Does nofollow link has any effect on link building
-
I recently read some article on noflollow link and the author says that nofollow link does have some effect on page rank.
Can anyone explain the effect of nofollow link on website ranking?
-
Hi,
In additional to having a natural link profile, nofollow links have other benefits ,aside from thinking SEO, such as driving traffic and getting more brand visibility for your website. If you're getting more traffic from visitors who wants to learn more about your site, even if it's a nofollow link, it's definitely beneficial to your business.
In SEO regards, by getting more traffic and these visitors spending more time on your site might give Search Engine a signal that your site is relevant and brings value to your visitors.
However, nofollow links can still affect your link building if you're doing some black hat tricks with it such as commenting in every article. You might get a manual penalty. You can learn more on how nofollow links affect your ranking here: https://www.youtube.com/watch?v=QSEqypgIJME
That's my 2 cents.
-
Hey petwho!!
I agree with Pixel by Pixel as well, Nofollow links don't have as much impact on rankings as "follow" links do, however they help show a natural link profile, being that not all sites that link to your content will be followed. Check out this awesome slideshare that Rand released last month at Mozcon 2014.
It has some really great experiments. If you fast forward to slide 73, it covers his experiment on "Do Nofollowed Links Have Any Direct Impact on Rankings".
http://www.slideshare.net/randfish/mad-science-experiments-in-seo-social-media
Pretty good stuff! Hope this gives you some insight! I certainly got a LOT out of it
-
Totally agree.
Really well explained.
Just wanted to expand and point you in the direction of this article on Moz about "The Hidden Power of Nofollow Links".
It's well worth a read. Enjoy!
-
Hello,
In theory Nofollow links have no impact on search rankings this is what Google tells us etc. but no follow links do make a link profile look more natural (100% follow links look bad) and there has been some observations (though no proof) that they can assist you. Although they don't transfer link juice they do transfer visitors which again can help.
So when you see an opportunity don't be put off by the no follow link, if it will benefit users go for it as its the users you are trying to help.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Effects of a bad link linking to a image
i am getting a lot of links from wallpapers sites.. One person has created 1000's of similar sites that are linking back to my images. My guess is images do not pass link value positive or negative. But I am not sure what the potential effects would be. Does anyone know who linking to images might effect SEO especially when there coming from horribly low quality auto generated sites.
Link Building | | KentH0 -
Linking out: Follow vs. Nofollow
When linking out to other sites, such as resources on .gov pages, should I use follow or nofollow links?
Link Building | | AHC_SEO0 -
Best Methods - Link Building
We are having more and more "new" customers coming to us who have been hit by various algorithms imposed by google. After we have run a site health check and corrected everything, we plan and come up with a link development plan which suits the clients needs. Much of out link development work is safe comprising of; 1. Guest Blog Posts - where we develop creative content with the customer to publish. 2. Industry blog posts - where bloggers write about i.e. "the company" 3. Social media - posting pictures, commenting on forums, etc 4. Paid directories with authority We don't develop links in any other way and it brings results in the long term. Is anyone out there doing something else? Link building can sometimes be like walking on a tight rope. Thanks and happy holidays Gary - Elite Group Marketing London
Link Building | | GaryVictory0 -
Honest thoughts needed about link building / removal.
I have a small online business that has suffered through Google updates over the past year. Turns out that the links built by a previous SEO were harmful - yes, it's the usual story, I know. I've been in touch with an SEO about link removal/link building and have had a proposal. It's not cheap and I would need to dig deep, but it'll certainly be worth it if things work out. If it doesn't, it'll probably become impossible to continue the business. Personally speaking, it's a sorry situation. For link removal, the SEO's proposing to contact the webmasters followed by disavowing, if needed. There's 15k links, but I think a high percentage of these are from industry blogs that I sponsor that have site wide links. Have you heard many success stories about outsourced link removal? For link building, they will be targeting industry websites and blogs. The thing is, I know most of the industry bloggers anyway, and can probably reach out to them myself, if I can develop the right high quality content that they will want to feature. Call me a cynic, but I'm not sure how the SEO can do this. The quality of content on these blogs is extremely high as it's a very creative/visual industry that I'm involved in. I'm just not sure how much scope there is for a third party (with no knowledge of the industry) to do this effectively. That said, there's blogs that aren't directly related to my niche, and I suppose there's possible opportunity there. Maybe??! If the link removal is a good idea, am I better off trying to build links myself and combine that with the link removal service?
Link Building | | Coraltoes770 -
Why is Business.com a valuable link when they are all nofollow?
Earlier today, I received a $50 off coupon for a Business.com listing. Back when I was really learning about directories, lots of people recommended getting one of these listings because editors actually review it to make sure the website linked is of good quality. Even the SEOmoz Directory Guide regards it as a good link. Now, it seems like every outbound link from Business.com has a 'nofollow' tag right when they link to the target website. Furthermore, the actual business listing doesn't even link to the website! Let me take, for example, web design companies: http://www.business.com/internet/web-design/ This directory has tons of 'nofollow' links. On top of that, if you take any of the companies listed and do a search for their business page, the business page doesn't even have a link to their website! That doesn't exactly seem like it's worth $300 a year... Any chance there is something I'm missing here? I'm not fully understanding this, it seems.
Link Building | | CHEATERS0 -
Link building
What is the difference between External Followed Links and Total External Links, why are the numbers different? Should the numbers not be the same? I have a difference of 24 links can anyone explain why?
Link Building | | vendorshop0 -
Link Building
I've been hearing about going after niche directories, and my question is most of them have a ton of links on any given page. Is it even worth taking the time to approach these sites knowing they won't pass a lot of link juice?
Link Building | | azguy0 -
Link Building Tactics
Without giving all of your secrets away, what are your basic link building tactics? I'm trying to do everything legit, but man is it tough to get links from legit sites. This is the first time I've truly had to go out and build links. I am trying to partner with bloggers in my industry to post a review of our site and submitted to some of the major paid directories and stuff like that, but I'm curious to know what the pro's do.
Link Building | | modparent0