ranking apart from DA & PA so it is not the best way to judge ranking only on the basis of same or similar DA.

Please check similar below thread so you can get whole idea on this.

http://moz.com/community/q/higher-pa-and-da-but-lower-ranking

https://moz.com/blog/going-beyond-moz-metrics-to-answer-why-is-this-site-outranking-me

Hope this helps.

Thanks

Hi Justin,

If I understand correctly you want to track affiliate clicks on your website. You can track very easily by event tracking.

Here is a very good video tutorial where you will know exactly how you can implement & track event tracking & goals for affiliate clicks.

http://www.matthewwoodward.co.uk/tutorials/how-to-track-anything-with-google-analytics/

****Just want to let you know that everything is correct in this tutorial except one code that is outdated. You have to replace

_gaq.push(['_trackEvent', 'category', 'action', 'label']) to ga('send','event','category','action','label', value);

Hope this helps.

Thanks

Hi Rob,

I am sharing a very recent article on Google sitelinks by Bill Slawski. I hope it give you some idea how Google decide which sitelinks to show.

http://www.seobythesea.com/2015/06/how-google-may-choose-sitelinks-in-search-results-based-upon-visual-or-functional-significance/#more-14771

Thanks

Hi,

First you should check whether those pages that are not indexed  blocked by the Meta Robots Tag or Robots.txt. If that is not the case you can do following things to get indexed those pages.

1>Submit your website URL to Google by signing into your Google Account and going to the Submit URL option in Webmaster Tools (Google search console). For extra credit, submit your site to Bing.

2>Fetch as Google - On Google Webmaster Tools (Google search console) you have the option to ask Google to crawl new pages or pages with updated content. This option is located under the Health section and is called Fetch as Google.

3>Update Xml sitemap

4>Get Inbound Links on those pages

Hope this helps.

Thanks

Hi Simon,

From your question it is very clear that you want to get more clicks in less cost but spending more in quite time there is no doubt cost will reduce due to less competition but you will also get less conversion in quite months.

IMO you should bid on peak season and if your budget is tight don't use broad match use only exact match and even if you think exact match is expensive use BMM keywords and add exact match as negative keyword so you can target only long tail keyword.

To reduce CPC best option is increase QS of your keyword.

Hope this helps.

Thanks

Hi Martin,

I presume you have read this book. I just wanted to know your review so I can think to buy and read this book.

Thanks

Hi Rob,

I assume you are aware of that Google only show sitelinks for results when they think that 'll be useful to the user.

If you don't want to show "Kolea 10A" as sitelink you can demote them. As far as best practice is concern Google said

"There are best practices you can follow, however, to improve the quality of your sitelinks. For example, for your site's internal links, make sure you use anchor text and alt text that's informative, compact, and avoids repetition."

Thanks

Hi Michael,

I am running Adwords campaign since last six years but I haven't heard anything like that privacy policy affect QS.

As far as I know CTR is predominant factor that affects QS.

Thanks

Hi Kevin,

Honestly these types of little things don't have much of a factor in SE algorithms.

Yes you can use it pipe, hyphen, comma . It may potentially impact the user experience and the Click-Through-Rate. I personally prefer to use pipe & hyphen.

Thanks

Hi,

xml sitemap is not a ranking factor so it won't affect your current ranking. But an XML sitemap is necessary if you want to build a crawlable site. Each time you create a new page or edit an existing page you should update sitemap.

Hope this helps.

Thanks

Hi,

Google never reveal that but yes it is a ranking signal. I'm quoting from Moz

"Usability and user experience are second order influences on search engine ranking success. They provide an indirect but measurable benefit to a site's external popularity, which the engines can then interpret as a signal of higher quality. This is called the "no one likes to link to a crummy site" phenomenon."

You can read full post here @ https://moz.com/beginners-guide-to-seo/how-usability-experience-and-content-affect-search-engine-rankings

Hope this helps.

Thanks

Hi Amelia,

If you are running PPC campaign on Google Adwords you should try Call-only Campaign launched by Google in Feb 15.

Call-only campaigns allow you to focus on getting more people to click-to-call you straight from your ads.

