Why is my website not ranking? Has A grade on-site from Moz.
-
I have a website that I am trying to get to up the SERPs.
However the site isn't appearing in the search - even when I search for the business name.
The site is http://www.jl-engineering.com/
The keyword targeted is DPF Cleaning.
Could anyone explain to me why the site isn't showing at all - and how to fix this?
Thanks
-
Thanks for the response.
I have submitted to GWT and done the fetch and render.
The site has been live for a few years - but this is the first time that I have started doing work on it for SEO.
I will change the tags too.
I have just googled the term JL Engineering and it doesnt find the site at all?
Any ideas?
Thanks
-
Yeah it looks like you just have a lot of work ahead of you to boost your ranking signals.
When I did a Google search for "DPF cleaning commercial remapping" (not using the quotes), you do show up in the #4 position organically. So Google knows your site is there. And it has 8 pages indexed.
So the questions to ask include:
-
Do you have enough overall content across your entire site to properly compete against other sites that might have extensive content specific to your targeted market?
-
Even if the existing site's content gets a top grade as it stands from basic SEO signals, how strong is each page itself, in comparison to any other pages on other sites specific to that single page's primary topical focus?
-
How strong is your off-site signal footprint compared to those competitors?
-
-
I agree with what Timbronze said, especially about the links. You have very few. And as far as the business name, there are other businesses with the same name, including one with an exact match domain, so there is some competition there as well.
-
Hey SWD,
First of all it appears to be a relatively competitive keyword phrase with quite a few companies targeting it, As such just because you may be doing some things right, it doesn't mean you will instantly climb the serps unfortunately, How long has the site been live?
Here are some things to check - make sure you...
1. Submit your sitemap in Google and Bings Webmaster tools.
2. Also do a crawl of the site and submit and render before sbmitting to the index.Even after submission it will take a little time for it to appear.
Secondly, and this is only my opinion, but I check the source of your pages and spotted this
alt="DPF Cleaning Service | Economy Remapping | JL Engineering" title="DPF Cleaning Service and Economy Remapping" on all of your navigation buttons, make them relevant to where they are pointing,A few more relevant links to your site may help too. Cheers
Tim
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to use a photo from an official website for my own website.IF YES HOW?
Lets suppose i downloaded a photo from a XYZ website and want to use it on my own website, and also i want to rank for same keyword, and would like to rank just below XYZ site, i know there could be copyright issue. what can be done to avoid this issue. Can i manipulate the picture in a such way that it is usable. if yes how? How can i use that official websites picture for my website, i mean, can i cite that website as a source? what is the best practice in this case? i dont want to use stock photo,i really like xyz sites pics.
Intermediate & Advanced SEO | | Sam09schulz0 -
If I disavow bad Backlinks of my website. If, I create Backlinks again, those websites. Did that again become count in my Backlinks?
Hi, all please tell me. If I disavow bad Backlinks of my website. If, I create Backlinks again, those websites. Did that again become count in my Backlinks?
Intermediate & Advanced SEO | | sourav60 -
Worthwhile for SEO to buy a website with great links which is inactive for 30days and revive it with all its content and after a while transfer it to my core site?
When moving the content after a while to a subdirectory of my core website I would copy the full content and later further improve it. Would the external links that I redirect via 301 be counting similar to links I had earned in the first place? I understand that 301 redirect normally just implies minimal loss of link power. Topic of the site I consider to acquire is loosely related to my core site.
Intermediate & Advanced SEO | | lcourse0 -
Site Structure - Is it ok to Keep current flat architecture of existing site pages and use silo structure on two new categories only?
Hi there, I have a site structure flat like this it ranks quite well for its niche site.com/red-apples.html site.com/blue-apples.html The site is branching out into a new but related lines of business is it ok to keep existing site architecture as above while using a silo structure just for the two new different but related business? site.com/meat/red-meat.html site.com/fish/oceant-trout.html Thanks for any advice!
Intermediate & Advanced SEO | | servetea0 -
Links to my site still showing in Webmaster Tools from a non-existent site
We owned 2 sites, with the pages on Site A all linking over to similar pages on Site B. We wanted to remove the links from Site A to Site B, so we redirected all the links on Site A to the homepage on Site A, and took Site A down completely. Unfortunately we are still seeing the links from Site A coming through on Google Webmaster Tools for Site B. Does anybody know what else we can do to remove these links?
Intermediate & Advanced SEO | | pedstores0 -
Will an inbound follow link on a site be devalued by an inbound affiliate link on the same site?
Hey guys, quick question I didn't find an answer to online. Scenario: 1. Site A links to Site B. It's a natural, regular, follow-link 2. Site A joins Site B's affiliate program, and adds an affiliate link Question: Does the first, regular follow link get devalued by the second affiliate link? Cheers!
Intermediate & Advanced SEO | | ipancake0 -
REPOST: How much does "overall site semantic theme" influence rankings?
Hello everyone on the new cool Moz! I've optimized sites before that are dedicated to 1, 2 or 3 products and or services. These sites inherently talk about one main thing - so the semantics of the content across the whole site reflect this. I get these ranked well on a local level. Now, take an e-commerce site - which I am working on - 2000 products, all of which are quite varied - cookware, diningware, art, decor, outdoor, appliances... there is a lot of different semantics throughout the site's different pages. Does this influence the ranking possibilities? Your opinion and time is appreciated. Thanks in advance.
Intermediate & Advanced SEO | | bjs20101 -
Splitting a Site into Two Sites for SEO Purposes
I have a client that owns a business that really could be easily divided into two separate business in terms of SEO. Right now his web site covers both divisions of his business. He gets about 5500 visitors a month. The majority go to one part of his business and around 600 each month go to the other. So about 11% I'm considering breaking off this 11% and putting it on an entirely different domain name. I think I could rank better for this 11%. The site would only be SEO'd for this particular division of the company. The keywords would not be in competition with each other. I would of course link the two web sites and watch that I don't run into any duplicate content issues. I worry about placing the redirects from the pages that I remove to the new pages. I know Google is not a fan of redirects. Then I also worry about the eventual drop in traffic to the main site now. How big of a factor is traffic in rankings? Other challenges include that the business services 4 major metropolitan areas. Would you do this? Have you done this? How did it work? Any suggestions?
Intermediate & Advanced SEO | | MSWD0