What is future of Link building ? Any link building experts Here ?
-
Hey Everyone,
its Muhammad Umair Ghufran
I have one question about Link Building ? As my Knowledge Google Love the Quality content but Link building rank some low quality website Right ?
So, what is the future of link building ; please explain indeep with complete reference for better understanding
Thanks
Regards:
Muhammad Umair Ghufran
-
Hi Muhammad,
I agree with EGOL that links used to have a much higher value than they have today. But still, they are one of the key things one needs to take care of while doing the SEO.
Though I am not a link building expert, I found a useful detailed piece over internet that you may find interesting. It talks about the link building tips and strategies. Check it out here
I hope it helps:)
Please do share your learning on link building if you find some good tips (Obviously other than this post ).
Thanks,
-
I believe that links used to have a much higher value than they have today.
Today, Google has a lot of information from Chrome browsers, SERP analytics, personalization, visitor engagement, content quality, content relevance to the query, and much more. These can be used to craft a customized search for the visitor. These ingredients in the ranking mix are growing in importance.... and they displace some of the value of links in producing rankings.
I posted about this on Moz eleven years ago and have not "built" any links for over a decade.
-
Muhammad, while we cannot predict the future of link building, we can actually concentrate on what works. Link earning, earning your links by posting and creating good content on your website, is what works now and what will work in the future. If you post good content that others want to share, then others will share it and do the link building for you. That's link earning.
-
HI Muhammad,
What you're asking is really impossible to know.
My input here is that Google isn't just about great quality content and some backlinks. It is about many other factors, check what Moz have said: Ranking factors.My opinion about linkbuilding is that it will never die. Although it will be mutating constantly, always towards better and more natural links. Since 2012 spammy links are deprecated and penalized by google.
The best advise is always to focus on content, so as backlinks come natural.Hope i've answered you.
Best luck.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
100 Links Warning
Our website is GarageFlooringLLC.com. We rank relatively well for our main keywords but I am always looking to rank better. The 100 links question has been discussed to no end but I believe our website provides a great example of why a small business might have more than 100 links and IF we need to drop below that. User Experience vs Rules I think it is fair to say that if customers cannot find what they are looking for, it does not matter how well you rank. Our menu is designed to get people to the page they want to be on in a single click. So What Now? Do we remove items from the menu and only link to categories adding an extra click or two to the customers UI or do we leave well enough alone
Intermediate & Advanced SEO | | GFLLCCO0 -
Not sure if I should disavow these links or not
I am on the marketing team for CandyGalaxy.com we are an online candy store that specializes in bulk candy for events. Were just about a year and a half old and i'm running into some SEO strategy road blocks lately. When we started the company we used an oversee's seo company. For the first few months results were great then things took a massive dive as google began rolling out updates early and mid last year. After that point we started taking things in house and have been trying to create content and begin content marketing. We launched a blog @ blog.candygalaxy.com and also launched and educational resource at candybuffet101.com - However the question i'm up against now is what to do with those bad old links? Are they actually hurting us? Or just neutral? I'm also trying to decided what to do about the links in my footer? We put those there because those are truly our most popular products and we wanted customers to have easy access, but are those links potentially harmful? I'm questioning these issues because I feel like there is something holding back some of my pages from ranking. For example "blue candy" is a very popular section of our website. We have worked on a lot of content for the blog related to blue candy, made videos, photo shoots ect. We have customer reviews on page and unique category content. According to open site explorer our DA and PA are around the range of most of the sites in the 8-12 serp position. But we have more social activity then all but the top 2-3 spots. However the page almost impossible to find via search. Its not in the first 300 results and surely the page is more relevant then an entry about quilts.. Similar situations like this have led me to think that maybe there is a technical underlying issues that I have not addressed. ? The content is definitely there because if i type in a line from the content directly to google it is the first result. So the site seems indexed properly.. Would love to hear any feedback from similar experiences or ideas. Thanks!
Intermediate & Advanced SEO | | Jonathan_Murrell0 -
Is this link being indexed?
link text Deadline: Monday, Sep 30, 2013 link text I appreciate the help guys!
Intermediate & Advanced SEO | | jameswalkerson0 -
How should i best structure my internal links?
I am new to SEO and looking to employ a logical but effective internal link strategy. Any easy ways to keep track of what page links to what page? I am a little confused regarding anchor text in as much as how I should use this. e.g. for a category page "Towels", I was going to link this to another page we want to build PA for such as "Bath Sheets". What should I put in for anchor text? keep it simple and just put "Bath Sheets" or make it more direct like "Buy Bath Sheets". Should I also vary anchor text if i have another 10 pages internally linking to this or keep it the same. Any advise would be really helpful. Thanks Craig
Intermediate & Advanced SEO | | Towelsrus0 -
Link to domain
Let's say i want to rank for rental car service and purchases a domain rental-car-service and creates a site http://www.rental-car-service.com There will be few persons who won't use anchor text to link to the site, but will simply link using URL ( in this case http://www.rental-car-service.com ) So, will a link to http://www.rental-car-service.com from another site using http://www.rental-car-service.com as anchor text help the keyword rental car service ?
Intermediate & Advanced SEO | | seoug_20050 -
My site links have gone from a mega site links to several small links under my SERP results in Google. Any ideas why?
A site I have currently had the mega site links on the SERP results. Recently they have updated the mega links to the smaller 4 inline links under my SERP result. Any idea what happened or how do I correct this?
Intermediate & Advanced SEO | | POSSIBLE0 -
Link Building Tactics for 2012?
Hi all! Happy New Year! Just wanted to pop in here and start a discussion to see what are some of the most effective link building techniques you'll be using for 2012? -Andy
Intermediate & Advanced SEO | | alhallinan1 -
First Link Priority question - image/logo in header links to homepage
I have not found a clear answer to this particular aspect of the "first link priority" discussion, so wanted to ask here. Noble Samurai (makers of Market Samurai seo software) just posted a video discussing this topic and referencing specifically a use case example where when you disable all the css and view the page the way google sees it, many times companies use an image/logo in their header which links to their homepage. In my case, if you visit our site you can see the logo linking back to the homepage, which is present on every page within the site. When you disable the styling and view the site in a linear path, the logo is the first link. I'd love for our first link to our homepage include a primary keyword phrase anchor text. Noble Samurai (presumably seo experts) posted a video explaining this specifically http://www.noblesamurai.com/blog/market-samurai/website-optimization-first-link-priority-2306 and their suggested code implementations to "fix" it http://www.noblesamurai.com/first-link-priority-templates which use CSS and/or javascript to alter the way it is presented to the spiders. My web developer referred me to google's webmaster central: http://www.google.com/support/webmasters/bin/answer.py?answer=66353 where they seem to indicate that this would be attempting to hide text / links. Is this a good or bad thing to do?
Intermediate & Advanced SEO | | dcutt0