Blackhat Winners after Penguin 2.0
-
I know I'm not the only one that's seen this. After Penguin 2.0 some obvious blackhat SEOed sites flew up in the rankings. There's obviously a hole that hasn't been closed. I'm surprised it's been a month and that hole still hasn't been patched. I have no problem with other legit companies out ranking ours for various keywords. In that case I can feel alright knowing it's just something they were able to do that I wasn't but when I see complete blackhat sites ranking that's a whole different story.
Estimated traffic before and after Penguin 2.0: http://goo.gl/gurXt
What are they doing that's blackhat?
-
Hidden text - compare the cached version vs. the live http://goo.gl/YYGDK
-
301ing lots of domains, many irrelevant. http://goo.gl/RjOJu
-
Using a trade marked brand (steelers) - not SEO related but I'm sure the NFL wouldn't be happy.
-
Linking between other domains they own. Notice how spammy these sites are.
-
http://pittsburghwebdevelopment.org/2013/06/23/website-development-firm-website-design-pittsburgh/
-
http://seoinpgh.com/2013/06/23/website-designer-pittsburgh-affordable-web-design-in-pittsburgh-pa/
-
They were inflating their social presence. Wanted to show you but looks like twitter already took care of them https://twitter.com/seopittsburgh .
-
Also making client sites link to them .
I've talked to other people and they've seen similar things. Thoughts, opinions?
Can you find one good reason why this site would rank well for a competitive phrase?
-
-
I agree with y'all, this is definitely a short term win for your competitor. I've seen a lot of our competitors have short gains since penguin 2.0 with spammy tactics. It'll come back to bite them, we just don't know when.
EGOL, is right too, they are pretty dang good at blackhat. If there is a way to spam up the universe they've got it down to a science. I haven't looked at their backlink profiles, but I'd expect to see quite a few chinese domains in there.
-
Yes I have seen a lot of this too. I'm in competition with a bunch of companies using blackhat link building techniques and they are outranking me (sometimes) using these. Literally they are just doing article/link submission blasts with keyword targeted anchor text and it's working. Part of me thinks perhaps it's because EVERY site fighting for that phrase is using blackhat techniques and part of me thinks Penguin just isn't working well.
Either way I'm frustrated and each Monday I come in thinking.. "maybe today I'll start some blackhat link building."
The clock is ticking!
-
Yeah I agree it's only a matter of time before they're shut down. Just so frustrating to see and causes me to lose a little faith in how far along Google really is with this new playbook. I really like the direction they are going in. Just going to be a while before all the kinks are worked out.
-
Thoughts, opinions?
Looks like they have a site that is less than one-year old on a domain that might be infringing and are using a number of things that google is likely to penalize them for. They might be doing this same type of work for their clients. This sounds like a short-term problem for you.
One thing about Google is that relatively new sites doing shady stuff can persist for a while in the SERPs before Google finally slaps them down.
I think that you will eventually get their customers.
Can you find one good reason why this site would rank well for a competitive phrase?
Yes. They are pretty good at blackhat.... not the answer that you want... but I think its a good answer.
Was driving down West Liberty Ave one day and saw a new hair styling shop that opened. They had a sign out on the sidewalk... "Haircuts $5"..... about two blocks down the street a shop that has been in business for a long time put out their own sign.... "We fix bad haircuts $18".
You need to make a sign... "We fix bad SEO"
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My site www.sriindustries.com dropped to back page penguin 2.1
My website penguin 2.1 dropped back to page 5 and beyond, can you help me to come out from this ? My head is breaking, also I would like to know how to be on top for local business search (maps)
White Hat / Black Hat SEO | | synchronyinfo0 -
Vetting Link Opportunties that are Penguin Safe
I am looking to go after sites that are, and will never be, affected by Penguin/Panda updates. Is there a tool or a general rule of thumb on how to avoid such sites? Is there a method anyone is currently using to get good natural links post Penguin 2.0?
White Hat / Black Hat SEO | | dsinger0 -
Blog on 2 domains (.org/.com), Canonical to Solve?
I have a client that has moved a large majority of content to their .org domain, including the blog. This is causing some issues for the .com domain. I want to retain the blog on the .org and have it's content also show on the .com. I would place the canonical tag on the .com Is this possible? Is this recommended?
White Hat / Black Hat SEO | | Ngst0 -
Homepage bombed from rankings 2
I've had some varying advice on here regarding the best way to proceed with [i'll PM the URL] which was hit by Penguin 2.0. There were previous issues with the homepage and before the 22nd had started creating new decent links. Some have suggested to ditch the domain and start again. There are several reasons not to and branding is the deciding factor at this stage. I'm going down the route of initially trying to manually remove links and then follow on with disavow. I would really appreciate another pair of eyes taking a quick look to see if i'm missing anything other than a dodgy link profile.
White Hat / Black Hat SEO | | MickEdwards0 -
2 sites in one niche?
Hello, Can you be penalized for having 2 ecommerce sites in the same niche? Is there a way to do it white-hat? Please explain.
