Change Homepage internal Link from Image to Targeted Anchor Text -- Spam??
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I am in the following situation:
1. Homepage is designed to target one main keyword.
2. All current pages link to the homepage with the image/logo, nowhere on the site do we link to the homepage with the target keyword.
3. It is an established page (Moz rank of 58)
If I suddenly added text above and made the homepage link targeted anchor text, would Google consider this spam?
We are ranked #13 in Google and our looking for ways to move up, but I do not want to risk any type of Google penalty.
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Correct. And then your text navigation will be user friendly things like 'products' or 'home' rather than a 2 or 3 phrase keyword.
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Why don't you use your keyword in the alt text? The alt text will work as anchor text of the link of the image.
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Thanks for responding Daniel.
We use an alt text of "home" but not the keyword.
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Adding text (eg. ourkeyword) below/above the image/logo will not be seen as spam.
You don't mention if your image/logo is making use of the alt tag or not?
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