Page rank question
-
Hi all,
pretty standard SEO question that I'm sure you are all getting asked day in, day out... the following page:
http://www.3wisemonkeys.co.uk/dvd/portable-dvd-player-car/
It's targetting keywords "portable dvd", "portable DVD player", "portable DVD players" & "portable dvd player for car". The page gets a grade A via Moz analytics On-page grader for the keywords. We have incoming links and I believe the page is structured correctly with all meta tags, H1 etc and tried not too overload the tags with keywords. We have the keywords in the URL etc.
We are still stuck on page 2 for all phrases.
Any thoughts or suggestions as to what we are doing wrong please?
Any help would be great.
-
I completely understand wanting to target both. Since your title tag is too long, it seems to me that it would be better to choose one of the other to shorten it. Keep it in page copy and meta description where natural though... don't go changing that. But your title needs to be closer to 64 characters long. Plus Google takes into account pixel width to determine how long a title can be before it gets truncated.
As to the redirect. Link equity does get passed with a 301. As long as the links are relevant, authoritative, and/or not spammy then that's a plus.
-
Thanks Mike.
External links... all of our external links point through to our old page http://www.3wisemonkeys.co.uk/products.jsp?cat=1 ... and this old URL 301's through to the new one and we have quite a lot of links through to the original URL (37 root domains and 419 total links). As I understood it that link juice would mostly be carried through to this page (I hope). So in theory we have good external links to this page...? Does it matter the age of these links... I couldn't see in Open Site Explorer whethere there was anything that aged the links and then down valued older links?
Historically I have found that to get a decent rank on a plural we have had to include the plural version otherwise the ranking lags behind quite a lot and is much further down on the SERPS. We used to be around position 1-4 on page 1 for "portable DVD players" on our old site up until a couple of years ago, but "portable DVD player" at that time was languishing down on page 3! So I have always targetted both singular and plural terms as separate keywords generally.
Page speed... we're on the case and totally agree with you there. Not good enough.
Thanks for your pointers. If you could comment on the external links / 301'd URL I would be grateful. I'm also surprised you think we should just target either the singular or plural for a keyword term. Do you think this is a more recent change for Google?
-
Cheers for the reply. I have added a link for this product category to the bottom of the site since its once of our main categories... trouble is theres only so much room down there and we cant do that for every category we want to rank for!
External links ... yes. And social shares... we have done little to no social SEO what so ever but just about to embark on this now!
-
Your title tag is too long and repeating "portable dvd player" twice in the title looks unnatural personally. Yes, I know one is "player" and the other is "players" but Google already understands plurals so its not always necessary to hit both the singular and plural of something in copy.
Checking Google Page Speed Insights, you're scoring a 57/100 on the site. I'd look into some of their suggestions to improve user experience.
I'm not finding any external links to that page using Open Site Explorer. You might want to bolster the page with some good inlinks and social shares to give it a boost.
-
Hi
Have you tried adding a text link to the page from your home page? You could have some SEO links at the bottom to "popular" pages you want Google to take more account of. We have seen small improvements when doing that. A few external links to that page would help event more. We've also had sucess with social sharing of pages, particulary on Google+.
Hope that helps?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need help on declining page rank
Hi Guys,
On-Page Optimization | | Slideuplift123
We had a consistent page ranking for a specific keyword between 5 and 8 positions on google. This week all of a sudden the page which was ranking for that keyword no longer ranks for it and another page has started ranking for that keyword that too at 20th position. I am so confused why has this happened? I didn't do any changes to that page or to the now ranking page. Can anyone help why could this be happening?0 -
Wrong pages ranking for specific keywords
Hi moz community We're currently experiencing a lot of our pages ranking for the wrong keyword in the SERPS. Take "womens ski wear" for example, the page rainking via Google links to https://www.dare2b.com/womens/jackets-coats/ When we have an optimized page here https://www.dare2b.com/womens/shop-by/activity/ski/ that imo is more suitable and has the correct H1, meta tile etc. So I'm at a loss to see why google see the jackets page more relevant? Any help on this much appreciated
On-Page Optimization | | KMCBRIDE0 -
Too many links per page? Double navigation on every page...
I have a client with navigation across the top of each page plus the same nav links in a sidebar on every page. Can that duplication (or the sheer number of links) on each page have a negative ranking factor?
On-Page Optimization | | brm20170 -
Will changing my home page cause rankings to drop?
We are looking at doing a major change with our website. Upper management is wanting to have our home page be our store page, instead of just a landing page. So basically we would be eliminating our current home page, and replacing it with our store page. This is a very large site and our current home page gets a lot of traffic. Issues to deal with will be ranking of the current page content; Internal links to both pages; external links (backlinks) pointing to the two pages, and of course, a potential drop in rankings and traffic. Any ideas on how to best do this? Or not do it at all. 301 redirect? Thanks, Brad
On-Page Optimization | | tdawson090 -
Question About On Page Grades
New to the whole SEO game in some aspects and wanted to know about on page grades. Some of the pages I got ranks of F for are actually in the top 10 in Google. Could anyone help me to explain way these pages/tags are F's with those rankings?
On-Page Optimization | | BlackEnterprise0 -
How can I reduce Too Many On-Page Links? I am looking for best method through which I can reduce by on page link.
Hello, As I have the Pro Account in SEOMOZ . I have created the campaign for my website and I have seen the warring for on page analysis for Too Many On-Page Links. As per my knowledge in past it's matter that you can put maximum 100 links per page but now is it still matter or harm if pages has Too Many On-Page Links? And if yest then please let me know the best method to reduce my On-Page Links with out doing any major changes in website
On-Page Optimization | | jemindesai0 -
Should we consider redirecting a high ranking subdomain page to our homepage?
My site bluecotton.com sells custom printed t-shirts. Our DA is 46. Our homepage is PA 55. The design studio is where users create their designs. Over the years the design studio has received a lot of fan fair including links from gizmodo and adobe. When I rank against our biggest competitors customink, ooshirts, uberprints.com I find that our domain as a whole doesn't look all that great. However, when I look at the history of our subdomain I see that we are more trusted and credible than all of our competitors. We have 10k links pointing to the design studio. Here is my question. What if I did 301 redirect of bluecotton.com/studio.html to bluecotton.com? Then I created a new url for the DS. This would not cause users any problems. In fact for many they would get more context around what we are trying to do and what we offer. Is this crazy? I never find results in google for the design studio. It always shows our home. That is pretty much what happens to all of our competitors on the higher traffic terms that are driving real sales. So why do i ask? If my subdomain is more valuable becuase of the design studio links then I wonder if I redirected it to the homepage if it would supercharge my homepage and propel is forward in the serps. Thoughts?
On-Page Optimization | | bradwayland0 -
Results in the On-Page
I put one site (www.fmredesdeprotecao.com.br) and register some keywords, but the keywords don't appear in the results On-Page like the other campaigns. How can I solve that?
On-Page Optimization | | Ex20