Has anyone used or have the lowdown on LeadLander?
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Client received an email on LeadLander showing actual business names in traffic results. Has anyone used or have the lowdown on LeadLander? Is it spammy? Seems to not have much buzz online, mostly active in 2008.
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I've used LeadLander before. It's a legitimate business but nothing that you can't replicate if you know how. It basically uses a user's geographic information to pinpoint the user on a map then it matches that data against a list of businesses in that area.
When it finds a match, it hooks up into a database of contacts like Hoover's or a proprietary source to give you a list of contacts that may have browsed your website. It's up to you to cold call the business to find your decision maker.
It works poorly for medium sized and enterprise businesses because there are 100s and 1000s of contacts for these businesses. However, if your demographic is a mom and pop store or a self employed person then it makes better sense to use them to generate leads.
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