Upstream locations to mark a business closed that will cascade to other listings services?
-
Working with a multi-location business with hundreds of locations, there is always a certain amount of churn (closures, new locations.) In some cases, the business owners never claim listings, or claim them in only the major local business listings such as Yelp and Google Places.
Does anyone know of a good post or discussion about how to do a "cascading mark as closed" which will make its way through the LBL ecosystem eventually? In other words, is there a few upstream places to mark a business closed that will influence the consumers of their data feed?
thanks!
-
Hi Scott,
I am not aware of a process for what you describe, unfortunately. Obviously, you would want to make sure the info has been manually corrected at Google+ Local, Axciom, InfoGroup and Localeze, but I'm not sure even these major providers will ensure that a closed business message is replicated across the board. You've asked a really interesting question and maybe others in the community will have new feedback on this. In the meantime, I recommend you read:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How are you all handling temporary closings on GMB?
Hey! Obviously things are crazy right now and in my company, we are having to temporarily close some locations. How is everything handling that with GMB? Obviously I will post but should I add special hours?
Local Listings | | danieldaher2 -
SERP Business Listing
Hello, While searching on mobile I was testing keywords to see if my business listing would appear. I noticed for certain keywords it would trigger a competitors business to come up in the knowledge panel. I'm running adwords so my business typically always appears in the top ad panel but my business listing isn't recognized for particular keywords. Is there any reason why a competitors business listing would appear in the SERP over our business? It seems random. Is there maybe something I could add on the google business listing? Does anyone have any tips for this? Thanks!
Local Listings | | Dsv1 -
Google My Business: Company listing is showing in search instead of division address - similar names/same city
Hi! I have a client whose company name is very similar to one if their company divisions. This division has multiple locations but its main location is in the same city as the parent company. The problem is that when you search for the division, the parent company shows up. The parent company has a physical address, but most users searching need to be going to the division address which takes customers. They are having problems with customers coming to the parent company address instead. I have made the Google My Business parent company page to show service areas instead of their business address. Yet, their listing still comes up first when searching for the division location. This is because of part of the parent company name is in the division name. My client wants users to be able to find the division more so than the parent company. Anyone had this issue before? Any tips would be great!
Local Listings | | agrier0 -
Local Search Verified Location Ideas
Hi, I have a client who has offices that are physically located in one town, but offers its services to a much wider area, like a hundred mile radius. You can see where this is going. In local organic search, they need to establish a verified business location in other towns. My understanding is that virtual offices, even though you can receive mail there and can have offices there, are not an acceptable solution to this problem. Maybe I'm wrong about that though. Any ideas, short of opening up permanent full-time offices in other cities for getting around this? With all due respect, if your answer is only an opinion on the importance of playing by the rules and background on the rationale behind Google's Guidelines, etc, please don't bother posting. I'm looking for actual possible alternatives. Thanks!
Local Listings | | 945010 -
Does business name capitalisation count when making sure you have the same NAP across all directories ?
We've got a UK company with a company name like the following "ABC cars" (3 letter capitalised name followed by a word). With the Thompson local directory (one of the top 10 uk directories for local NAPs (and listed as a direct partner in Moz Local)) they dont allow you to have multiple capitalised letters in a company name. As far as i can see there are a few options to get around this : A B C Cars Abc Cars abc Cars (or abc cars) But none of them are ideal, as they dont match the actual name as listed on all of sites 100% in terms capitalisation. Which one of the above (or other) would be the best solution ? Does capitalisation count when people say your NAP must match ?
Local Listings | | mike8780 -
YP.com cloning my site! Will this hurt my original content?
Client was in an obscene YP.com contract. Now they are cloning the site I built for client, inserting the phone number that gives them credit for the leads. It's harvesting content immediately, loading pages I created just today. Client site : http://www.shephearstmeadows.com/
Local Listings | | jacksonmc
YP clone: http://www.awomansway.calls.net/ Is it possible this is hurting the site's score as source of original content? Anyone know how to stop it? Thank you,2 -
Google Business Categories: Criminal Justice Attorney
Google has updated their business listings dashboard and are cleaning up categories. Let's come to a consensus on what should be obvious: Who else agrees with me that a lawyer who practices criminal defense law should be categorized as a Criminal Justice Attorney using Google's new business categorization? BoulderCriminalDefenseAttorney.jpg
Local Listings | | Rich_Coffman0 -
Yahoo Local Basic Listing Verifications Failing
Hey everyone, Over the last few weeks Yahoo Local's Basic Listings have been failing left and right for me. When working to verify a business listing, I have been trying the phone, snail mail and email verifications specifically, and am 100% sure I've been inputting the correct code, yet no matter how many attempts I make, I get the following error: http://i.imgur.com/pJ7ggBx.jpg This is for multiple accounts, not just a single instance. Seems Yahoo's just got an unfixed, prevalent bug. I've reached out to their Support for information, but they have been unresponsive. Anyone else running into this issue?
Local Listings | | copyjack0