Question on keyword rankings
-
Hi everyone
Within our campaign it says that we rank number 35 for a specific keyword in Google in the Unites States but when we google the specific keyword we come up as number two on the first page.
Can you help me understand what the current rank is based on as well as how it's results can be different from our Google search?
Thank you.
-
Good morning Cyrus
Thank you for taking the time and answering my question. I also read your article, very informative. Thank you for sharing however I do have a follow up question.
I completely understand what you mean when you say there is no longer anything such as rank but when I do a search on Google and we are number 1 or 2 for a specific keyword and SEOMOZ shows that we rank number 35 there is a big difference and was wondering what can attribute to the big difference. Is there something that SEOMOZ takes into effect that we can replicate when we do a Google search to achieve similar results?
The reason I ask is so that we can see what impacts the results and best optimize our website.
Thanks again for all your help, feedback and sharing of information.
-
This goes to show that there is no longer anything such as "rank"
Over the past couple of years it's gotten to the point that no two people ever see the same result, even unpersonalized, so we tend to think in terms of "average position"
The SEOmoz PRO platform takes great pains not only to
- Depersonalize results but also to
- Display non-localize results.
It's important to do both. The best way to estimate your rank is still to add &pws=0 to the end of your search query. To non-localize it, set your location (left hand side of Google's results page) to the county you reside in. For the US this would be "United States".
I wrote a post on this here: http://www.seomoz.org/blog/google-personalized-search
Regardless, hope this helps! Best of luck with your SEO.
-
Tried it but it's not compatible with the latest Firefox
Also not sure if you seen my response earlier but I tried a proxy IP from New York using Google.com and the results were different then what is posted on SEOMOZ. What do you think could be the issue there?
What location in the United States is SEOMOZ basing it's keyword ranking on and if that is different then Google own's ranking how can we truly optimize keywords without knowing how SEOMOZ results are different from Google's own results ?
If the results are truly different then is the only way to tell is to look up each keyword in Google and not in SEOMOZ?
-
As far as I know depending on where you are searching from google shows different results. So for example:
I run a search from the UK with Google.co.uk and my keyword comes up in position 4
I run the same search from the UK with Google.com and my keyword now appears in position 13
Obviously Google takes a lot into consideration when showing rankings but two things that come into play are your location running the search and the location of the server that hosts your site.
The best way to get the most accurate result is to run a search in Google as if you are in the country that you want the result for. So if you want to know the position of your keyword in Google.co.uk as if you are based in the UK do this.
There is a plugin for Google Chrome which allows you to select a country from a list and get back results as if you where in that country running the search:
http://www.redflymarketing.com/internet-marketing-tools/google-global/
Hope this helps
-
I just used a proxy site to make sure I am searching Google within the United States and we actually ranked number one for the keyword using Google search with a proxy server that has a New York IP address.
This is very weird results.
Marisa would be nice if a SEOMOZ team member would come and explain this to us so we can fully understand what the results are and how we can understand them to effectively utilize them.
-
Yeah, you know, I just looked at my campaign, and it has us ranked number 17 for a keyword when we're actually 11. So, maybe someone else can answer this! Now I'd like to know!
I do know that Google has different servers it uses in different parts of the country and depending on which one they are using at any given time, the SERPs can be different. But the fluctuation is usually only a couple of spaces--nothing like what we're experiencing.
-
Yes Tony I agree the results are still the same in private and non private browsing in terms of the results for a specific keyword on Google.
-
Hi Marisa,
Thanks for the reply but no joy I'm afraid. The SERPs are still the same.
-
Google is probably giving you personalized results. Make sure you are not logged in. Also, even if you're not, you may still be getting personalized results based on location and other factors. The only way to avoid this that I know of is in Firefox, go to Tools > Start Private Browsing and then do your search. Just make sure to go back and exit private browsing when you're done.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Related keywords as subjects or predicate ?
Hello, When writing my content do my related keyword need to be noun subject in my sentence or can they be predicate ?
Keyword Research | | seoanalytics0 -
Do "search keywords" matter?
I've been getting conflicting accounts about this. We aways fill out the Title Tag, Meta Description and Product Tags(<- for internal purposes) but we are concerned about how important the "search keywords" are. We use bigcommerce and they describe their value as this: "the search keywords are optional, but if entered will be used for two things. First, they will be used along with the product name to create meta tags for search engine (I know meta keywords are not important, so is this what they mean?). Second, they will be used to assist people when searching your products. (Also internal, right?)." For all intents and purposes I think it is NOT super important but I wanted to make sure before I let them take a back burner. Thank you for your help in advance!
Keyword Research | | WNL0 -
Difference in Keywords and Anchor Text ?
Sorry i am noob here: I thought both are same but when i see GSA tutorials i found that both are different. If suppose my keywords is black german shoes than what is my anchor text will be. Also anchor text isdifferent like generice keywords click here, find more etc. Please give explanation.
Keyword Research | | chandubaba0 -
What is the time frame for the search volume on a Keyword?
Let's say I search for AP automation and the search volume comes back as 210, where did that number come from? Is this how many searches by day, by week, year to date, etc.?
Keyword Research | | SheriGolla0 -
Keyword: singular vs plural
Hi, I've been putting some efforts to rank well for "San Antonio Wedding Photographer". I am ranked ok for that but not so on "San Antonio Wedding Photographers". My website is http://www.soobumimphotography.com/ So now, I am trying to rank for "San Antonio Wedding Photographers" instead since Google auto fills wedding "photographers" in search term. Question - Should I change my site title and some post / page title etc? What's the best way to do this? Thank you Soobum
Keyword Research | | BistosAmerica0 -
Is there a way to check what keywords a competitor is ranking for?
Hi Guys I have been working on a site and I'm doing better but I just want to ensure I am covering all the bases. I have a list of competitors and I want to see if I can find out what keywords they are ranking for so I can research and see if there is any merit in me trying to rank for those keywords also? Is there any software or processes that any of you can recommend? Thanks
Keyword Research | | RankStealer0 -
What is the ideal keyword difficulty percentage?
I am trying to establish my best keywords using the keyword difficulty tool. So if I want to come up with the best keywords, should I use the ones that come in at 50%??
Keyword Research | | mmookie0 -
Prioritizing Keywords
Hi Everyone, I've been using many of the articles to find out the best way to create a list of long tail keywords I wish to target. Anyway, I used Google AdWords Tool in order to find out how many Global/Local Searches per month, and the Keyword Difficulty Tool on this site in order to find the difficulty score. With these two metrics, I've compiled a good list, but I wanted to know how people prioritize keywords. I was thinking of creating a formula in excel in order to compare both the difficulty score and the amount of searches, but I wanted to know other people's advice and how they decided to prioritize the long tail keywords they compiled. I am still a bit of a newbie at this, so any help will be greatly appreciated. Thanks.
Keyword Research | | Seiyav0