Is there a way to increase domain authority?
-
Dear all, when I see moz analytics for my blog irctcloginindia.co.in, it is legging behind only in terms of diomain authority when compared to my competitors. Because of which it is ranking low. Is there any short cut or fast method using which I can increase the authority for my domain.
-
Just focus on creating shareable content and getting links from authority sites in your niche.
-
Hello Gaurav,
You have been given some good feedback but it seems no-one directly answered your question. I agree you should not focus only on your DA and PA scores. Quality content and social media marketing done right can get you exposure and potential customers. Write content about your customers problems and how you solve them. Use an educational and informative slant to teach customers why they need YOUR product or services.
However, to answer to your specific question about the quickest way to increasing Domain Authority is you simply need to increase the number of do-follow high quality links back to your website. From other web pages with a high PA score, High Citation and High Trust Flow scores. I would start with citations/business listings in high quality online directories such as Yellow pages, White Pages, Super Pages, Yelp, Twitter, Google plus. Make sure you use the full link such as http://www.yourdomain.com This will help a small website in the beginning if it's clean. Please make sure you do not have poor quality links pointing back to your website right now. And do not fall for any linking building scams. If it sounds to good to be true it most likely is not a good thing to do. Nothing replaces good old time consuming research and hard work to build quality links to your website.
For more reading and understanding please read these => http://moz.com/beginners-guide-to-seo/growing-popularity-and-links
And => http://moz.com/blog/10-illustrations-on-search-engines-valuation-of-links
This will give you a better understanding of what to do and how to do it properly.
I hope that helps,
Joe
-
Ask yourself what makes the leaders in your niche "important"? What is "importance" in your niche? The answer is going to revolve around "discussion". What is it about leaders in your niche that makes your target audience discuss them/their product/their brand and how do others learn about those discussions? That answer is going to revolve around "content".
Important sites are what populate the top of the search results and they didn't become important without discussion and content. You need to create some of that for your site/brand/product. The way to start is to figure out what they're doing to create it and do the same for yourself.
Links contribute to importance and are evidence of discussion. You can check on who and where those discussion are taking place using open site explorer - its free. What's happening on those pages with links and why was the link created? Can you come up with a similar reason for people to link to you? Type the name of your top competitors into google and use the results to see who's mentioning them. Follow their twitter feeds and facebook pages and see what they'e doing there. Follow the people who are following them and work on creating something that your new followers will discuss.
In the end, it all comes down to "know your competitors well and your audience even better". Work on making that ring true for yourself and an understanding of the content you need to create will come naturally.
Success often takes a long time.
-
Dear Chris,
Thanks for encouraging me to work hard. I will definitely do that. Anything should I focus on. My keyword is such that not much content can be created around it. I am wondering what to do.
-
You don´t need any proversion to check your PA/DA, you can do it with the browser extension Mozbar
Just look in google "Mozbar extension" and you will find it
-
Gaurav,
Moz's domain authority is designed as an effort to mimic Google's pagerank. So if your pagerank goes up, things are working for you. Pagerank gets adjusted every few months. In the mean time, your rankings can go up based on the work you've done whether you see your pagerank move or not.
Your competitors are never finished adding content and optimizing their sites, which means you're never finished either. You can't afford to sit and wait for the next google PR update, you have to keep working on your site.
-
It means I will continue to struggle till then. I am using free trial of MOZ and by next time I won't be able to check my DA since my free days are getting over in 4 days. I am too poor to get pro version for long.
-
The MOZ DA value is updated each 2/3 months
Wait till the next Index Update, next one is 11 of March,
-
But I have done all that. And all I'm getting is domain authority of 1. While other sloppy sites (my competitors) are getting 12, 15, 75 etc. What to do. How can I tell my domain is authoritative?
-
I will not focus on increase the Domain Authority from Moz, but for the search engine
You can earn that writting good content that fulfil the user demands & get good qualified links from websites with good authority
Doind that, you will also increase the Domaint Authority from Moz
-
Hi,
I am sharing a very informative article on how to increase DA . Please check once.
http://www.quicksprout.com/2014/05/19/5-practical-steps-to-improving-your-websites-domain-authority/
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why the sudden increase in soft 404s?
I haven't made any changes to my site but in a week I am showing 30-40 soft 404s in Webmaster Tools. This just started happening in the last 2 weeks. When I click to go to the pages they are fine, and even fetch and render works fine on the pages.
Intermediate & Advanced SEO | | EcommerceSite0 -
How do you raise domain authority?
