Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Shopify SEO - Double Filter Pages
-
Hi Experts,
Single filter page: /collections/dining-chairs/black
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, followDouble filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, followMy question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/blackThank you
-
@williamhuynh said in Shopify SEO - Double Filter Pages:
Hi Experts,
Single filter page: /collections/dining-chairs/black
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, follow
Double filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, follow
My question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/black
Thank youHello,
Your question about canonicalisation and noindexing for double-filtered pages is quite pertinent, especially in the context of Shopify Web Design, where SEO considerations are often front and center.
The primary objective of canonical tags and 'noindex, follow' tags is to help search engines understand which version of a page to index and display in the search results. In the context of your double-filtered page (/collections/dining-chairs/black+fabric), both options you mentioned serve different purposes and have different impacts on SEO:
Using Canonical Tags: Changing the canonical URL to /collections/dining-chairs/black implies that this page is the "master" version, and you're suggesting that Google treat the content on /collections/dining-chairs/black+fabric as duplicate content. All the link equity and SEO benefits will be transferred to the canonical URL.
Using 'noindex, follow': When you specify 'noindex, follow', you're instructing search engines not to index the double-filtered page but still to follow all the links on that page. The benefit here is that it allows Google to crawl other relevant pages linked from it, but the page itself won't appear in search results.
Deciding between the two largely depends on your Shopify SEO strategy. If you believe that the double-filtered page doesn't add much value or is too specific to deserve a separate entry in search indexes, then setting a canonical URL to /collections/dining-chairs/black is a sensible choice. This way, you centralise SEO benefits to a more generic page that likely has a wider appeal.
On the other hand, if the double-filtered page has unique content and you believe it should be crawled but not indexed to avoid duplicate content issues, then keeping it as 'noindex, follow' would be more appropriate.
In Shopify Web Design, best practices often lean towards the use of canonical tags for similar or duplicate pages as it is more straightforward to manage and implement via Shopify's admin interface. However, you should base your decision on a careful analysis of how these pages contribute to your site's overall SEO and user experience.
-
When dealing with a double filter page like "/collections/dining-chairs/black+fabric," there are a couple of considerations to keep in mind regarding indexing and canonicalization.
Indexing: If you choose to use "noindex" for the double filter page, it means that search engines won't include that page in their index. This can be beneficial if the double filter page doesn't provide unique or valuable content compared to other pages on your website. By preventing indexing, you can avoid potential issues with duplicate content and ensure that search engines focus on more relevant pages.
Canonicalization: The canonical tag is used to indicate the preferred version of a page when there are multiple versions with similar content. In this case, if you set the canonical tag to "/collections/dining-chairs/black," you're essentially telling search engines that the single filter page is the preferred and primary version of the content. This can help consolidate the SEO value and avoid dilution of ranking signals.
Considering these factors, the decision between using "noindex" or changing the canonical tag to "/collections/dining-chairs/black" depends on the specific situation and your goals. Here are two scenarios:
a. If the double filter page ("/collections/dining-chairs/black+fabric") does provide unique and valuable content compared to the single filter page ("/collections/dining-chairs/black"), it may be more appropriate to change the canonical tag to "/collections/dining-chairs/black." This indicates that the double filter page is a preferred version of the content and can help search engines understand the different variations you offer.
b. If the double filter page ("/collections/dining-chairs/black+fabric") doesn't provide any substantial unique content compared to the single filter page ("/collections/dining-chairs/black"), using "noindex" can be a reasonable option. This prevents search engines from indexing a potentially redundant page and focuses their attention on the single filter page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Customer Reviews on Product Page / Pagination / Crawl 3 review pages only
Hi experts, I present customer feedback, reviews basically, on my website for the products that are sold. And with this comes the ability to read reviews and obviously with pagination to display the available reviews. Now I want users to be able to flick through and read the reviews to help them satisfy whatever curiosity they have. My only thinking is that the page that contains the reviews, with each click of the pagination will present roughly the same content. The only thing that changes is the title tags which will contain the number in the H1 to display the page number. I'm thinking this could be duplication but i have yet to be notified by Google in my Search console... Should i block crawlers from crawling beyond page 3 of reviews? Thanks
Technical SEO | | Train4Academy.co.uk0 -
Should I "no-index" two exact pages on Google results?
Hello everyone, I recently started a new wordpress website and created a static homepage. I noticed that on Google search results, there are two different URLs landing on same content page. I've attached an image to explain what I saw. Should I "no-index" the page url? Google url.JPG In this picture, the first result is the homepage and I try to rank for that page. The last result is landing on same content with different URL. So, should I no-index last result as shown in image?
Technical SEO | | amanda59640 -
How to rank a website in different countries
I have a website which I want to rank in UK, NZ and AU and I want to keep my domain as .com in all the countries. I have specified the lang=en now what needs to be done to rank one website in 3 different English countries without changing the domain extension i.e. .com.au or .com.nz
SEO Tactics | | Ravi_Rana0 -
How .ae and .com domain in SEO performance for UAE region?
I have a domain for my UAE based project called https://mydubaiseo.com/ and however, one of my colleagues suggested going with .ae option.
Technical SEO | | 0eup.ombitao
Whether if we change the domain like as suggested get earlier results than .com domain or what?\Which domain .com or .ae ranks faster in UAE location if the SEO strategies followed in the same way?0 -
Indexed pages
Just started a site audit and trying to determine the number of pages on a client site and whether there are more pages being indexed than actually exist. I've used four tools and got four very different answers... Google Search Console: 237 indexed pages Google search using site command: 468 results MOZ site crawl: 1013 unique URLs Screaming Frog: 183 page titles, 187 URIs (note this is a free licence, but should cut off at 500) Can anyone shed any light on why they differ so much? And where lies the truth?
Technical SEO | | muzzmoz1 -
Nofollow/Noindex Category Listing Pages with Filters
Our e-commerce site currently has thousands of duplicate pages indexed because category listing pages with all the different filters selected are indexed. So, for example, you would see indexed: example.com/boots example.com/boots/black example.com/boots/black-size-small etc. There is a logic in place that when more than one filter is selected all the links on the page are nofollowed, but Googlebot is still getting to them, and the variations are being indexed. At this point I'd like to add 'noindex' or canonical tags to the filtered versions of the category pages, but many of these filtered pages are driving traffic. Any suggestions? Thanks!
Technical SEO | | fayfr0 -
Home Page Ranking Instead of Service Pages
Hi everyone! I've noticed that many of our clients have pages addressing specific queries related to specific services on their websites, but that the Home Page is increasingly showing as the "ranking" page. For example, a plastic surgeon we work with has a page specifically talking about his breast augmentation procedure for Miami, FL but instead of THAT page showing in the search results, Google is using his home page. Noticing this across the board. Any insights? Should we still be optimizing these specific service pages? Should I be spending time trying to make sure Google ranks the page specifically addressing that query because it SHOULD perform better? Thanks for the help. Confused SEO :/, Ricky Shockley
Technical SEO | | RickyShockley0 -
Where to put Schema On Page
What part of my page should I put Schema data? Header? Footer? Also All pages? or just home page?
Technical SEO | | bozzie3114