How to encourage guest bloggers to link back
-
Hi, we have just started to allow guest bloggers on our site www.in2town.co.uk where we offer them two links within the articles, but what we would really like to do is to encourage them to link back to their articles.
I am trying to find information on how we can encourage guest bloggers to link back and would love to hear your thoughts.
-
yes just trying to think out of the box
-
yes just trying to think out of the box
-
That's reciprocal linking, I wouldn't do it. Plus the deal is they write good content for you and you give them a link. Why would someone want to link back to you AND write content, seems like a bad deal for them and at that point you're just doing link exchanges. They may want to promote their article on places like FB or twitter and link to you from other sites though.
-
Hi Diane,
Usually when people guest blog, they are usually told not to link to any of their articles because it might look like they are promoting their articles. Therefore, people usually just link to other people's articles that defend their case or support their data.
What you can do is create a "Guest Blog" page on your website and list out the rules and on that page, encourage them to link to their articles.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it possible to do guest blogging on moz blog?
Hi, I know it used to be possible but now i don't find any contact to submit an article to the blog. How does that work? Is that still possible to do it? And if yes, what are the conditions to be writer for Moz blog? Thanks. Stephanie
Content Development | | steph_ba0 -
Do you know any website you can get in touch with bloggers?
I would like to get in touch with some good bloggers who would be happy to write a blog about my company services. Is there any website where is the list of blogs so you can get in touch with them or buy blog post on their blogs? Thanks Lukas
Content Development | | Lukas-ST0 -
We used to sell links ...
We used to sell text links on our site WebDesign.org , I told about that via Twitter in public, Google penalized us and here’s the history of the issue in more detail. I write it here to ask if you guys know how to sort out this issue coz I’m not exactly sure at this point. Before I tackle the issue itself, here's some background. OUTBOUND LINKS ISSUE Jun 22, 2013 We received an Unnatural outbound links penalty (Manual spam action message in our Google Webmaster Tools account) from Google July 1, 2013 We nofollowed all homepage links and submitted a reconsideration request July 10, 2013 Google replied that we still violate their quality guidelines July 15, 2013 We removed links to low quality and irrelevant sites (such as Chinese stores, etc) and submitted another reconsideration request July 22, 2013 Manual Spam Action revoked INBOUND LINKS ISSUE November 8, 2013 We got a message from Google about Unnatural links to your site - impacts links (Message in our Google Webmaster Tools account) November 27, 2013 We Submitted a Disavow file with Deadly Risky links (found via generating a LinkDetox report) and submitted a reconsideration request December 15, 2013 Manual Action revoked (main keyword ranking got from 41 to 4) February 6, 014 And here's the actual issue: OUTBOUND LINKS ISSUE (Again) I told via Twitter in public that our site sells links. Matt Cutts noticed that and we got another Unnatural outbound links penalty (Manual action). Main keyword ranking decreased from 9 to 65. We removed all outbound links on the homepage and submitted a reconsideration request. April 15, 2014 Google replied that we still violate their quality guidelines. We nofollowd all outbound links with JavaScript (wrong move because Google did not take it as nofollowed) and submitted another reconsideration request. April 19, 2014 Google rejected our reconsideration request and said that we still violate their quality guidelines. April 23, 2014 We nofollowed properly this time (with PHP) and submitted another reconsideration request. May 4, 2014 Google replies that we still violate their quality guidelines. So, at this point I’m kinda lost in terms of what to do next because we've nofollowed all our outbound links (both paid and natural ones). What would you recommend?
Content Development | | VinceWicks0 -
Where to find a directory of industry bloggers
Could anyone out there recommend directory sites containing industry specific bloggers or industry specific guest blogs. Always seems very difficult to come by. For example we have written a great article collaborating with a "hardwood flooring" company and would love to get this published. We are in London. Happy holidays to you all 🙂
Content Development | | GaryVictory1 -
Translated text: should I use canonical link?
Hello everybody, I'm writing an article in Danish, which I have translated into English on a Danish blog. But I'm not sure if I have to use the canonical link from the English version to the Danish, or whether I should just publish both without using canonical link. What is your recommendation for this? Looking forward to hearing from you. Thanks & regards, Jonathan
Content Development | | JoLinda910 -
If you were guest blogging would you prefer a link or revenue share
I am looking at ideas at the moment, we have been getting a large number of guest bloggers wanting to write for our site but i have to say we are turning down around 90% of the articles as they are low quality. So i am just wondering, to attract high quality articles, should we carry on offering a link in the articles or offer them revenue share by asking for their google adsense code and putting it somewhere on the page. If we did offer this, how would we impliment this, we work on a joomla website and have read about rev share but not sure how we do this correctly. Would like to know people's thoughts on this
Content Development | | ClaireH-1848861 -
Where can I find places to guest blog?
I have done a couple of guest blogs but I have come up dry as of late. Any tips on where to find blogs interested in linking for content?
Content Development | | ibex0 -
Should You Allow Off-Topic Links in Guest Posts
Hi Mozzers! Suppose you accept guest posts on your blog about marketing and a guest blogger wants to use the anchor text "outdoor clothing" in their bio. Is there a risk to my blog if I allow off-topic links in guest posts? Is there a risk that Google would consider guest post links as paid and apply a penalty? Thanks!
Content Development | | Charlessipe1