Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
/%category%/%postname%/ Permalink structure
-
Mostly everyone seems to agree that /%category%/%postname%/ is the best blog structure.
I'm thinking of changing my structure to that because now it's structured by date which is bad. But almost all of my posts are assigned to more than one category. Won't this create duplicate pages?
-
Thanks!
-
Did you find any reason of site declining?
Send me an url, I will take a look
-
Yes, our positions are gradually declining, and I'm trying everything I can, no matter how seemingly small, until I can figure out why.
-
Hi again
I think that depends on what is the position of your site now. If it's good there is no pressure to do changes in other case you can take a risk. In my opinion good structure of content help in SEO an if I were in your situation i would take a risk of change.
-
Another question is which would be worse for SEO: leaving it the way it is, categorized by month and date, or changing the whole structure when I have dozens of posts?
-
Thanks for the input. The reason I'm worried about duplicate pages is because what i temporarily switched everything to category/postname, I could access pages many different ways.
category1/postname/page
category2/postname/page
anothercategory/postname/page
Were all the same page. Duplicate content?
-
I agree with Marek. However, there's value in having the Category in there specially if your categories are keyword rich. Don't worry about duplicate pages. One post will only have one default category in the Slug (Most of the times, its the 1st one you selected in Wordpress). I also sometimes like to use /%category%/%postname%.html or /%category%/%postname%.php which gives the effect of pages under a folder, vs folder inside a folder. Just my 2c.
-
Hi Marisa,
I'm using /%postname% and in my opinion it is a best structure ... but ... in that kind of structure is important to care about slug and to prevent creation of duplicated titles.
/the-best-solution is a good slug
//the-best-solution-2 is not a good slug
I don't have duplicated pages cos WordPress has mechanism which check the slug in real time when you creating a post.
I think that /%postname% is the most friendly link structure.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Categories showing on SERP listings?
Hi I was wondering if anyone knows what these are called? See attached screenshot. Basically, it looks like Google is pulling the primary category and then sub categories from the site and adding them to the SERP listing. Are there any benefits to this besides possibly higher CTR? Cheers. wn3ybMMOQFW98fNQkxtJkA.png
Intermediate & Advanced SEO | | wozniak651 -
Same product in different categories and duplicate content issues
Hi,I have some questions related to duplicate content on e-commerce websites. 1)If a single product goes to multiple categories (eg. A black elegant dress could be listed in two categories like "black dresses" and "elegant dresses") is it considered duplicate content even if the product url is unique? e.g www.website.com/black-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/elegant-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/black-elegant-dress unique url > this is the way my products urls look like Does google perceive this as duplicated content? The path to the content is only one, so it shouldn't be seen as duplicated content, though the product is repeated in different categories.This is the most important concern I actually have. It is a small thing but if I set this wrong all website would be affected and thus penalised, so I need to know how I can handle it. 2- I am using wordpress + woocommerce. The website is built with categories and subcategories. When I create a product in the product page backend is it advisable to select just the lowest subcategory or is it better to select both main category and subcategory in which the product belongs? I usually select the subcategory alone. Looking forward to your reply and suggestions. thanks
Intermediate & Advanced SEO | | cinzia091 -
Intro to programming/coding for seo
Hello, I am currently a SEO and am looking for an Intro to programming/coding course to help me implement various technical SEO tasks for my clients and the business-as the programming dept will not help me, as they do not see the value of SEO. Could someone pls recommend an online course that would introduce me to basic concepts and also specifically, the information that would help me to enhance our SEO? I would also like to better understand APIs. Thanks so much in advance for your help! Lauren
Intermediate & Advanced SEO | | lfrazer1 -
My blog is indexing only the archive and category pages
Hi there MOZ community. I am new to the QandA and have a question. I have a blog Its been live for months - but I can not get the posts to rank in the serps. Oddly only the categories rank. The posts are crawled it seems - but seen as less important for a reason I don't understand. Can anyone here help with this? See here for what i mean. I have had several wp sites rank well in the serps - and the posts do much better. Than the categories or archives - super odd. Thanks to all for help!
Intermediate & Advanced SEO | | walletapp0 -
H2 vs. H3 Tags for Category Navigation
Hey, all. I have client that uses tags in the navigation for its blog. For example, tags might appear around "Library," "Recent Posts," etc. This is handled through their WordPress theme. This seems fairly standard, but I wonder whether tags are semantically appropriate. Since each blog post is fairly lengthy (about 500-1000 words) with multiple tags, would it be more appropriate to use tags for this menu navigation? Are we cutting into the effectiveness of our tags by using them for menu navigation? The navigation is certainly an important page element, and it structures content, so it seems that it should use some header tag. Anyways, your thoughts are greatly appreciated. I'm a content creator, not an SEO, so this is a bit out of my skillset.
Intermediate & Advanced SEO | | Ask44435230 -
Redirect Search Results to Category Pages
I am planning redirect the search results to it's matching category page to avoid having two indexed pages of essentially the same content. Example http://www.example.com/search/?kw=sunglasses
Intermediate & Advanced SEO | | WizardOfMoz
wil be redirected to
http://www.example.com/category/sunglasses/ Is this a good idea? What are the possible negative effect if I go this route? Thanks.0 -
URL Structure for Directory Site
We have a directory that we're building and we're not sure if we should try to make each page an extension of the root domain or utilize sub-directories as users narrow down their selection. What is the best practice here for maximizing your SERP authority? Choice #1 - Hyphenated Architecture (no sub-folders): State Page /state/ City Page /city-state/ Business Page /business-city-state/
Intermediate & Advanced SEO | | knowyourbank
4) Location Page /locationname-city-state/ or.... Choice #2 - Using sub-folders on drill down: State Page /state/ City Page /state/city Business Page /state/city/business/
4) Location Page /locationname-city-state/ Again, just to clarify, I need help in determining what the best methodology is for achieving the greatest SEO benefits. Just by looking it would seem that choice #1 would work better because the URL's are very clear and SEF. But, at the same time it may be less intuitive for search. I'm not sure. What do you think?0 -
Posing QU's on Google Variables "aclk", "gclid" "cd", "/aclk" "/search", "/url" etc
I've been doing a bit of stats research prompted by read the recent ranking blog http://www.seomoz.org/blog/gettings-rankings-into-ga-using-custom-variables There are a few things that have come up in my research that I'd like to clear up. The below analysis has been done on my "conversions". 1/. What does "/aclk" mean in the Referrer URL? I have noticed a strong correlation between this and "gclid" in the landing page variable. Does it mean "ad click" ?? Although they seem to "closely" correlate they don't exactly, so when I have /aclk in the referrer Url MOSTLY I have gclid in the landing page URL. BUT not always, and the same applies vice versa. It's pretty vital that I know what is the best way to monitor adwords PPC, so what is the best variable to go on? - Currently I am using "gclid", but I have about 25% extra referral URL's with /aclk in that dont have "gclid" in - so am I underestimating my number of PPC conversions? 2/. The use of the variable "cd" is great, but it is not always present. I have noticed that 99% of my google "Referrer URL's" either start with:
Intermediate & Advanced SEO | | James77
/aclk - No cd value
/search - No cd value
/url - Always contains the cd variable. What do I make of this?? Thanks for the help in advance!0