Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Questions created by RobertFisher
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When Company names confuse search
I am currently perplexed over a client's search results. They are an established company and well known in their field. (Unfortunately, I am not comfortable providing a link or their name.) The company is a consulting firm and let's assume it is an accounting firm, which it is not. When you search on BSC Accounting the results give them the first result but the next 18 results are around education - BSc Accounting. Consider the DA on the site is 34 and the PA for homepage is 39. Is there a chance that when someone is searching on accounting firms that having the BSC in the name skews what they are able to rank for? Forget about searches for their exact name, I am more interested in thoughts as to how the BSC effects general searches for their specialties.
Branding | | RobertFisher1 -
MozBar Issues? Can't get info even logged in
Anyone having issues with the Moz bar? Lately no matter how many times I log in, getting data is difficult as it keeps asking me to create an acct. or log in. Even logged into Moz and on Q&A it is asking me to log in. THanks
Moz Bar | | RobertFisher0 -
How do Yelp and Justia get all the extra Meta Description Real estate?
I was doing some KW research for a client and noticed something interesting with regard to Yelp and Justia. For a search on DWI Attorneys, they each had over 300 character meta descriptions showing on the SERP without truncating. Everyone else was either truncated or within limit of roughly 160 characters. Obviously if there is a way to get something other than a list to show that way you can own some real estate. Would love to hear from some of you Mozzers on this. Here are two images that should assist. Best Edit: I found one that was not a directory site and it appears it is Google doing it. The site has no meta description for the home page and this is what is being pulled by Google. There are 327 characters here! The truncation marks are showing it being pulled from different parts of the page. Image is Killeen DWI Attorney. NOTE None of these are clients, etc. I also changed the cities so this is a general search. zAQpA qZ9KI 06p7U
Intermediate & Advanced SEO | | RobertFisher1 -
No Location option in Incognito Search Settings
I was checking on a client ranking and went to Incognito in Chrome for the search. I went to search settings to set the location and thought I had done something wrong. I closed and went back to search settings and still no location setting. See attached. Interestingly, when I went to my signed in Chrome and set the location and then went to incognito and went to search settings, then location showed up for me. This also begs a question about why Google has this where you must be signed in to set a location in Incognito mode. Thanks for any input you have, Robert G1lS9EK.png cRRlULo.png
Local Listings | | RobertFisher0 -
Anyone using CloudFlare on multiple sites?
We are considering using CloudFlare as a CDN for a large group of sites. The fees are $5 to $200 depending on many factors. We tried the free trial on one site and were impressed with the results. I am wondering if any of you have any longer term experience with this and performance metrics, etc.
Web Design | | RobertFisher1 -
Anyone know of any forums for agencies or those individuals engaged in Internet Marketing, SEO, Integrated Marketing, etc.?
Moz.com is the best forum I have been a part of. There is a local forum I really like but spend less time on (we have staff who live on it.) I am interested in a forum where everyone is agency related. Does anyone know of a good one? If not, would anyone have an interest?
Industry News | | RobertFisher1 -
Having Yelp Reviews Removed
Since we all work with Yelp on a local basis, I believe many are aware that if a review is placed by a non customer about a company, Yelp will typically remove them if you show that it isn't valid, etc. We all know they made a show of outing those who posted fake reviews as well. Here is a question I have though: Have any of you been aware of Yelp taking down valid negative reviews for companies? I have just run into this and find it somewhat perplexing. If you know of this, I would love to hear how it happens? Thanks,
Reviews and Ratings | | RobertFisher2 -
Do you use interns in your company/agency?
I was reading a CNN article about interns at the White House and how much it costs them financially as the position is unpaid. Recently there was a story re a Bank of America intern who had died after working 72 hours straight - I did not read up on it and have no opinion, but interns are in the news. We use interns regularly and we only use paid interns. The rationale behind it is that we are not looking for free labor, we are looking for bright people who want to learn and contribute and if they are going to contribute, why would we not pay them. Secondarily, whenever I have been in a place where the interns were not paid, they seemed to be in charge of coffee and donuts. (And that's my job.) We want to have them teaching and learning from day one. We place real client issues in their hands and we are very serious about it. The work is always checked by a senior staff member, but I never cease to be amazed by what they can produce when you believe in them. We recently had 6 heading back to college or HS and we put on a crepe party with a local creperie in our offices. It was a huge success. It was funny to see a couple of other marketing firms that know us come out within a day or two with how they are looking to hire interns. As I looked at those and others, I found several large agency types stating they take interns but they are not paid and mainly because of the superior experience, etc. So, if you have interns do you pay them or not and why? I am not looking for anything around right or wrong, I am trying to let you know if you are diligent in hiring them, you will be astounded at what they and you can achieve.
SEO Learn Center | | RobertFisher3 -
Has anyone attended or hired anyone from Full Sail University? Or schools offering Internet Marketing or SEO
We are actively looking for a couple of positions. A qualified SEM (for PPC, etc) pro that has experience with Google but also others including BING and Yahoo. And a good SEO person who gets it is about delivering a result and not blowing sunshine up someone's skirt or pant leg.
