Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Sitelinks in multiple language
-
Hello !
In a french browser & french Google interface with no browsing history, I have the french version of my website indexed, but the site links coming along with it are in English ! Is there any way to combat this? Note - we use a 302 language re-direction.
See screenshot here:
-
Correct answer.
I would only add that implementing the breadcrumb data vocabulary/structured data can help Google understanding the structure of a site, hence facilitate also the "creation" of good sitelinks.
On the other hand, it is plausible thinking that Google will present as sitelink those Urls that tend to be more clicked via search. The sitelinks, in fact, has also the function to help users clicking to the most "popular" Urls for the brand name/homepage search snippet.
We cannot control what sitelink Google will show, but we can demote those Urls Google is showing if we consider they are wrong or not useful.
Finally, your suggestion about geotargeting should not be taken into account if the site is multilingual.
-
Hi
Probably you have already set the country settings in Google Search Console.
+++ And made sure that all of your hreflang codes are set-up properly to let Google know.
(if you did, are you able to see them under Search console?)
This being said, unfortunately as opposed to PPC, you have absolutely no control over sitelinks except demoting them in search console.
You will always have pages like "login" or even "forgotten password" pages which you never choose to showcase but you can get rid of them. They will be replaced with others as Google sees appropriate.
You can still try to influence it by increasing inner linking and page authority.Good luck
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it worth maintaining multiple international websites
Hi I work for a British company which has two well established websites - a .co.Uk for the UK, and a .com for the US and rest of the world (in language directories). The Uk site is hosted in the Uk, the .com in US. The websites do reasonable well in Google on both sides of the Atlantic. The company is a small but quite well known brand. The company is now thinking of redirecting the .co.Uk to the .com as it would be cheaper to maintain. What would you advise? Thanks.
International SEO | | fdl4712_aol.com2 -
How to avoid duplication across multiple country domains
Here's the scenario: I have a client currently running one Shopify site (AU) They want to launch three more country domains (US, UK and EU) They want each to be a standalone site, primarily so the customers can purchase in their local currency, which is not possible from a single Shopify site The inventory is all from the same source The product desscriptions will all be the same as well Question: How do we avoid content duplication (ie. how will canonical tags work in this scenario)?
International SEO | | muzzmoz0 -
Language Usage for SEO in Hong Kong
Hi guys, I was wondering if you could help me with an SEO query for language usage in Hong Kong? Specifically, I'm aware that in mainland China it's preferred to use simplified Chinese. However, in Hong Kong, if you want to rank well in Google and Yahoo! HK, should you be use traditional or simplified Chinese in your web content? Any guidance would be much appreciated.
International SEO | | ecommercebc0 -
Multiple You-Tube Channels for Geo-Targeting ??
Hi I have a UK based e-commerce client/project who has authorised a US distributor/dealer to set up their own US site along with US focused Facebook & other socials etc etc Should they also have country specific YouTube channels (even if both target countries English language i.e. UK & US) ? They brand has lots of video content of 2 main types: Product reviews to host on the website (to win serps, snippets and hence conversions from search) Longer more entertaining productions to put on YouTube channel to captivate, entertain and eventually drive YT target traffic to website via 'in video annotations' external link feature etc. Hence it makes sense to me that the US agent should set up their own YT channel along with their other social pages like FB etc, since annotated links go to different sites (US & UK). Does Google allow this (multiple channels) If not and sticking with the one channel is it possible to geo-target in video annotated external links so depending upon viewer location serves up relevant country link ? Any other ideas, help/advice, comments from anyone who has experience in this type of scenario ? Many thanks Dan
International SEO | | Dan-Lawrence0 -
Subdomains or subfolders for language specific sites?
We're launching an .org.hk site with English and Traditional Chinese variants. As the local population speaks both languages we would prefer not to have separate domains and are deciding between subdomains and subfolders. We're aware of the reasons behind generally preferring folders, but many people, including moz.com, suggest preferring subfolders to subdomains with the notable exception of language-specific sites. Does this mean subdomains should be preferred for language specific sites, or just that they are okay? I can't find any rationale to this other than administrative simplification (e.g. easier to set up different analytics / hosting), which in our case is not an issue. Can anyone point me in the right direction?
International SEO | | SOS_Children0 -
Multiple hreflang tags
I'm trying to advise on the multi country seo for a site in terms of markup. We've already decided on using sub folders rather than separate sites or subdomains due to an established link profile and good rankings in all countries. The question is in relation to the homepage. Obviously this is the page most likely to rank well in any country (the site is a .com). But can multiple hreflang tags be put on the page to say that the page targets many countries? Or would leaving the hreflang tag off allow it to just rank for all countries? Also do Yahoo and Bing follow hreflang tags? I can't find any info on this anywhere! Thanks very much in advance for any help!
International SEO | | Bdig0 -
How to fix the duplicate content problem on different domains (.nl /.be) of your brand's websites in multiple countries?
Dear all, what is the best way to fix the duplicate content problem on different domains (.nl /.be) of your brand's websites in multiple countries? What must I add to my code of websites my .nl domain to avoid duplicate content and to keep the .nl website out of google.be, but still well-indexed in google.nl? What must I add to my code of websites my .be domain to avoid duplicate content and to keep the .nl website out of google.be, but still well-indexed in google.nl? Thanks in advance!
International SEO | | HMK-NL3 -
International (foreign language) URL's best practices
I'm curious if there is a benefit or best practice with regards to using the localized language on international sites (with specific ccTLDs). For example, should my french site (site.fr) use the french language as keywords within the URLs or should they be in english? e.g. www.site.fr/nourriture vs. www.site.fr/food Is that considered best practice for SEO (or just for brand perception those markets?). Is there a tangible loss in SEO if we do not use the correct language for those URLs and just stick with English around the world? I recall seeing a Matt Cutts video on the topic and he said that google does support i18n URL's but other SE's might not support them as gracefully but he didn't come down with a hard recommendation to go with i18n URL's or just English. Would love a strong ruling in favor one direction based on best practices.
International SEO | | mongillo0