Google My Business right had side block disapeared for a brand search
-
Hi
Just redeveloped my site and went live end of April
Since then whenever i do a branded search the GMB 'pack' has always shown on the right hand side whenever i do a branded search but it has disapeared as of the last couple of days.
Any ideas why this can happen ? and is it anything to worry about or just a google 'glitch' that should right itself soon?
If not any ideas how to fix ? (accounts and website all properly linked) etc
When i go to GMB dashboard and click 'View on Search' it does show up as it should, but not when i go to do a google search for the brand name !?
All Best
Dan
-
Good news, it has returned without any further actions on my behalf. But I have started to receive some sales via branded search results, so I think we can all safely conclude that this is triggered by brand search CTR.
Thanks for your input folks
All Best
Dan
-
Hi Dan,
Okay, thank you for confirming the URL. I do think the near-match of your brand to the one at shop21live.com could possibly be confusing Google as to the intent of a user searching for "Shop21".
Whether or not this relates to your site re-do, I can't say, but basically, you'd be looking at needing to become the authoritative result for that brand. Right now, with you being outranked by that Facebook page and another business with near-identical branding, you're in a tough spot.
I would analyze shop21live.com and see what you can do to surpass their metrics with yours. An audit is definitely in order!
-
Yeah but i think your right and talking to a colleague also agrees with you its a CTR issue, and requires more brand searches and/or general activity
whilst the domain is ancient i had neglected it for a few years so lost the brands value over this time so now need to build it back up
have a great weekend !
all best
dan
-
Tough one, this site ranks above etc. www.shop21live.com/, facebook etc so still believe it is a brand strength issue, it could almost be part of an address for a shop in any shopping center globally...
But you rely on inside knowledge - gut instinct.
All the best.
-
HI Don
Thanks that certainly makese some sense, although my SHOP21 was the first in existence (websites been live since 2002) and it has DA of 18
Thanks
Dan
-
Hi Dan
The words or makeup of your brand name are relatively ubiquitous. Google may have served up GMB for a little while - to check on CTR etc. as it considered a brand then "little action" or "authority" and you are no longer served up. It is relatively common for new websites or businesses. Sometimes get lucky and stick.
Would suggest built up some domain authority and see if that is enough to get you back..
-
its shop21.uk.com
i have been averaging no 1-3 for branded search since going live
the rank seems to have dropped slightly at the same time as the Google Business profile disapearing
-
Thank you, Dan!
I can confirm that you're not coming up with a Google Business Profile when I do your branded search. However, I do see a couple of things when I look at that link you provided:
-
A Facebook page is outranking any website for the business.
-
The next thing I see in the organic SERPs is this:
Shop21 Lou | Shop21 Lou
<cite class="iUh30">www.shop21live.com/</cite>Something New Is Coming! Our site is undergoing a transformation. Please be patient with us and pardon our dust as we make our changes. You won't be ..So, if that were your website, the language in the result is that the site is under construction. This does not create confidence.Then, further down, I see this SERP entry:
SHOP21: Colour Charts, Cards, Guides & Creative Supplies
<cite class="iUh30">https://shop21.uk.com/</cite>SHOP21 sells Pantone & RAL colour charts, guides & creative supplies to help colour professionals realise their creative vision & design objectives. Take a look!When I look back at the website link in the Google Business Profile in this result, it's linking to this latter URL (shop21.uk.com)So, my question is, which of these websites is yours: shop21live.com or shop21.uk.com? Do you own both of these sites? What is their relationship?
-
-
Hi Miriam
Yes its SHOP21
Has been showing the results fine since going live end of April, then suddenly disapeared over the last 48 hours
This is the link to the results showing correctly when i click on 'View in Search' from my GMB dashboard, but can no longer replicate that for a direct branded search for 'shop21'
Many Thanks
Dan
-
Hi Dan,
The object in question is called a "Google Business Profile" (formerly known as a Google Knowledge Panel). Are you able to share the name of your business so the community can take a look?
-
Hi Darin,
Thanks! Schema all supposed to be correct, which one do you mean specifically - organisation schema?
The weird thing is that it does all display correctly when I click 'View In Search' in my GMB a/c, only not when I check directly on search (weird because 'View In Search' within GMB looks like it links through directly to the same results just with the GMB pack).
Yes other things checked and not incognito & yes competitors all resolving ok
All Best
Dan
-
I just checked a few of mine and they are still there. There are some changes in the format but for the most part they are all there as before.
Have you checked your schema markup to make sure it's accurate and hasn't changed?
Did you check in an incognito browser?
