Outgoing links
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Hi Guy's,
We have a website with no outgoing links (only Facebook). Is this a good way to score better in the SERPS? Or is it better to have some outgoing "relevant" links for a natural linkjuice?
Thanks!
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It's nothing you should worry about, honestly. Create great content, and if it makes sense to link out to someone, then do it. With or without a rel="nofollow" is up to you.
Backing myself up here, in which John Mueller basically says there's no SEO advantage or disadvantage to outbound linking:
https://www.seroundtable.com/google-external-links-20951.html -
Thanks for the answers No outgoing links for the site
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The answer to your question is it does seem in some situations have a small impact, However if you want a worthwhile increasing your SERPS I would probably focus on quality content on your own site.
One thing you should remember once someone has clicked an outgoing link from your site they are far less likely they'll come back, so if you expect them to spend money there are far more likely to spend it with the person you have linked to rather than your own site.
Hope that makes sense.
Just my two cents worth.
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Benjamin is correct. Also check https://moz.com/blog/external-linking-good-for-seo-whiteboard-friday for a video version.
External links are considered a small ranking signal by some, I think it is more important. The integral part to external links is it allows google to contextualize your site. So a page focused on selling note books could be benefited if is linked to a website selling stationary. However if the note book page links to Air Jordan shoes - that may confuse google. External links are not a tenth as powerful as a relevant backlink but it is a signal worth using as it has no real cost.
I personally like external links as it gives a customer trust in your website, if you are linking to reputable authoritative sources and arming them with better information.
Hope that assists.
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It's definitely a good idea to have out going links that are relevant. I believe it actually helps your SERP. This may help you. https://moz.com/learn/seo/external-link
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