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Need advice on redirects

Intermediate & Advanced SEO

704

seoanalytics last edited by

Hi,

I have new web addresses for my subpages. None if them have external links. Should I do redirects to the new pages or just leave the old pages in 404 and let google crawl and rank the new page. I am asking because my current pages don’t have a good ranking and I am thinking starting with a clean url is better.

Thank you,
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seoanalytics last edited by

Thank you,
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jasongmcmahon last edited by

Hi there, depending on the CMS you're using you should consider adding 301 redirects as part if the site build
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JohnSammon @seoanalytics last edited by

Yeah - you are fine. Whenver you get a chance to. We've redirected URL's for websites that we switched 3-6 months prior to us working with them and the equity was transferred over. I hope that helps!
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seoanalytics last edited by

Thank you. I will redirect in the case.

How long do i have to redirect. Is it ok to do the redirect 48 hours after the website is online ?
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JohnSammon last edited by

Hey there! I would still 301 redirect the pages. Even if the pages do not have any external links, Google may value them from the number of inner links pointing to them and the age of the pages. Google also sees a high 404 page ratio as an indication of an unhealthy website.

Thanks!
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