Enable Demographics and Interests reports using analytics.js
-
Hi,
I may be going mad, but i can't find the code to activate demographics and interest reports if you are using the new analytics code. I can only find the code adjust for the old code.
Any one know where to find this?
Thanks
Paul
-
Hi David
Thanks for your response, much appreciated.
My query was does tag manager replace all other code or does it go in as well?
I'll explain more.
I have this code from analytics put in the site:
-
Hi Paul,
Okay, maybe we can take this one step at a time. Have you substituted your ga.js code for the new doubleclick.js?
There's one line in the Javascript that looks like this: ga.src = ('https:' == document.location.protocol ? 'https://' : 'http://') + 'stats.g.doubleclick.net/dc.js';
Okay, so if that's all done, head to your GA account.
- Select the profile you wish you enable demographics reports, and click on Admin (top right)
- In the middle column, click profile settings
- Enable demographics reports, and wait a day or two for data to flow in.
I see you might be using Tag manager, if so read this:
"Please note that if you use Google Tag Manager, you should select "Add Display Advertiser Support" in your Google Analytics tag template; and if you are using a 3rd party tag management tool Google Analytics might not be able to validate your code, but you should be able to skip validation and the reports will work." - Source http://online-behavior.com/analytics/demographics
-
After doing more research, it appears 'Tag Manager' replaces adwords and analytics code old or new.
Can anyone comfirm this is the correct way to go about this, as it doesn't seem obvious from the google documentation.
i.e. why do google promotoe a new analytics code rather than push people towards tag manager is it does everything?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Enable Ecommerce Tracking with Google Tag Manager
Hello all, I am having an issue with tracking the sales on a webshop, and I would like to know how I can enable the ecommerce tracking with Google Tag Manager? Right now I am tracking the pageviews fine, firing a Universal Analytics tag. How can I achieve this? Thank you.
Reporting & Analytics | | renehansen0 -
Google Analytics Average Position
I'm looking at Google Analytics -> Acquisition -> Search Engine Optimization -> Queries reports. I'm looking at keywords and the average position. What Google reports and what I see in a Google incognito search is different (usually my search is much lower). For example, for one search term, Google reports 5.8 average position and every time I search it is 8. My local result is 4. Anyone know why this is? I'm wondering if Google is averaging the Local results into number?
Reporting & Analytics | | CalicoKitty20000 -
A couple of [daft] analytics questions
Hello Mozzers, I have a couple of anaytics questions I wanted to ask. What does 'Not Set' refer to? I assume it is when the user has switched off cookies, but was wondering if this is correct or if there were other circumstances that would trigger this? When I look at my reverse goal paths, the same page is in path 1, 2 and 3... Are the pages refreshing? Thanks! Amelia
Reporting & Analytics | | CommT0 -
Conflicting numbers in Google Analytics
I am getting 2 completely different numbers in Google Analytics.According to the graph on my Dashboard organic traffic decreased ~40% comparing June 7 -> June 6.However, when I dig a bit deeper and look at the 2 dates specifically compared to each other I get a `3% increase in traffic.When I look at the traffic on just June 7, I get the number indicating the increase.Any ideas or someone getting similar conflicting numbers??
Reporting & Analytics | | theLotter0 -
Registration tracking with Google Analytics
Hi everyone, I want to track user registrations with Google Analytics for a customer's website. The thing is after registration visitors are not directed to a specific page, so I can't set it as a goal. I thought of tracking submit button with event tracking, but that data would not be true as a visitor may click it more than once, and there's the login with facebook and twitter thing. Before convincig customer to create a registration confirmation page, I want to make sure there's no other way as they don't want to make any changes to the current website. Any ideas?
Reporting & Analytics | | ugurcanuzer0 -
Analytics package beside google analytics
Hi, What analytics package can i use to track ecommerce transaction besides gogole analytics that is free of charge? Thanks Arthur
Reporting & Analytics | | VivaArturo0 -
Google Analytics bug?
Hi, I'm getting hits to this page, it's screwing up my Google Analytics stats. I know it's related with Google Website Optimizer, cuz it correlates with the tests I ran at the same dates. I'm just wondering if you've seen this before and what I should do to clean my stats? And is this affecting my SEO? Because it's still registering hits to these pages but I already stopped the tests a while go. Should I disallow this in my robots.txt file? Thanks! ga_bug3.jpg
Reporting & Analytics | | rhenster990 -
Cover my tracks / two websites on the same Analytics
Hi, I've got 2 websites and I like one of them to make some links to the other one. These two sites are on the same Google Analytics account. They have been set up 3 month ago and they have some articles on them. I've heard that Google can see that those websites are related in my Analytics and use this information to give less power to the link I could make between them. What do think about it and what do you recommend me ? Shoud I closed the Analytics account ? Or down one of the website and rebuilt it whith a different domain / host / analytics ? The thing is if I delete one of the website i'll be force to republish the articles, because there are links on it, and they're part of a deal I've already made. Thank you
Reporting & Analytics | | Spleen0