Hey guys, hoping you can help me out here. I've been tasked with raising several sites' domain authority to a level of 30. Right now, many of them are hovering around 20. Three weeks into this project and our numbers have dropped 1-2 points on average but I don't think our efforts would reflect that this quickly. From what I've read online, a good strategy is guest posting on relevant sites and collecting links from sites with higher DAs. I've also read at least one Moz article about this potentially being ineffective. I've read some of the related posts but they seem mostly dated and the answers didn't seem to help me. Hoping someone with some experience with this can help me out, I appreciate it.
Intermediate & Advanced SEO | | DustinAB0 -
Domain Name Redirect Question
My agency just built a new website for a client who is a franchisee. It's not launched yet - it's currently under an IP address. I suggested to client that he buy a keyword-rich domain name for it, which he did. Then he found out that the franchisor will not allow it to be his main domain name. They want him to use a domain name with the franchisor name in it. But they WILL allow him to put a 301 redirect on that franchisor-approved domain name, and redirect it to his keyword-rich domain name. He is interested in having my agency perform an SEO Campaign for this new website. But would SEO and link marketing work for a website that has a new non-keyword domain name that 301 redirects to a new keyword-rich domain name?
Intermediate & Advanced SEO | | netsites0 -
Guest Blogging Results - domain authority vs. page authority -
I have been guest blogging on various websites. The web pages that display my guest posts have zero page authority but a great domain authority of 60/100 or more. 2 links I developed are noted below as examples: http://www.evancarmichael.com/Small-Business-Consulting/8101/How-To-Hire-Extraordinary-Salespeople.html https://www.biggerpockets.com/blogs/4195/blog_posts/28772-4-essentials-for-rental-property-owners Am I wasting my time with this?
Intermediate & Advanced SEO | | superZj
Thank you!0 -
The right way for review count?
Hi, I have a question that kinda bothers me for a while now and would love to hear you guys thoughts on this matter. One of the categories in my websites is services reviews, for example:
Intermediate & Advanced SEO | | Ouzan
http://www.websiteplanet.com/review/questionform/ Recently we upgraded the site and gave users the option to write their own review as well. Now as you can see, the way it works is that we write a very big and informative/professional review ourself and in addition we give users the option to write their own reviews and share their experience with the service. Now My question is:
There is the itemprop-review count thingy, now we did it so if 0 users wrote a review it will show 0 reviews on the count.
Is it correct? (Feel free to check the site code yourself)
Or is it wrong? because their is actually 1 review (our editors review) I hope I explained my self well...
If not, please let me know what is unclear. Thanks!0 -
Removed Duplicate Domains, What Should I Expect?
Hi All, So I have been at my current company for 5 months now. I quickly realized that they previously bought multiple domains. The domains do make sense (they are mostly our products, etc). However they did not just redirect to our main website, instead, they were a direct copy of our main website. They had it setup so that when we made changes to our main website, www.mainwebsite.com, that the same exact change went to www.productwebsite.com. Basically we had about 7 of the SAME EXACT websites with a different root domain. So I explained to them the problem with having duplicate content on the web and how we are basically just self cannibalizing our online efforts. This problem is fixed now and I am just wondering if anybody has seen the results before? To tell you the truth we already do pretty well SEO-wise. Just wondering if this will make it even better? I am assuming that this will also take a little while to take effect? Thanks! Pat
Intermediate & Advanced SEO | | PatBausemer0 -
What's the best way to hold newly purchased domains over 2 years?
Hi, A friend has just bought 3 domains and is not planning to build websites with them for around 2 years. He asked me what the best thing to do with these domains was...I have 2 ways of look ing at it: a) Putting a holding page on these and submit to Google Webmaster Tools - this way they are indexed by Google and hold search engine trust when the site finally goes up - HOWEVER, if they are not updated with fresh content would that work against them in 2 years time? b) Simply redirect them to their existing site and don't do anything else. Let me know your thoughts. Adido.
Intermediate & Advanced SEO | | Adido-1053990 -
Buying a banned domain
Hello all, I've found a exact match keyword domain that I'm able to buy. Problem is that I'm under the impression it might have been banned by google, currently it is only showing adsense without content. The site can't be found using the cache: or site: parameters in Google and the PR is 0. What are your experiences on buying a banned domain and how can I double check if the domain is banned? This blogpost suggests I should not buy it, any other opinions? Thanks. Hellemans
Intermediate & Advanced SEO | | hellemans0