Have you checked if other brands in your industry have/don't have a knowledge card?
Those are some things I would check.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Client wants to delete Google My Business Due to Bad Review
My client has received a bad review on Google and although has other good ones, wants to delete the current Google My Business page and open a new one. I disagree with this strategy but need some evidence to back it up. They are ranking well and so I don't want to upset the cart. I need reasons not to in terms of potentially harming rankings. Am I right that this could impact?
Reviews and Ratings | | AL123al3 -
Reviews and Google - whats their relationship?
Hi there, I am trying to do some research in the field of reviews, I have set up successful review systems for local stores, but once I get to businesses that want to get reviews for their products or not a local business I cant get it straight. What should I do, What should I avoid at all costs etc., What are the basic guidelines and advice from Google to get reviews? Please give me advice and resources to anything that would be helpful with this topic and the topics listed below What are Google restrictions and requirements for reviews in a local business and a national business? Schema markup for reviews. Product reviews vs company/store reviews Thanks I really appreciate your time and help
Reviews and Ratings | | Ruchy1 -
Google Reviews & Third Party Reviews
Hi We have a third party review provider, but were also looking at increasing our Google reviews. However after more research, should Google reviews only be used on local listings? For organisations which don't have a physical location to buy from - is the solution to use organisation schema, which incorporates 'reviews on other sites' with the hope Google may show your Feefo review count? When checking similar companies - all seem to have the organisation knowledge card and not the local Google My Business listing. Is it worth pursuing extra reviews on Google My Business or not? Thanks!
Reviews and Ratings | | BeckyKey0 -
Schema markup for employees and local business on same page - Possible?
Hello, We have some local business sites where we have user submitted reviews. We then post those reviews on that business' page and use the schema aggregate markup. Works like a charm in getting stars in SERPs on branded searches for these location. We already have information about the persons who work at these locations and are about to work out a process where we can get even better data on these persons. Right now they are marked up as employees on the local business pages. Right now the ratings are for the business as a whole, but we are looking at expanding where you can not only submit a location review, but designate which employee you worked with. We work in the health care industry and so you can see why this would make sense. Right now we mark up a local clinic and employees in the following way Local Business > Employee > Person > Name of Person Person Bio > Person info etc We are going back and forth on if this would be worth marking up reviews at the employee level as well. So, on a page each employee would have an aggregate rating and then the location would have an aggregate rating that consists of all of the reviews for that location - a combination of all employees. As I looked through the schema standard for person https://schema.org/Person there is nothing there that shows a markup for the aggregate rating of a person. Also when I look at other more specific business types https://health-lifesci.schema.org/MedicalBusiness same thing. It looks like schema has rating tied to a business vs a person. Right now - the markup validates. It shows up in the SERPs. People are happy. So, I am inclined to say, if it aint broke ... but we are always looking for better ways to present our data to user and to Google. My gut right now, based on how Google is reading things, to just keep the aggregate rating on the location, but start to track reviews on a per employee basis for potential future use. Lemme know what you all think!
Reviews and Ratings | | HeaHea0 -
Local Search for Home Businesses
I'm a home based business. I know Google has cracked down on PO boxes and UPS locations. What is one to do if they work from home but don't conduct business with clients from their home office? How can I get an address that's Google-approved?
Reviews and Ratings | | FathomMarketing1 -
What types of businesses does Google display reviews in SERP for?
In just the last week, it seems like Google has removed reviews for businesses in our industry (staffing), which is unfortunate since we've been working hard for those reviews. The effect has been to be completely left off the local google business results. One week, we're at the top of the business reviews with our location prominently featured on the map and the next, we aren't even listed. It seems like there must be list of industries in which Google takes reviews into account (or if they do, then at least displays the reviews in the results). For us, up until last week, if you searched "temp agencies", these reviews were included in SERP. Now, nothing. Is this fairly normal behavior for Google?
Reviews and Ratings | | Parker8180 -
How useful is Google Plus to a business?
Is Google Plus really very beneficial to a business, as our experience is that this is where difficult customers or even competitors can write bad reviews?
Reviews and Ratings | | CostumeD1 -
Google+ Places Reviews
Hi There, Am I right in saying that Google Places reviews cannot be reviewed easily if at all. I have advised a client wirth a negative review to instead respond to the review and get clients to place good quality reviews. However, they seem to think if I ring Google they will just remove them and that Google has confirmed this. I am pretty sure I am right but before I jump through pointless hurdles with Google to be told I am, I want to make sure. Has anyone been successful in removing negative reviews from Google. Kind Regards Neil
Reviews and Ratings | | nezona0