Benefits of getting inbound links to your Facebook account to go through your domain?
-
Hi,
I was browsing a magazine recently and came across an advert that had a text of:
When you visit this address you are automatically redirected to their Facebook account. It got me thinking, is there any benefit to this? It's the first time I've seen it and I presume they get links from outside sources to their FB account to go to domain.com.au/facebook rather than facebook.com/sitename
Thanks
-
I think point 3 is the biggest one. instead of searching facebook for you or remembering your facebook page url, they will be remembering your main domain url which is good for future business.
-
The only potential benefits i can think of here are:
-
Perhaps they don't own their businesses name on facebook so they created a user friendly URL that forwards to their non-user friendly facebook URL (example facebook.com/businessname-29348271790-11345
-
There's the outside chance someone could link to the URL....the SEO impact would be very limited though depending on how they are forwarding the URL to facebook.
-
Branding - A lot of companies want to brand their domain name in an ad yet they still want to engage users on facebook...this would be one way of making sure people were taking note of the domain.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google SERP shows wrong (and inappropriate) thumbnail for Facebook videos?
Hello I'm running into a strange issue with at least one of my client's video. The video is posted on Facebook. When searching for the video on Google, the SERP shows a completely wrong, and inappropriate, thumbnail image. (And in one case the preview video starts playing within Google SERP.) It also seems that Google is indexing various countries' facebook page for the same video separately (it-it.facebook.com, fr-fr.facebook.com, etc). Note that only the thumbnail and preview video within Google are wrong; if you click on the link, you see the correct video and page. I hesitate to divulge the actual client video, but there are some reports on Google's search community about the same behavior: Here's one that stargs back in March: https://support.google.com/webmasters/thread/33760205?hl=en and a more recent one: https://support.google.com/websearch/thread/71452151?hl=en It looks increasingly like a bug in some google algorithm, but nobody at google seems to acknowledge that. I've unpublished the original video from FB and submitted an 'outdated content' removal to Google, which is pending. In the meantime, my questions for our group of experts here: Has anyone else experienced this and any other suggestionso n how to fix? If we assume that this is not a google bug: how could a malicious actor or black-hat SEO influence Google's algorithms to cause this? Thanks, mickey
Social Media | | infamia0 -
Facebook Business page query
Hello Expert, I want to check how many facebook pages do my competitor have created? Is there any way to check or tool available? Is there any way to check profile page of competitor from there facebook page? I am providing 4 services on my website so do i create seperate page for all services? or one common page for all 4 services? what type of name should i create for profile and business page?
Social Media | | bkmitesh0 -
Company Facebook and Personal Facebook with company name.
I am helping a company get their social profiles and networking in order, and just realized that they have a facebook page that is their "company page" - https://www.facebook.com/Capitol.Collision.Repair.Phoenix and one that is a person called their company: https://www.facebook.com/capitol.collisonis their any benefit to having both of them still active or should I just get rid of the "personal profile" and keep the company page? any advice would be really helpful! Thank you, J
Social Media | | allstatetransmission0 -
Are Social Links on Home Page Good for SEO
Hi, I have removed the Facebook, twitter, LinkedIn and G+ links from the top of our home page so as to try and stop users leaving the page. Is this bad for SEO? Thanks
Social Media | | Studio330 -
Blog posts copied to Facebook or Linked? Any Duplicate Content Issues?
I wasnt able to find any good answers on this. I have two separate ecommerce websites, one with a top level blog. (www.xyz.com/blog) and different website with a subdomain blog (blog.xyz.com)***note on the subdomain blog, although it links to our website. You cannot directly shop from it. Until i can make some sort of scraper, its what I have to work with. For quite some time now I have been copying the blog posts and re-creating them on facebook as a Note. Using the same anchor text/links on facebook as my blog post. Part of the issue is that I want the facebook pages to have some content and not just links. Both get 2-3 updates per week, 1 of those being a blog re-post. Does anyone know if google or bing considers this duplicate content? Should I simply link directly to the blog everytime, as a best practice? Any insight on this would be great. Thanks!
Social Media | | Southbay_Carnivorous_Plants0 -
How can I gain links by creating infographics and/or memes?
It seems that both infographics and memes seem to be popular methods of creating good quality links at the moment, but how can you actually gain links by using these? When people share the graphics they will need to put an extra link in back to you and obviously most will be via social media so will not be worth that much to Google? Do I need to email these out to blogs etc?
Social Media | | harrygardiner0 -
What are the strategies in Link Building? How to increase referral traffic?
Guys please help me to increase reference traffic for a dry topic website such as automotives, insurance, real estate. I tried social bookmarking and networking but I did not find any difference I even did Blog commenting forum posting but it did not make much difference to me It increased my search rate but it not helped in my referral traffic. So please suggest me better strategies in Link Building for dry topic websites
Social Media | | PrasanthMohanachandran0 -
How to get a link on Twitter box in Huffington Post?
Hey guys, got a question about the Huffington Post and its Twitter widget - see screenshot attached HuffPo seems to be aggregating links somehow under the "Top links on this topic" heading within the Twitter widget. At first I thought this was an official Twitter wdget; http://twitter.com/about/resources/widgets However, I can't find it on Twitter's site and I'm starting to think it's a custom widget possibly developed by HuffPo themselves. My question is how do I get my site to rank under their "Top links"? Is it feeding on Twitter presence or is it feeding from Google News or through something else? Many thanks in advance for any light shed on this topic Edit: Link to Huffington Post page example from screenshot Screen%252520shot%2525202011-10-24%252520at%25252017.26.54.png
Social Media | | JDauncey0