In case of organic you can define CTA in meta title / meta description & on website as well.

Thanks

Hi,

There are two ways to fix this isuue.

1>Add paypal.com in referral exclusion list in Google Analytics.

2>utm_nooverride=1

To know more please visit @ http://blog.analytics-toolkit.com/2015/payment-gateway-referrer-exclusions-google-analytics/

Hope this helps.

Thanks

Hi,

There is no direct effect, having in lower case (title) impact ranking but it can decrease the CTR at some extent. IMO you should neither use all upper case nor all lower case. Best way is keep first alphabet of every word in caps.

Hope this helps.

Thanks

Hi Sandi,

Google doesn’t always use the HTML title tag of a web page, choosing instead to make its own title for a page, if it thinks it can do a better job.

Google's generation of page titles and descriptions (or "snippets") is completely automated and takes into account both the content of a page as well as references to it that appear on the web. The goal of the snippet and title is to best represent and describe each result and explain how it relates to the user's query.

To know more on this please watch this video @ https://www.youtube.com/watch?v=L3HX_8BAhB4

Hope this helps.

Thanks

Hi Rajiv,

Use this ga('send','event','category','action'); tracking will work, you can test by clicking yourself on the link.

Hope this helps.

Thanks

Hi Joginder,

If you want to mention someone in a blog you should give nofollow there is no problem and link juice also want to pass. I presume the site is related to your blog whom you want to link.

Hope this helps.

Thanks

Hi,

Yes it works and it is legitimate. Brian Dean (SEO expert) also suggest to do that. Please read 4th point in below link.

http://backlinko.com/17-untapped-backlink-sources

Hope this helps.

Thanks

Hi Sahar,

As far as I know crawler doesn't submit form and crawler wouldn't find the page that comes after submission. No it won't penalize your site.

Hope this helps.

Thanks

Hi,

You can track affiliate link clicks by event tracking. I'm sharing you a video that will help you to track any clicks by event tricking.

http://www.matthewwoodward.co.uk/tutorials/how-to-track-anything-with-google-analytics/

Hope this helps.

Thanks

Hi,

I would like to request to Moz team If possible  please add bookmark & subscribe feature for any post so I/anyone can bookmark important thread.

Thanks

completely agree with Martijn Scheijbeler

Hi,

"Google AdWords doesn't allow ads for websites that copy the content of other websites, using techniques known as "mirroring" and "framing."

So Google will not allow you to run campaign in your case

Hope this helps.

Thanks

Hi David,

First of all as far as I know paid campaign doesn't helps in organic ranking. Google repeatedly said that paid campaign doesn't affect organic rankings.

As far as I know Google says that showing one version to users and other version to boat is called cloaking and we must not use this but didn't say anything on paid & non paid visitors.

If I assume that paid campaign helps in organic ranking then it is the only one thing that can affect ranking by paid campaign that is CTR.

I do run AdWords campaign for my website over 8 years and CTR is minimum 10% but I never noticed that paid campaign helps in ranking.

** I wouldn't suggest you to do that***

Please also check this once @ https://support.google.com/adwordspolicy/answer/6020954?hl=en&rd=1#701

Hope this helps you.

Thanks

Hi,

Private Blog Networks, PBNs, are generally groups of blogs or sites often controlled by one publisher, with the goal of building up links within the network as a way to help particular content rank better in Google.

Here is a tutorial on this @ http://www.cloudincome.com/building-private-blog-network/

I wouldn't suggest you to use that because in past Google has reportedly taken action on sites participating in private blog networks.

Hope this helps

Thanks

Hi Jonathan,

Semrush is a great tool to identify competitors top performing keywords (paid & non paid both) . I'm using it and it is very helpful to me . I would like to tell you one thing that many SEO's don't know how to use this tool properly to get most of the data.

There is an article published by Robbie Richards for how to use semrush tool.

http://www.robbierichards.com/review/competitor-research/

Hope this helps.

Thanks

Hi Justin,

I have also gone through the same case that you are exactly facing now now I'm telling you how I handled this.

