Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Only my homepage ranks for my keywords, should I delete my other pages?
-
I am an independent artist and all of my business inquiries come through my website (www.ChrisCarlsonArt.com). Over the last 6 months I have been trying to get pages other than my homepage to rank for my keywords, but I haven't made any progress. I worry that I am cannibalizing my keywords since my pages all have similar information. Should I just delete my other pages and focus on ranking my homepage? Also, if I delete my other pages will that have a negative impact on my rankings?
-
No! you should add more content pages related to your main keyword to build authority in your niche. This will help you to boost your main article in SERP for a long time. I am also doing the same for my blog TeraBox MOD APK.
-
No, often it’s the homepage which ranks for most of the keywords, this is because, often because the homepage will have the most links leading to it.
But if you build quality, white hat backlinks to all the other pages, you might see them ranking higher as well.
-
You have rankings for the 3d chalk art page. They are not in the visible range, but they also have their right to exist, and I would focus on optimizing specific topics on subpages further. Have you integrated alt texts, used more long-term terms, or done anything with Google Business? What about backlinks?
-
@Saqlianscnk Thank you for the response!
-
@monstrillo Thank you for the advice, I will keep working on this.
-
@George_Inoriseo Thank you very much for your help!
-
It sounds like you might be facing keyword cannibalization issues. Instead of deleting pages, consider optimizing each with unique content. Utilize internal linking to strengthen your homepage's authority while ensuring other pages rank for specific keywords. Deleting pages might negatively affect your rankings due to lost content and backlinks.
-
@PunchyMcSkeletor Hello!
It’s important not to hastily delete pages as this could negatively impact your site's overall SEO. Instead, focus on differentiating the content on each page to target specific aspects of your art. Here’s a concise approach:
-
Keyword Differentiation: Assign unique, relevant keywords to each page based on the specific content or theme it presents. This prevents keyword cannibalization and strengthens the individual page's SEO.
-
Content Optimization: Enhance each page by deepening the content's quality and relevance. Make sure each page offers unique value that isn’t just a repetition of what's on your homepage.
-
Internal Linking: Use internal links wisely to help distribute page authority throughout your site and improve navigation for users.
-
Monitor and Adjust: Keep track of changes in your rankings and traffic after implementing these changes. Use tools like Google Analytics and Search Console to understand the impact of your modifications.
Deleting pages should be a last resort, as this can remove indexed content and potential entry points for users. Instead, focus on making each page a valuable resource on its own right. This strategy should help improve the ranking of your individual pages without losing the overall strength of your website.
-
-
Deleting other pages solely because they aren't ranking for specific keywords may not be the best approach. Here are some considerations:
-
User Experience: Each page on your website serves a purpose and contributes to the overall user experience. Deleting pages arbitrarily could disrupt the navigation flow and diminish the value you offer to visitors.
-
Content Relevance: Evaluate the content on your non-ranking pages. Are they addressing relevant topics related to your business or industry? If not, consider optimizing the content to align better with your target keywords and audience intent.
-
Backlinks and Authority: Other pages besides the homepage may have accumulated valuable backlinks over time, contributing to your website's authority. Deleting these pages could result in lost link equity and negatively impact your site's SEO performance.
-
Optimization Opportunities: Instead of deleting pages, focus on optimizing them for better search visibility. Conduct keyword research to identify relevant keywords and incorporate them naturally into the content. Improve meta tags, headings, and other on-page elements to enhance the pages' SEO potential.
-
Internal Linking: Ensure that your homepage and other important pages are appropriately linked within your website's structure. Internal linking helps distribute authority and relevance throughout your site, potentially boosting the visibility of non-ranking pages.
-
User Intent: Consider whether your homepage adequately addresses the search intent behind the keywords that it ranks for. If users are searching for specific information or solutions that are better suited to other pages, those pages should be optimized accordingly rather than deleted.
instead of deleting non-ranking pages, assess their relevance, optimize them for relevant keywords, and ensure they contribute meaningfully to your website's overall user experience and SEO strategy.
-
-
No, you should increase your content quality it will rank for authority in your niche there must be cover all related keywords. thin content not ranked by google. for quality content check this
Website
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Website with no backlinks and a DA of 1 ranks first. Why?
https://www.realestatephotos.melbourne does not have any backlinks and has a DA of 1.
