Diane, the excessive ads for the hypnotherapy/weight loss help reduce credibility of the site. The travel news articles are outdated (the most recent one about holiday deals talks about it still being winter and about the upcoming Olympic games) and the Ryanair incident was from April 2012.Nothing has a date byline on it, so it makes it difficult for me to trust the article.
To a regular user, it looks like you don't have enough content and are trying to stretch it, as I'm seeing the same celeb picture multiple times in multiple locations on the home page.
The site seems to lack focus, or rather be focused on ads. Do people really care about that many bingo news features on a site that's supposed to (I think) be about celeb gossip?
The About section at the bottom looks spammy because it's small and in italics, making it hard to read. It looks keyword stuffed and like people aren't meant to read it, but that it's just there for search engines.
You may want to reconsider if you want to focus so much on the keyword "lifestyle magazine". What is the search volume like for that phrase? Are people really looking for that?
I'm surprised that I don't see a cookie notice like I do on most European sites these days. Is the UK excluded from that?