I have started PPC campaign with purpose of keyword research and search volume so I have started with very low daily budget and my aim was to appear on page one only at (e.g position 5-7) because I don't want users to click on my ad frequently, just wanted to know the number of impression for each keyword.

I have run campaign for 3 months and I spend less that $100 and I got several new keywords to target with high search volume and low competition.

So If you can run campaign only for new keyword research that will be helpful for you and it won't cost you much.

I presume you are aware of search term list in Google search console (Google webmaster tools).

If you have semrush paid account you can find organinc and paid keywords of your competitors and many more things.

I'm sharing one article how can you use semrush tool effectively.

http://www.robbierichards.com/review/competitor-research/

Hope this helps you.

Thanks

Hi Christina,

In my experience whatever reports provided by those Free SEO tools is generally correct even I did verified many reports but not all of them is important.

IMO you should concentrate on moz, semrush & screaming frog. These three are enough for SEO report.

Thanks

Hi,

Yes & No . I'm quoting Google on this read it carefully you will get the whole idea about 404.

Q: Do the 404 errors reported in Webmaster Tools affect my site’s ranking?
A: 404s are a perfectly normal part of the web; the Internet is always changing, new content is born, old content dies, and when it dies it (ideally) returns a 404 HTTP response code. Search engines are aware of this; we have 404 errors on our own sites, as you can see above, and we find them all over the web. In fact, we actually prefer that, when you get rid of a page on your site, you make sure that it returns a proper 404 or 410 response code (rather than a “soft 404”). Keep in mind that in order for our crawler to see the HTTP response code of a URL, it has to be able to crawl that URL—if the URL is blocked by your robots.txt file we won’t be able to crawl it and see its response code. The fact that some URLs on your site no longer exist / return 404s does not affect how your site’s other URLs (the ones that return 200 (Successful)) perform in our search results.
Q: So 404s don’t hurt my website at all?
A: If some URLs on your site 404, this fact alone does not hurt you or count against you in Google’s search results. However, there may be other reasons that you’d want to address certain types of 404s. For example, if some of the pages that 404 are pages you actually care about, you should look into why we’re seeing 404s when we crawl them! If you see a misspelling of a legitimate URL (www.example.com/awsome instead of www.example.com/awesome), it’s likely that someone intended to link to you and simply made a typo. Instead of returning a 404, you could 301 redirect the misspelled URL to the correct URL and capture the intended traffic from that link. You can also make sure that, when users do land on a 404 page on your site, you help them find what they were looking for rather than just saying “404 Not found."

Hope that helps.

Thanks

Hi Anoop,

Several similar question asked earlier in this community I am sharing few of them that will help you .

http://moz.com/community/q/how-to-build-pa-and-da-for-a-new-site

Thanks

Hi David,

According to moz 'Use Keywords in Your URL' is moderate importance so it could affect a bit but on-page grade won't go beyond B.

I don't think you should worry about it because in a URL we can use one keyword only and most of the cases we target several keywords on a single webpage and they do rank well, not possible to use all targeted keywords in a URL.

Thanks

Hi Justin,

Similar question asked in this post @ http://moz.com/community/q/webmaster-tools-indexed-pages-vs-sitemap

Hope this helps you.

Thanks

Hi,

To stop moz crawler you have to mention below text in robots.txt for dev.domain.com

User-Agent: rogerbot Disallow: /

Hope this helps.

Thanks

Hi David,

In all three URLs I would like to go with 3 but 2 is also fine.

One thing I would like to point out here that Optimizing your URLs—by avoiding extraneous characters, using dashes, and adding appropriate keywords is absolutely fine However, there’s no need to focus too much of your marketing efforts on your URL structure because it doesn’t impact rankings as much as backlinks or content quality.

Hope this helps.

Thanks

Hi Ben,

"when I look at keyword search data in Google's Keyword Planner Tool and I see "COMPETITIVE" or "LOW" am I looking at all searches inclusive of organic and PPC?"

Keyword planner provides stats for Paid only not Organic.

If you ready to spend some money I would like to suggest you to go for paid version of semrush tool. You will get many important stats apart from keyword research.

