Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Duplicate Content
-
I have a service based client that is interested in optimizing his website for all the services that he provides in all the locations that he provides them in.
For example:
Service 1, location 1
Service 1, location 2
Service 2, location 1
Service 2, location 2
He wants to essentially create an individual page for each of the above, but i'm concerned that he will be penalized for duplicate content.
Each of the pages would have the keyword in the url, page title and within the main body of content. We would certainly alter the content somewhat, but not sure how much a difference this would make.
Any thoughts or advice would be greatly appreciated.
-
Darren,
This is probably OK but it is on the edge. I would suggest some before and after photos for local jobs. You might want to talk about what part of town these are in along with what was interesting/challenging about the job. I would change the layout of your bullet points for each page. You might want to use these different locations to test different styles to test conversion rates while you are at it.
Ron
-
Ron,
Thank you for your help.
The company provides HVAC services in several Long Island, NY towns. Air Conditioning installation, Air Conditioning Repair, Boiler Repair, Oil-to-gas conversion, etc...
We are looking at the following examples with a view of potentially replicating their model, but I still have some concerns:
https://www.alure.com/department/kitchen-remodeling/kitchen-remodeling-rockland/
https://www.alure.com/department/kitchen-remodeling/kitchen-remodeling-bronx/
https://www.alure.com/department/kitchen-remodeling/kitchen-remodeling-westchester/
https://www.alure.com/department/kitchen-remodeling/kitchen-remodeling-queens/
As you can see, they're basically saying the same thing, and the format is rather similar, yet they are all uniquely written.
Not sure if this helps.
Thanks again, Darren
-
Darren,
I am not sure what industry you are in but I would suggest localizing the content. This will help you avoid duplicate content while providing a richer user experience and some local SEO juice. So I would incorporate references to local landmarks as well as anything in the area that affects how the category might be implemented. So for example a page about tomatoes in southern California might focus on fertilization to maximize production while a similar page in Anchorage Alaska might focus on how to grow tomatoes indoors hydroponically. This is an extreme example but I thought this might give you the idea. You want at least 65% on the content to be original even though it might talk about the same things.
Ron
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What to do with outdated and irrelevant content on a website?
Hi everyone, On our corporate website we have a blog where we publish articles which are directly related to our company (house heating systems and gas cylinders) and some articles which are completely irrelevant to our core business, but which might be of interest to our potential clients. Recently I've been told that it is not a good idea to include these not directly related posts to our core business, because Google might be somewhat confused at to what our core business is all about. I was advised to research this topic and think of completely removing blog posts that are irrelevant to our core business from our blog. By removing I mean completely removing pages and setting a 410 status to tell Google that it is not a 404 error but that these pages were intentionally removed. I would like to hear some independent advice from Moz community as to what I should do? Thank you very much in advance.
Content Development | | Intergaz0 -
Does google penalize you if you post content in french and english on a website
I'm trying to encourage content editors to only post content in either English or French. For example we have a French press release but the team are wanting it on our site in French and English. I thought this would fall under duplicate content rules. Does google penalize you if you post content in French and English on a website?
Content Development | | EstherBrice0 -
Internal blog with history and some SEO value versus new external blogs with specialized content?
We operate a blog inside a folder on our site and considering the launch of 4 highly focused blogs with specialized content which are now categories on the internal blog. Wondering if there is more value in using the external new blogs or just keep growing the internal blog content. Does fact that the internal blog is buried amongst millions of pages have any impact if we want the content indexed and value given to the links from the blog content to our main site pages.
Content Development | | CondoRich0 -
Does a "Read More" button to open up the full content affect SEO?
As we've been refining our metrics for gauging whether or not a blog is effective -- if people are engaging with it -- one of the strategies we've seen (e.g. NYT, WaPo, Yahoo!) is "Read More." I've read a few articles with some who advocate using it and others who discourage it. Does anyone have any history adding "Read More" to their content and the effect it had?
Content Development | | ReunionMarketing0 -
Community Discussion - How do you create and distribute content?
Hi there, Moz Community! It's Thanksgiving here in the US, and this year I'm thankful for the release of Moz Content. 🙂 With that in mind, I'd like to revisit Kelsey Libert's November 5 Moz Blog post on creating and distributing content to kick of a community discussion to hold us over during this long weekend. Kelsey said: "Some content is designed to “go viral,” while other times a piece of content intended to stay among friends takes the Internet by storm. But whether planned or unplanned, rapidly-shared content has several commonalities. One of the key factors is that the content creates a strong emotional response in viewers." What do you think? How much effort do you put into getting your content distributed? Do you have particular strategies for creating your content? What are they?
Content Development | | MattRoney5 -
Content Writing Service Recommendations
I am looking to hire a content writer for our sites. Anyone familiar with a service where the manage the content on your site? Basically, come up with topics & content ideas, then writing the content. Please give me an idea of the pricing if possible. Greatly appreciate any help.
Content Development | | inhouseseo0 -
Duplicat Website Content? (UK, Ireland)
Hi, My website is based in Ireland on a .ie domain & now I would like to enter the UK market on a .co.uk Is it ok for me to duplicate my .ie website and provide all the information on a .co.uk OR is this considered duplicate content in terms of Google. (I'm led to believe that your own content on my domain's is not considered duplicate & this is only considered duplicate content when you go from .com to .ie, .co.uk etc). (all content, images, branding are my own).
Content Development | | GlenBOB0 -
Duplicate Terms of Use and Privacy Policy, is it a problem?
Hi, If i use same terms of use and privacy policy content across my websites, does it amounts to duplicate content issues? Does it affect my websites in any manner? Regards
Content Development | | IM_Learner0