Internal Links
-
I have a page that I am working to rank. Open Site Explorer shows that I have 69 internal links and a competitive site (ranked #4) has 822 internal links.
The page I am looking to rank is on my main navigation menu so it should have an incoming link from every page on my site. My site is 6 years old and has 497 pages indexed according to Google Webmaster Tools. What do I need to do to improve the number of internal links that are being recognized?
-
No problem
Good luck!
-
Thanks, I appreciate your time and expertise!
-
The reality is that there are only that many internal links on that page. Moz is probably capturing all of them. If you wanted to increase that number, you would have to add more links in your content, header, footer, etc. Your site in total has something like 2,500 total internal links (between all the pages on your site).
As Jane as put though, internal links are a very small SEO factor only and really are only key in spreading link equity and PageRank around to different pages of your site.
If that page is in your nav then your are going to pass a lot of good equity on your site to that page. But you should also add other text links in your content with different anchor text to diversify the anchor text linked to the page.
-
Hi Jane,
Thanks for your reply! I am not sure how to tell if the pages are indexed in OSE.
I have a competitor's site that is ranked #4 for the term I am looking to rank for. OSE says he has 822 Internal links with 1 external link. OSE says I have 69 internal links and 32 external links.
That is why I thought I needed to look at my internal links to compete with him.
Thank you.
Brian Williams
-
Thanks for your response! I am looking at page metrics for internal links.
The URL is http://www.coachingtoolbox.net/filingcabinet/basketball-quotes.html and I am looking to rank for the term Basketball Quotes
Thank you!
-
Hi there,
The internal link number isn't the best metric to go on when looking at authority - if it were, you could rely on a page with 100,000 internal pages to have the best rankings because all those pages link to each other. Far more importance is placed on inbound links.
The importance of inbound links is to ensure PageRank is being properly passed around the website, especially from top pages like the home page and other strong internal pages to the page you are interested in having rank.
I am not sure why OSE wouldn't have picked up all of your pages - I take it that those 400+ pages are not indexed in OSE at all?
-
Simply in terms of internal links, are you looking at the page metrics or domain metrics? Could you also provide a link
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it urgent to have fewer than 100 internal links on a webpage?
Hi, Our website is set up so that our top menu is on every page, which means every page is going to have around the same amount of internal links (225-ish). Is this an issue that needs to be fixed for our pages to rank, or is it only a recommendation that doesn't really impact SEO that much? If it is the only issue listed for a particular page, is there another reason that page might not be ranking even though it has a 99 score? Or is because of having 225 internal links? I have many product pages on my website that have a 99 score on the Page Optimization with the only recommendation being an info that says not to have too many internal links. My understanding is that internal links are defined as any URL on a page pointing to another part of the same root domain/site. So, for example, my page: https://www.twowayradiosfor.com/Motorola-CP185-p/cp185-lkp.htm has 225 internal links in the source code for that page:
On-Page Optimization | | AllChargedUpWhere do I go to fix this issue if I need to get to below 100 internal links? Do I erase the links, or set up a no-follow tag? I appreciate any help or guidance. Thank you! Austin
2 -
Nofollow on internal links
Hi, What do you all think about using nofollow on internal links? On pages that arent so important and use dofollow on important pages maybe for example from the sites menu.
On-Page Optimization | | Rob-0 -
How would you target alternative names for your product with the use of internal/landing pages?
Recently, there has been some new industry names that have emerged for the type of software we provide and we want to make sure that we rank for those terms (of course!). The 3 names combined are too long for a title tag and would look odd to incl all 3 in the homepage. Any suggestions (or examples) of how this could done without looking spammy? I also don't really know where to put this within our website. e.g. enterprise portal, enterprise information portal (EIP) or corporate portal Any suggestions would be most welcome
On-Page Optimization | | alexpeps0 -
Should i nofollow outgoing links on posts
Hello, on my blog i don't nofollow the outgoing links inside roundups like : http://www.designzzz.com/extreme-demos-html5-jquery/ a friend of mine suggest me to nofollow all out going links in such postings. he added that it will help increase posts PRs and better search rankings. Any thoughts? cheers
On-Page Optimization | | wickedsunny10 -
Internal Linking - in content vs navigation menu
Would like to get some thoughts on whether navigation menus or in-content links are best for internal linking, from an SEO standpoint. A few thoughts to get started with: For sites with a lot of content, you can have a navigation menu linking to your higher-level pages, then in-content links to deeper pages on your site. For smaller sites, this is not an option, as the navigation menu will probably link to all your important pages. You could add in-content links, but Google only counts the first link on the page, so the in-content links would be ignored if you'd already linked yp the page in your top nav menu. I can think of several possible reasons navigation menu links could be less desirable than in content links from a Google perspective. (They are sitewide boilerplate content without context.) If you setup your navigation structure based on what is best for the user, small sites don't have much wiggle room to optimize internal link structure, as all their money pages will be linked to from the top nav menu. Do you think Google prefers in content links to navigation menu links? If so, how do you get around the fact that for many sites, all their money pages are being linked to from their main navigation menu?
On-Page Optimization | | AdamThompson0 -
Duplicate Content - Meta Data for International Site Roll Out
Hi All, We have a site targeting Ireland, so all on-page SEO is completed and launched on the Irish site. We are now rolling out this site to the UK...how much of this content & SEO meta data has to be changed for Google to not recognise it as duplicate content? Site structure is as follows: http://www.domain.com/ie-en/ - Irish site http://www.domain.com/uk-en/ - UK site Or will it even be considered duplicate content as we have the uk and Irish signals in the subfolders, will be using geo targeting on webmasters, and will have UK specific addresses and phone numbers? We will be rolling this site out to may more countries so would be great to get this straight from the start so we don't waste time creating many versions of the meta data unnecessarily! Many thanks Emma
On-Page Optimization | | john_Digino0 -
Does a www.domain.com/# count as a link?
Hi I thinking about consolidation some info from 5 pages onto 1 by using the hashtag at the end of the link to send people to the rigt section of the page. Does each link to the www.domain.com/# count as link so that I wont really gain any linkvalue by doing it?
On-Page Optimization | | home1110 -
Link juice question
In theory: If i have a page with only two outgoing, do-follow links,
On-Page Optimization | | elgoog
and both have the same target,
only the first one will be counted.. right? Will that link pass 100% or 50% of the link juice? (if the anchor text is the same or different does not make any difference i think)0