I am changing the name of my company and would like to know best practices for SEOmoz
-
YES you made a good point my main problem is I have been signed up under a different domain name then what my company will have so the domain name will be new I am changing my brand, name, logo, site with SEOmoz been kind enough to have given me credit for the link and other links what's the best way to go about trying to keep some of my previous rank (301?) I would appreciate any and all information. I am I apologize English is not my first language I am sorry about any miscommunication
-
Hello,
Yes I have picked out a name registered it with the state and federal trademark (I used LegalZoom I have used others and LegalZoom might be slightly more but I like it they give you a lot for your money.) Blueprint Marketing LLC
The company name is now changed from QuiZick Internet Marketing to Blueprint Marketing LLC
I want to thank you much for your words of wisdom. I also would really like to know more about how it applies within SEOmoz things such my MOZ URL. And e-mail address profile and whatnot. Should I change those out I guess without worrying about any problems?
Thank you kindly for the wise words. I did get the old site to rank for local keywords but as the domain was less than 90 days of age. Many of them penalized by Google sandbox pretty badly as it had no Moz rank whatsoever. This domain is 10 years of age I will move/migrate it to Dyn DNS for a 10 year term to get in Google's good graces as when I purchased the domain it gave me a single year or registration even though it is old I would rather not lose this one as the contest for the logo will be finished by the end of the day tomorrow (I used 99 designs) some pretty amazing results we got over 200 submissions then switch my host from Media Temple to Single Hop so when my site is finished by the end of the month I will be extremely happy. Right now we have the site being built by somebody recommended by SEOmoz I am unfortunately not a designer. I think after reading so much on video lately I am going to sit this one out with the same player on SEOmoz & HubSpot I'm using limelight right now and honestly I got to looking at prices and they want way too much in comparison to what you get from these other video companies. Please let me know what you think of my name change as well.
Thomas Von Zickell
CEO
Blueprint Marketing LLC
http://www.blueprintmarketing.com
tzickell@blueprintmarketing.com -
Have you already picked out a new name? If you have picked a new name and solidified your branding, then the main concern is keeping the value of your old domain. There are two steps you can take:
1. 301 redirect your old domain to your new one. During this process try to ensure all redirects happen in 1 hop. Each redirect leads to a loss of link value.
2. Contact the source of any external links and request they update the URL to your new domain so a redirect will not be necessary.
-
Please let me know if you need anymore information primarily we are changing company brands names everything and websites so it's all for the better but any tips would be outstanding
-
It's hard to pick your exact question out of that long paragraph. I would imagine that's why you haven't gotten any replies.
Could you briefly summarize in one or two sentences what your question is?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best review sites for SaaS vendor
My client is a SaaS developer and I would like to begin some review acquisition activity. Just wondering if there is any knowledge out there with regards to what review sites google scrapes or uses as an indicator for such products (Yelp and Yellow pages not too helpful in this scenario). I have narrowed down Capterra, G2 Crowd and GetApp as having a good following - but any insights would be much appreciated.
Branding | | P.Myers0 -
Is my content strategy focusing on the best vertical?
Help Mozzers! I've been struggling to find a solid content and posting (social media) strategy. This particular client has an ecommerce website within the home and garden industry. Her products include: screen magnets window hangers outdoor metal art switchplates (outlet covers) The recent content I've been posting is DIY related home decor ideas. I would love some ideas on niches or verticals I can tap into. The audience is female dominant, ages 35-65+. I'm wondering if I should stay within home decor and trying to work the products in, or there is another vertical my mind is blanking over. Thanks for the help Mozzers!
