Can Google ban for use of Press Releases?
-
Is it possible for Google to ban you if you are doing multiple press releases on a weekly basis? All content is unique and news worthy, following proper ratio density/links
Thanks!
-
It's very unlikely that Google would hit you with a manual penalty for press releases, especially if the content isn't spammy.
Whether or not they give much or any value to links coming from PR sites is another question. Press releases are a normal part of an established business and aren't really considered link manipulation in most cases.
My company puts out several press releases on PRWeb every week and while we haven't seen any great SEO advantage, we haven't seen any sort of penalty either.
We do get some referral traffic and every so often a larger site will pick up one of the releases for their own content. On top of that we often get scrapers snagging and spinning our content but they generally don't keep the links pointed at us.
Best,
Jason
-
Only using free services now, Not sure if its worth the large invesment. Will the links in these press releases count as good quality backlinks? And will they stick?
Thanks
-
Out of interest which sites are you using?
-
Traffic overall has increased, I was just worried that it would cause an issue with the search engines because of the links.
Are the free Press Releases even worth the effort? Some of the paid services are very expensive.
-
Sure, anything is possible--but highly unlikely. This is a common practice and as long as it's valuable and unique, don't worry about it. We have been doing this for years, and although doesn't help as much people think, certainly doesn't hurt us.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How new website / blogs can earn backlinks?
Hi, As link wheels, link pyramids and paid links are penalized by google and the only chance to get back links is to earn them. My Question is that with a new website / blog, how a newbie with no relationships with established bloggers, can earn links? Because writing quality contents and detailed posts (e.g. more than 3000 words posts twice a month) still would benefits for those blogs having already traffic to share these contents and in case of new blog, due to very low traffic, it would take months or years to enter in the game. Please propose step by step strategy / plan / footprint for newly born website and marketers. Thanks
Link Building | | Kashif-Amin0 -
What outreach tools do you use?
I was wondering what an SEO with years of experience used to perform outreach campaigns? What software (Buzzstream, Inkybee), what email service (MailChimp), what prospecting tools (Buzzsumo)? What's the ultimate pairing of software and tools for maximum results (with the best client-facing KPIs)?
Link Building | | TinaMumm0 -
Google Link-building Update....
Hey, Guys How long does it take for Google to recognize your link-building efforts with authority websites and affect the SERPS?
Link Building | | AubbiefromAubenRealty0 -
Web Designers and SEOs using backlinks from client sites
What are your thoughts on SEOs and web designers putting their own links in the footers of client sites. For the sake of argument, lets assume that the client is happy for the link to be there. I'm referring to the SEO merits of the link being there from an 'irrelevant' website. My belief is that this goes against what Google is looking for and that these are irrelevant links and likely to be picked up and penalised. That's what I believe! However, I see lots of sites offering SEO services that have dofollow links from their client sites, using exact match anchor text and they are all ranking highly. Is it just a matter of time before Google sniffs them out and penalises them for it? Or should I be going through my client sites and adding myself a dofollow link in the footer? (with their permission of course). The highest ranking sites in any UK city do this. If you search SEO Manchester, SEO Leeds etc and find the top ranking sites and check them out on opensite explorer, they are all using a disproportionate amount of dofollow backlinks form client sites.
Link Building | | littlesthobo0 -
How can a not so passionate subject get links? Need ideas?
Our client owns a very big pest control site. They are competing with pestmall, orkin, terminex to name a few. Almost all of there competitors are spamming like crazy. For some of their competitors it is working. They get natural links very slowly. Maybe 1 natural link every week. How can a not so passionate subject get links? Here was my ideas. Offer a tool to pest control sites for a link in return. The flaw is most pest control company owners are not tech savy and if they are they have hired it out. I just really need some ideas. Thank you.
Link Building | | OxzenMedia0 -
Article submissions for link building- what sites do you still use?
Hey Everyone, Long-time SEO'er first time poster here. I've been doing SEO for around 5 years but since starting my company The Search Ninjas last year I've been so bogged down with client work that I feel like I'm starting to fall behind on what's still effective from a link building perspective since all of my clients are local businesses and since we've been focusing so much attention on Google Places. My question is- are there any general article sites that you still use for SEO since the Panda update last year (that you firmly believe still offer "juice"), or do you mainly focus on niche sites and guest-blogging? I'm looking for ideas regarding how to find content submission opportunities for clients for link building purposes. I'm familiar with Ontolo and the Whitespark Link Prospecting Tool in terms of ways to find opportunities (and of course cherrypicking competitors' links using OSE and SEOSpyglass), any other recommendations? Best, George ps clients are in legal niche for the most part if that helps you out, but this is mainly me looking for everyone's general opinion.
Link Building | | georgetsn1 -
Can bad backlinks harm your website?
Hi, This has been discussed to death over the web on many forums, some discussions are even very heated arguing both sides. So... from what I have read on seomoz the answer to this question is... YES. And if one was so inclined to build bad backlinks to a competitor it would have a negative effect. Agree?
Link Building | | activitysuper0 -
How much time Google takes to see my backlinks
Hi, I got bunch of nice links in high pr sites. But some links was a 2 month ago and i cant find it in webmastertools, opensitexplorer and yahoo, because of that i dont know if my links are working good for my site.
Link Building | | Ex20