Hope this helps

Thanks

Hi,

No It is not always bad.

Google’s instructions are simple: “Keep the links on a given page to a reasonable number.”

Question: What the heck is a reasonable number?

Answer: Nobody knows.

But I would like you to watch below video first so you can understand why it is not always bad.

https://www.youtube.com/watch?v=QHG6BkmzDEM

Hope this helps

Thanks

Hi Michael,

I am sharing four directory list that still have values.

1>http://directory.r-tt.com/Submit_Site/

2>https://www.somuch.com/submit-links/?TopicID=&CategoryID=

3>http://www.directoryworld.net/

4>http://www.allthewebsites.org/

Hope this helps.

Thanks

Yes Patric is absolutely right Yahoo! directory closed.

Hi ,

IMO yes every site should have xml sitemap because it is a helpful tool that can improve the crawling of your site particularly if your site meets one of the following criteria:

1>Your site is really large.

2>Your site has a large archive of content pages that are isolated or well not linked to each other.

3>Your site is new and has few external links to it.

4>Your site uses rich media content, is shown in Google News, or uses other sitemaps-compatible annotations.

In most cases, webmasters benefit from sitemap submission, and in no case can you be penalized for it.

Hope this helps

Thanks

Hi Christopher,

Agreed with Jasmine there is no way to improve Ad relevance when you are bidding on competitors brand  because you can't use competitors brand name anywhere in Ad copy, Google doesn't allow this.

*** Please remember CTR takes the largest percentage of the QS, followed by Relevance, that's how relevant is your Ad to the landing page***

Use all Ad extensions.

Thanks

Hi,

Yes I also tried that but didn't work.

Thanks

Hi Lynn,

Thanks for reply I have already added the domains paypal.com and epdq.co.uk to referral exclusions list but this is not working I'm still getting goal conversions from payment gateway site under referral in GA.

Thanks

Hi All,

I have already asked this question twice here but issue is not resolved yet.

http://moz.com/community/q/all-goal-conversion-in-google-analytics-showing-under-referral

http://moz.com/community/q/some-goal-conversion-in-google-analytics-showing-under-referral

In Google analytics  most of the goal conversion in Google analytics showing under referral from payment gateway sites (Paypal.com & epdq.co.uk). I have applied all the possible solution that suggested by Moz community experts & Google Adwords support team but it is not resolved yet and it is really weird answer to give client that I have applied all possible solution and issue is still not solved. Lastly I am sharing Cross domain tracking code here that I have used on my site. Please check once and let me know if code is correct and If not correct please help me out to correct the code or suggest any other way to fix the issue

Cross domain tracking code

=======================

<script  type="text/javascript">(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
ga('require', 'linker');
ga('linker:autoLink', ['paypal.com', 'payments.epdq.co.uk'], false, true);
  ga('create', 'UA-xxxxxx', 'auto', { 'allowLinker': true});
 ga('require', 'displayfeatures');
  ga('send', 'pageview');</script >

I have hide the UID in above code.

Thanks

Hi,

I assume that you are saying when you search a particular keyword at front end that keyword used 40 times and when you check in view source that keyword mentioned 100 times.

If my assumption is true first I would like to let you know that keyword used in different tag don't show in front end like keyword used in meta title, description and other tags but in your case difference is huge . I think you are hiding keywords by some spam method that is absolutely not good for SEO.

If you are violating any Google guideline that will not good for your site and your site could be penalized. Use keywords in natural way to give better experience to users not only for search engine bot.

Hope this helps

Thanks

Hi Jason,

First of all don't focus on the directory only. I don't know on which directory you have submitted your site and most of the directories have been ineffective for a long time now.

I'm sharing an article on this that will help you to increase PA & DA @ http://www.searchenginejournal.com/50-ways-to-increase-the-domain-authority-of-your-site-infographic/77281/

Thanks

Hi ,

I am sharing three tools links that will give you schema markup code for local business.

1>http://www.microdatagenerator.com/local-business-generators/

2>http://www.microdatagenerator.com/local-business-schema/

3>http://schema-creator.org/

Hope that helps

Thanks