Reporting & Analytics | | RobertFisher
That said I got a resume the other day from a guy and he stated he had a Master's Certificate in Internet Marketing from Full Sail University. I looked them up and they offer a Bachelors Degree and a Masters Degree in Internet Marketing. They also offer a certificate in Internet marketing they call a Master's certificate. So, I set a time for him to call me as I was mildly skeptical.
When I started asking about the certificate (His LinkedIn page had Masters Degree in IM) he said he had taken the certificate and I did not pursue the LinkedIn. I asked how long he was in school for the certificate and he stated 6 months (curriculum is 4 months and is fairly t h i n.
I asked what he had done and he had completed an Internship with a Texas company and helped a construction firm move to page one. When I asked how he started telling me about inserting keywords in the meta tag field in the CMS..... He did not know what a title tag was, knew nothing of content, H1, H2, Local Optimization and then wanted to tell me how when you put their Domain name in google they are number two on page One. So you get it, I believe. I am just really frustrated with the whole "certification" etc. thing and believe we do need it. Market Motive is as close to good as I can see, but I would love to hear from you. (Note on MM- I do not like the if you pay monthly you get Provider or whatever but it you shell out $3500 you are a Master. Just doesn't feel right to me. And, I did speak with someone a while back with a masters from them and again, I scratched my head). Would just like to hear of your experience and if anyone has hired from these schools with success.0 -
Sliders and Content Above the Fold
I was just inspecting a wire frame that is going out to a client and realized that the slider may interfere with the "content above the fold." Can't believe this had not struck me on others. If the Header has basic business info, etc. in it and you place a slider to display images in the area just beneath the Header or slightly down from it, does that decrease the amount of content seen a being above the fold? Or, is content above the fold established by virtue of H1,2, 3, etc.?
On-Page Optimization | | RobertFisher0 -
What is your Biggest SEO selling point to prospective clients?
Typically, our SEO questions are around "how to's" and etc. So, to change it up I will ask a business question: What is your biggest selling point when presenting your SEO services to a new client? In a spirit of transparency, I will tell you mine ahead of time. With PPC, TV, Radio, and Print at some point in time that ad comes to an end. When it ends, that is it. There is no residual from that advertisement - or very minimal at best. With SEO, once you are ranked well and well optimized you continue to get clients for a much longer period of time. With clients who TV and print, this rings especially true and is easily provable. I can't wait to hear yours.
Industry News | | RobertFisher4 -
Www and non www how to check it.......for sure. No, really, for absolutely sure!!
Ok, I know it has been asked, answered, and re-asked but I am going to ask for a specific reason. As you know, anyone who is a graphic designer or web developer is also an expert in SEO....Right???
Intermediate & Advanced SEO | | RobertFisher
I am dealing with a client who is clinging to a developer but wants us to do the SEO on a myriad of sites. All connect to his main site via links, etc. The main site was just redeveloped by a developer who claims extensive SEO knowledge. The client who referred me to them is getting over twenty times the organic clients they are and is in a JV with the new client. Soooo, I want to show them once and for all they are wrong on the www. versus non-www. When I do a Site:NewClient.com in Google I get a total of 13 www.newclient.com url's and 20 newclient.com url's without the www. Oddly, none are dupes of the other. So, where the www.NewClient/toy-boat/ is there, the other might be non www. NewClient/toy-boat/sailing-green/ Even the contact page is in the www.NewClient/contact versus the non www of NewClient/Contact-us/ But, both pages seem to resolve to the non www. (A note here is that I originally instructed the designer to do non www to www. because the page authority was on the www.NewClient and he did opposite. With pages that are actually PDF files, if you try to use the www.NewClient/CoolGuy.pdf it comes up 404. When I check our sites, using Site:We-Build-Better.com ours return all www.We-Build-better/ url's. So, any other advice on how to insure these correct or incorrect? Oddly, we have discovered that sometimes in OSE, even with a correct canonical redirect it shows one without authority and the other with....we have contacted support. Come on mozzers, hook a brother up!0 -
On a dedicated server with multiple IP addresses, how can one address group be slow/time out and all other IP addresses OK?
We utilize a dedicated server to host roughly 60 sites on. The server is with a company that utilizes a lady who drives race cars.... About 4 months ago we realized we had a group of sites down thanks to monitoring alerts and checked it out. All were on the same IP address and the sites on the other IP address were still up and functioning well. When we contacted the support at first we were stonewalled, but eventually they said there was a problem and it was resolved within about 2 hours. Up until recently we had no problems. As a part of our ongoing SEO we check page load speed for our clients. A few days ago a client who has their site hosted by the same company was running very slow (about 8 seconds to load without cache). We ran every check we could and could not find a reason on our end. The client called the host and were told they needed to be on some other type of server (with the host) at a fee increase of roughly $10 per month. Yesterday, we noticed one group of sites on our server was down and, again, it was one IP address with about 8 sites on it. On chat with support, they kept saying it was our ISP. (We speed tested on multiple computers and were 22MB down and 9MB up +/-2MB). We ran a trace on the IP address and it went through without a problem on three occassions over about ten minutes. After about 30 minutes the sites were back up. Here's the twist: we had a couple of people in the building who were on other ISP's try and the sites came up and loaded on their machines. Does anyone have any idea as to what the issue is?
Technical SEO | | RobertFisher0