When do I use no-follow links to interlink on my own site?
-
Hi Mozzers,
When would I ever want to use no-follow links when interlinking pages on my site? The more authority being passed around, the better, right?
Does it save or conserve page rank / authority from being transferred to pages you don't necessarily need it on?
Thanks!
-
Oh no it wasn't a judgement on you just odd that the question is so common currently. As if something happened where confusion was created on a mass scale. Anyway, no apology necessary it's a fair question.
-
Whoops, my bad.
I've been away from the Q+A for a bit.
-
My rule is to only no-follow sponsored links.
Google is going to recognize a SEOed site that has tried to sculpt their link juice by excessively no following. Sites that naturally rank well (and produce content people want) don't utilize this technique.
-
yeah i've noticed this too. strange i wonder why that is/
-
Oddly enough this is the third time this question has popped up in the past week or so (!)
I refer you to my previous answer:
Matt Cutts says: _Don't _no-follow internal links:
http://www.youtube.com/watch?feature=player_embedded&v=bVOOB_Q0MZY -
You almost never want to nofollow your own links.
Nofollowing your own links does not result in more link juice being passed around, it just results in link juice "evaporation" where you lose the value that would have been passed to that page without the nofollow. See:
http://www.seomoz.org/blog/google-maybe-changes-how-the-pagerank-algorithm-handles-nofollow
If there is a page on your site you don't want indexed, use noindex,follow in the header instead. That will keep the page from getting indexed while preserving link equity.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank my site planetdocumentation.com
Hello, i created my site some months ago i know nothing about SEO , since then i have domain authority 3 only and have almost no visitors on my website . i don't know how to make it rank please someone could help me? or even recommend a site where i can even monthly pay directly so they do the SEO for me. Please contact me on my site chat i'm always online https://planetdocumentation.com
Image & Video Optimization | | planetdocs1 -
SEO benefits of terms used in Alt-tag, image name, page title
On our website, we have products that come in different colours, and we have created a different SKU for each one .e.g. our Acacia Evening Dress comes in 3 different colours (black, blue and red) - Acacia Evening Dress Black (J7048BLK), Acacia Evening Dress Blue (J7048RB), Acacia Evening Dress Red (J7048R). Would it be beneficial for SEO if on the image Alt-tag we used the terms 'Jadore J7048 Red Acacia dress', 'Jadore J7048 Black Acacia dress' and 'Jadore J7048 Blue Acacia dress', because 'Acacia' is the internal name we have given to this dress, not the name provided by the label, Jadore, as more customers would search for terms such as 'black dress' or 'Jadore J7048'? Can we use the same terms in the Alt-tag on the image and the page title? How important is the Alt-tag in searching?
Image & Video Optimization | | CostumeD0 -
High Domain and Page trust link building
What is the best way to build backlinks from high domain and page trust sites?
Image & Video Optimization | | WeissToyota0 -
Internal Linking | Site Architecture & Impact of PANDA
Recently, an SEO told me about a problem with my site architecture. Before I take any action, I would like some advice on this. May be this is basic for may people who read this. My e-commerce site has over 400 pages - all of which are regularly updated. I sell 4 products and all 400 pages have an image (which says "subscribe now") clicking on which gets the user to the subscription/payment page. Many pages have 3 images on the same page (mostly because these pages are huge with more than 2000 words on each page and they require a lot of scrolling down, so we placed the "subscribe now" button at the top, middle and end of page). Now effectively this means that there are over 1000+ images pointing to the subscription/ payment page. (1) I have been told that I should either remove these or put a "nofollow" on these images/subscribe now buttons. Should I do either? Similarly, I have a legal disclaimer at the end of each page with a link to a detailed disclaimer page (this appears once under each page) followed by a standard boilerplate language (which I think will be about 15% of the total page content). (2) Should I use image for the language instead? Does it count as duplicity of content? Note: All redirects and pages are on the same/ my own domain.
Image & Video Optimization | | sanar0 -
Is it possible for a web site to get 'Pigeon Holed' geographically?
I have a site that sells widgets. It's called widgets.com. I want to sell widgets locally in 10 different geographic areas so my url structure/kw goal is as follows: URL KW I Hope to Rank For
Image & Video Optimization | | BrianJGomez
widgets.com 'Widgets'
widgets.com/houston/ 'Houston Widgets'
widgets.com/dallas/ 'Dallas Widgets' So I've optimized my site accordingly where my home page has no Geo optimization and my 'city pages' are all geo optimized, complete with hcard brick and mortar addresses that are all legit offices that sell our widgets. My problem, is that despite all that, my home page (which again, is not geo-optimized) is now ranking for 'Dallas Widgets'. This is messing up my strategy and very frustrating because the home page does not have any information Dallas residents will find helpful about widgets. So my question is, am I better off just owning this 'Dallas' label is forcing on my site and just optimize the home page for dallas and keep the rest of the 9 cities in their directories? Does anyone have any experience with getting pigeonholed geographically speaking?0 -
Posting a video on your site and also on youtube
Hi, Quick question. I have a content page which contains a youtube embedded video. I want to rank that page for a specific keyword phrases on google. I also want to rank the video youtube url aswell for the exact same specific keywords. Does anyone from experience know if this would be considered duplicate content (same video) or work? Same video on both URLs but the video on my site has additional valuable content surrounding the video. Regards, Jerry
Image & Video Optimization | | MBASydney1 -
Tips for local link building?
Hello Mozzers, Working on a site that has locations around the country and is targeting words like "city name+long tail keyword". They're fairly well optimized on-site, so we're working on recommending localized content but could use some advice for link building. Beyond Google places, what have you guys seen that works?
Image & Video Optimization | | RiseSEO0 -
Image SEO - Does having multiple sites using same image help?
I'd assume that if many websites reference the same image on a server that this image would rank higher in image results than a similar image that is only used on 1 website.I have yet to do any testing with this to be certain, but how important does this factor seem to be in regards to image SEO?
Image & Video Optimization | | art-boy0