Content and Relevant Links
-
Hello,
My website started to offer guest blog posting and was wondering if it is a good idea to have an anchor text link to a not relevant website in the author bio. The content the guest blogger gave me is relevant to my website but in the author bio there are a couple of anchor text links that are linking to a completly different industry.
Thanks in advance for your help.
-
Guest blogger is a great way to communicate with those in the blog category so I do not mind giving websites link juice. They take time out of their lives to create quality content for us so the least we can do is link back to their site. That is why when we started letting guest blog posting we publish our website's demographic to show bloggers the traffic our blog gets.
It would be a shame if I stripped away all their links and publish their content
-
I totally agree with you on this one.
-
No problem colocation,
It's pretty rare to get relevant and well-written posts as guest post pitches. When you do, it's great that you take the time to consider giving the guest some added value rather than simply stripping his/her links and publishing.
-
Thank you for your help.
-
I usually let guest bloggers link to their site in the bio using a brand or website name only (or their own names). If you're seeing anchor text links in the bio like "buy car insurance now," that's a little spammy.
If a guest blogger wants anchor text from me, it's usually in the form of a highly relevant link within the body of the content, that points to a decent page.
Having some weird anchors in author bios isn't going to do you much harm as long as they're not pointed at bad neighborhoods, but having spammy looking anchors in your bios might turn your visitors off a bit. There are also times when having irrelevant links pointing from your site can start to be a negative for you, but not at the scale we're talking about here.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We're looking at providing SEO for a website that has the majority of its incoming links from websites created solely to provide links. Few have bad spam rankings. How worried should I be about those links?
The majority of incoming links to a prospect's website are from website pages apparently created solely to provide links to the website. Few have high spam scores. The sites linking to the main site have versions of blogs with linked text. They seem to be providing positive SEO value now, but I'm concerned they might get noticed and hurt the main site in the future.
Link Building | | PKI_Niles1 -
What is the number of links do you require your link builder to attain each week or month? What is a reasonable goal?
Hello Mozzers... I would like to get a survey or feedback from other Mozzers who owns an SEO company or manages / hire link builders. **What is the average number of links does your link builder need to attain per week or month? what is their goal? ** I understand quality over quantity but I want to make sure there is a reasonable average to provide them goals and something to achieve on. Of course reward them more if they exceed or get .edu links. What do you institute? What do you think is fair and achievable per website? PS. There is no right or wrong answers here. I am looking for a measurable answer not subjectable. Again just gathering MEASURABLE GOALS.
Link Building | | ChatterBuzzMedia0 -
Link removal
We were hit by penguin and have been going through the process of removing bad links. Things were looking up but then wasa 20% jump in our bad links. They all seem to be related. There are over 100 different domains that all seem to go back to mbiz. examples include http://www.5stone.com.cn/Literature-holders-.html http://www.building-stone.com/Display-furniture.html http://www.china-tombstone.com/Display-exhibition-products-.html It looks like they have automatically gathered data from google to create these pages. I would hope that the guys at Google are clever enough to be aware of these sorts of links. But if not I need to get them removed. I have tried whois but I cant find out how to contact these guys. Has anyone got any bright ideas? Thanks
Link Building | | Discountdisplays0 -
Indirect Link Earning via dofollow Links In News Articles
Hello, MOZ SEO Gurus. I've been trying to think some deep thoughts on safe, effective link earning for news publishing sites, and wanted to run this up the flagpole and see if you salute. Our site is a biotech news service -- we pump out copious amounts of news content each day, which works well for driving traffic. That being said, we also want to rank some optimized landing pages as well. Take, for example, this page, which we'd like to rank for "secondary progressive MS" and related keywords: http://bionews-tx.com/secondary-progressive-ms/ Now, as far as I'm concerned, shopping this page around to MS influencers isn't easy. I can go to Foundational websites, blogs, etc., and say, "hey, we have this info page on SPMS, and I thought that you might find it helpful/want to link to it." But chances are, the MS influencers already have their own proprietary content on SPMS, and there isn't much value to linking to it. Therefore, I think that we'll get few link earning conversions on the effort. However, what if I take our Secondary Progressive MS landing page, and I link to it in a corresponding article about SPMS research, as I did here: http://bionews-tx.com/news/2014/01/30/secondary-progressive-ms-natalizumab-clinical-trial/ Then, I go to the drug developer who is at the center of this story and say to them, "hey, we recently covered your drug in the news, and I thought you might want to link to it." Then, we get a link from an MS drug developer to the news article, which in turn has a prominent anchor text, dofollow internal link to the landing page for SPMS. If the link from the drug developer is dofollow, then we flow page rank juice from the drug developer page to our news page to our landing page. To me, it's much easier to earn safe links this way than to try and shop the landing page itself. That being said, if we get a dofollow link on the news piece, we only get a diminished portion of page rank going to the landing page. Is this strategy viable? Is the indirect flow of page rank from a linking site to a news article to a landing page even worth it? I'd love to hear your thoughts. Thanks!
Link Building | | bionewstx2 -
Deleting links
I've got 280 links on my wordpress blog site, apparently it's recommended to keep under 100 links. How would I know which links to get rid of and which links to keep?
Link Building | | gimes0 -
Having a link from a foreign site
I just ran an OSE on a competitor of ours that they have a few links from this website, http://www.tz-online.de/ would this not damage there site?
Link Building | | ScottBaxterWW0 -
Using an SEO Agency to build one-way links for you via link exchange
There are a number of SEO agencies which offer link building as part of their SEO offerings. I believe they build one-way links to the client site, by offering another link in exchange to the liking site. So, if the client site is "C", and link is being requested from site "A", the site "A" owner is offered a link from site "B" in return. Is this a good and/or recommended practice?
Link Building | | thinkvidya0 -
Looking at Page Authority of a link to our website... what Page Authority number should we use in deciding the link is junk?
What are the Page Authority ranges? 1. Excellent link 2. Moderate 3. Total junk link Of course you look at the anchor text you can use, how many links are on the site, how often it is cached. Thoughts?
Link Building | | RezStream80