Problems with my Site? (If you have time take a look :P thanks)
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Hey! If anyone has a moment I would really appreciate any tips or problems you see about our website. I don't expect much but would appreciate any suggestions and such. We are working on back linking and content generation but I know that may not be much use if the website itself is not built well enough!
Thank you to anyone who takes a moment of their time to take a look!
Site: http://earthsaverequipment.com
I am more interested in SEO issues or suggestions not comments that you dislike my artwork haha
Cheers
Charles
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A few tips
- sitemap.xml - I'd create a sitemap - there are lots of free tools out there to do this for you
- server configuration - you should fix your Apache server's htaccess file to deal with the urls - you're showing capitals and lowercase letters in the URLs - you want to get rid of the capital letters and only use lowercase ones
- empty pages that can't be good for your site - here's one example- http://contractors.earthsaverequipment.com/index.php/Illinois/ - you don't actually have any contractors in illinois, so why have a blank page on the site? This isn't the only case of this
This is just a few of the issues I picked up on. Hope it helps
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Your site load times - seem good from a UX perspective, so not sure if just a page speed tool is gonna do much for you on the SEO front.
Also just adding social, does not mean it will work
Overall (without really looking into your site at great detail) I would say the "fundamentals" are correct - Just as you said, focus on generating more high quality content relevant to your niche (not necessarily just about grinders)
I think this is one of those tough social niches, as generating buzz about grinders might take some real thought! (lol what the heck is a grinder!) But definitly think you would be in the realm for some whitepapers and technical documents that could get some good pickup in your industry if well written, engaging and informational.
Your name is earthsaver, Is your equipment green? That could be a roundabout route you could take - instead of just trying to talk about Grinders themselves as products.
From a purely SEO perspective - your best friend and associate is research!
http://www.seomoz.org/beginners-guide-to-seo
PS. Not really a SEO killer - but alot of your scripts and CSS are inpage - this could be why Brent suggested page speed - as having this code adds load time, and it makes it sometimes more difficult on G-bot - but I would not loose to much sleep over it if this is something that cannot be easily fixed at this point (but could become an issue at times of heavier traffic loads)
One thing from a marketing perspective- the Message on the Homepage is not clear, what a grinder is and what it is used for - but I would assume this may be because if you are looking for a used grinder, LOL you probably know what it is!
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A great tool to help you get started would be Google's Page Speed Online Tool : https://developers.google.com/pagespeed/ This will help identify any technical seo issues.
I would also suggest being a little more social.
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