White Hat / Black Hat SEO | | BobGW0 -
Please help? unique penguin problem with a blogger template
**Can any one help? The problem: **There is a free blogger template on this site http://btemplates.com/2012/blogger-template-crystalweb/ that has a anchor text link to our site using the keyword "wholesale" in the footer, that is the main course of our site being hit with a penguin penalty.**The story so far:**On the 24th April our website dropped out of the serps for our main keywords, traffic has been down 90% ever since, we are a small family run business that relies on the inter-net and goggle for our site to work. Goggle organic serps is about 30% of our turnover and have already had no choice to let 3 people go, problem now is we are left with Me, my Dad and Mum, Both my Brothers and nephew and my wife and my brothers wife so unless we can turn this around I can see us going bankrupt.**What I have done so far:**After the 24th I have learnt a lot about S.E.O , and managed to remove 99% of all bad/spammy links and have now come to a dead end. I have been promoting what we do as a company and promoting our blog over the last 4 months and also built a great twitter/facebook following with lots of re-tweets and shares which we have made some good sales from. We have re-designed most parts of our website and managed to up the conversion rate by 300% We have worked on all aspects of our website to make sure we have little/no duplicate content , have worked on ways to speed up the site and fixed most dead links/404 problems.<var id="yiv904548185yui-ie-cursor"></var>**Now onto our main problem:**After a few weeks of removing links I found a blogger page that kept coming up with the same link, after some detective work I found the template was originally designed by http://www.deluxetemplates.com/ after a few emails we found out that someone paid deluxetemplates to add the link to the site, I'm guessing it was a S.E.O. company we used for 2 years, but they did not admit to this and could not help. A guy called Klodian from deluxtemplates was really helpful and helped remove from his site, also he agreed to a cost of $250 to remove all the pictures on his server to force the blogger's to update, this is what the template from deluxtemplates now looks like vozconuncion.blogspot.co.uk .Now this was only helping fix this issue a small bit as a different site called btemplates also used the template and added it to there website as a free download and hosted the template pictures on there servers. I have emailed a few times, I have sent them twitter messages and also added messages to lots of there templates on there site in the hope they can help, I have also contacted the owner directly on his goggle+1 page but no reply. This template is being downloaded once or twice a day, with no way to get hold of the blogger's using it. As a last resort I offered the owner $1000 to help me remove the template but still no luck.Does anyone have any ideas how to resolve? we are willing to pay to resolve this and will do what ever needs to be done.Thank-you for taking the time to read.Karl.
White Hat / Black Hat SEO | | wcuk0 -
Not Sure Exactly How Penguin is Effecting My Site (looking for tuff love)
Hello Everyone, I own a small web design firm website. My site was for sure hit by Penguin, but not sure why they devalued my pages. I dont really do SEO or link building except for my own site. I normally turn clients down when they want SEO services. Mainly because we do web design really well, so I've chosen to invest my time doing that versus doing both. For most of my keywords I took a 5-10 spot drop. Nothing super major, but enough that its tanking my business. I've survived all of the panda stuff, so I assumed my content writing, and link building tactics were good, but I'm wrong. Here is my website: http://www.clikzy.com/ I will explain what I have been doing below, and I am looking for a little help/direction. I don't mind if you look at my site, links, and are brutally honest. I do have original content ( I just ran everything through copyscape a month prior), and I occasionally get duplicate pages as my CMS tends to create them automatically, but we do a fairly good job of redirecting those pages when they occur. My link building tactics have been a mixture of the following. I have used anchor text alot which could be my demise. Forum postings
White Hat / Black Hat SEO | | Juratovic
Blog Comments
Website Footers (roughly 20 over the course of a year)
Web Design Directories (explain below) I did start using directories in January. I would use OpenSite Explorer, and review some of my bigger competitors, and would occasionally get listed on a web design directory they were on. I think total I probably purchase 8-10 since Jan including botw, business.com, etc. I have some local pages which I create case studies for which ranked fairly well. For instance for the term Baltimore Web Design I used to rank #1, but not I'm 5-6. Here's the keyword: http://www.clikzy.com/reston-web-design.html One more note: I did redirect an older website I have (12 years) to my current site (3 years) in Jan. Mainly because it ranked well for terms in NYC. I've dropped for those terms around 5 spots. I have a few questions: 1. What would you suggest to fix something like this? Power Content? Better Links? (of course, we all want better links) 2. Remove links? I am not sure which ones are bad. One thought was to just kill my local pages (roughly 15 pages) which would also kill any bad links I may have point to them. 3. If I have a bad link pointing to a internal page, could that bring down my home page rankings? Any help would be appreciated. I am in the process of interviewing for a full time PR person to come on staff to help us with our content, and PR. I knew I should have invested in this person a year ago! ha! Thank you! Pete0 -
Penguin Update and Infographic Link Bait
Is it still ok to use infographics for link bait now that the penguin update has rolled out? Are there any techniques that should be avoided when promoting an infographic? Thanks
White Hat / Black Hat SEO | | eddiejsd1