Keyword Explorer | | garrypat
This site ranks first for keywords - real estate photography melbourne and property photography melbourne.
Not sure why.
URL contains keywords and site is ok. But other sites with many links and higher DA rank lower. Why? Garry1 -
Redirection of 100 domain to Main domain affects SEO?
Hi guys, An email software vendor managed by a different area of my company redirected 100 domains used for unsolicited email campaigns to my main domain. These domains are very likely to get blacklisted at some point. My SEO tool now is showing me all those domains as "linking" to my main site as do-follow links. The vendor states that this will not affect my main domain/website in any way. I'm highly concerned. I would appreciate your professional opinion about this. Thanks!!
Intermediate & Advanced SEO | | anagentile0 -
how to improve rank
I have a site, can you help me to:
SEO Tactics | | pixou
improve ranking
get high authority backlinks0 -
Why home Page is not showing showing in search results?
The USA Glitz I search the exact title & keyword but still its not showing though there is no related websites in this term. What can i do ? What kind of strategy needs to follow ? Kindly help me out . Thanks 😢
On-Page Optimization | | henrichjrr4201 -
Migrating Subfolder content to New domain Safely
Hello everyone, I'm currently facing a challenging situation and would greatly appreciate your expertise and guidance. I own a website, maniflexa.com, primarily focused on the digital agency niche. About 3 months ago, I created a subfolder, maniflexa.com/emploi/, dedicated to job listings which is a completely different niche. The subfolder has around 120 posts and pages. Unfortunately, since I created the subfolder, the rankings of my main site have been negatively impacted. I was previously ranking #1 for all local digital services keywords, but now, only 2 out of 16 keywords have maintained their positions. Other pages have dropped to positions 30 and beyond. I'm considering a solution and would like your advice: I'm planning to purchase a new domain and migrate the content from maniflexa.com/emploi/ to newdomain.com. However, I want to ensure a smooth migration without affecting the main domain maniflexa.com rankings and losing backlinks from maniflexa.com/emploi/ pages. Is moving the subfolder content to a new domain a viable solution? And how can I effectively redirect all pages from the subfolder to the new domain while preserving page ranks and backlinks?
Intermediate & Advanced SEO | | davidifaso
I wish they did, but GSC doesn't offer a solution to migration content from subfolder to a new domain. 😢 Help a fellow Mozer. Thanks for giving a hand.0 -
Strange Traffic Movements
Hi there, I'm wondering if anyone can shed some light on this... I'm working with a client whose website is experiencing some odd organic traffic patterns. See screenshot attached. As you can see, there was a sudden cliff fall about a month ago, and then it recovered (almost) entirely. Then, a month to the day later, the same thing happened again. What is the likelihood that this is a data glitch vs an algorithm thing? Any light you can shed on this would be appreciated. Thanks,
Search Behavior | | mhenshall
Marc
Screenshot 2023-08-18 at 09.37.26.png image url)0 -
Multiple URLs from One Domain on Page 1
Is it possible (and if it is possible, how difficult is it) to get multiple URLs from the same domain name to be indexed on the first page of Google for the same keyword or phrase? Assuming each URL has significantly different content of course... Context: A large real estate brand has 6 franchise offices in the same city. Each office has its own listing/landing page on the parent brand website. Each franchise owner wants their page on the website to rank for the term 'Christchurch real estate'. The homepage of the parent brand website currently ranks on the first page of Google for this search term, but none of the franchisee pages do. So my question is: with the right unique content on each franchisee page, supported by quality backlinks to each of the different offices, is it possible to get multiple franchisees listed on the first page of Google given that ultimately the 6 URLs are all attached to the same domain name? (And, if so, do you have any hot tips you can share to assist me on this uphill battle?)
SEO Tactics | | BeKonstructive0 -
How to Incorporate Awkward Keyword Phrases
Certain keywords are good choices for my website (high CTR, low difficulty, high volume), but they would be very awkward to use in my website content. For example, "therapist near me" is a popular search term, but it would be very strange for me to use those words in that order in my content (I am a therapist). Any thoughts about this are welcome.
On-Page Optimization | | LPantell0