Branding | | localwork0 -
Is it OK to choose a Domain Name with Brand-name followed by keyword? Part 2
Last month I have posted a question about choosing the right domain name for a website which is currently popular in india, which also needs to be popular in USA. Here's the link to that question (http://moz.com/community/q/is-it-ok-to-choose-a-domain-name-with-brand-name-followed-by-keyword) As you can see the question got 3 helpful responses from experts. But if you scroll down and see.. there is a 4th response which I myself posted throwing some extra doubts, (This was left unanswered.) Could someone please check that thread and clarify my doubt ( the 4 response)
Branding | | PaulineRose0 -
City Gird.... Have you heard of it? Do you like it?
Has anyone use the City Grid software/ network to boost your local online presence? If so, what are your thoughts on it ? Did you get good enough results that would justify the investments? All comments and opinions are welcome. We are trying to weigh our options...
Branding | | AubbiefromAubenRealty0 -
Need advice on old brand names
A couple of years ago my company put all effort into one brand name, closing multiple sites with good names. All traffic going to ie OldBrandName.com is now redirected to www.newbrandname.com/OldBrandName. Here our customers are being told about the fusion/merge and we are linking to the key-products of OldBrandName, on our new age. We have 4 of these pages for 4 different brandnames. These pages still get a lot of traffic. Now to my question: how do I get as much juice as possible out of these OldBrandNames? They have high page authority and many inbound links. But I would like to pass the juice and the links to our frontpage or other relevant pages. What is optimal? Should I just redirect all the traffic to www.newbrandname.com? The redirects was made approximately 2 years ago. We are in the travel & leisure business, so customers often visits numerous times a year, closing deals 1-2 times a year. All 4 OldBrandNames have their own specialities (family, low budget, off-the-beaten-track, wellness). Any recommendations on how to approach this?
Branding | | alsvik0 -
Where is the best location for your blog?
This is one querstion I've been thinking about for a while: where is the best location for a blog on your website for SEO purposes? In this case I'm thinking the blog as part of a commerical website. Sub domain: You could put it on a subdomain such as blog.mydomain.com which seems quite popular (blog.kissmetrics for example) but surely this is giving the blog.mydomain sub domain the SEO value and not the www.mydomain sub domain. The one value I see here is that you could host this on another server and so any links to my main website would be from a different IP address. You could also point the sub domain to a WordPress.com blog. Internal: There are two ways the blog could be run internal to the website: 1) if the website is a WordPress.org installation you could just use one category as the blog or 2) a fresh WordPress.org installation in a sub folder such as www.mydomain.com/blog. The benefits I see with #2 is that any guest posters would only have access to the blog and not the main company website and you could make the look and feel of the blog to be more "bloggy" than the main commerical website. External: TBH I don't think there is any benefit to running a blog completely external to the commerical website (such as a WordPress.com blog) unless the company provides online services so that if the main website goes down, the blog will still be running. So, from the above, which is the best way to run a commerical site blog? Or have I missed some other options?
Branding | | Essjay0 -
Company name in TITLE tag first have an impact on user behavior?
Does anyone know if there any sort of study or have an opinion on the following: Does the company name appearing the browser tab have any affect on how a user interacts with a site from a branding perspective or a TITLE tag / meta description in SERP "paying off" perspective? That is, optimizing titles COMPANY NAME | KEYWORD instead of vice versa so that when the title shows in the browser tab, the company name is displayed but not much else.
Branding | | hunchfree0 -
Domain Name Masking Redirect for Brandname to Keyworded Domain
Hi mozzers I have 2 domain names, brandname.com and keywordname.com and but have a question related to web vs print marketing on deciding which domain to use or redirect. We already have established unique content first on the Keywordname.com site over the last 6 months and it has started to climb well in google rankings. But now we'd like to do some print advertising and think it would make more sense to use Brandname.com when refering to our website. So the 2 question are: Should I 301 redirect brand.com to keyword.com (preferred as all content and rankings on keyword.com) or vice versa, as I realize I can only have one site to avoid duplicate content. And is it possible to use domain name masking on brand.com if redirecting to keyword.com to avoid risking our rankings, or is masking bad for seo? Thanks!
Branding | | emerald0