Does Audience Overview in goole analytics contain visits from adwords.
-
Hi everyone
I set up a new adwords account for a company and according to adwords we received 700 hits to the site but none showed up in analytics and no enquiries were made. Now the two accounts (adwords and analytics) weren't connected at the time but I should have been able to see the increased visits in analytics anyway as it was a very new site and had no real traffic yet. Someone at Google repeatedly told me that "Audience Overview" (unique visitors) doesn’t include adwords visits only organic traffic. Is this right? Maybe I'm wrong but I always thought it included everything well an estimation anyway. If anyone could help that would be great as it seems a little fishy.
Many Thanks,
-
Indeed, the Google rep is talking nonsense. Audience Overview reports looks at all traffic. Is it possible that you don't have the GA snippet on every page? Specifically, you should check to make sure that it's on the landing pages that you use for PPC. That would explain the traffic not showing up in GA.
-
The segmenting can be done under 'Advanced Segments' and 'paid search traffic' is selectable within the options.
-
The "Audience --- Overview" contains every visits, of course including paid traffic. Unless you have set an advanced segment to filter the paid traffics
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I stop deadlink checker from visiting my website?
It is messing up my Google Analytics traffic reporting. I can't figure out how to get it to stop. Do I filter it out in GA?
Reporting & Analytics | | pmull0 -
Google Analytics Landing Page Report Discrepancy
I have noticed that when I run a landing page report and use the advanced option so I can view only the landing pages that include a particular string in the URL, have noticed that I in the report, the graph at the top will say one thing, but the data below says something else. For example, the graph for one particular search shows 200 Impressions, but the info below says 700 impressions and 610 clicks. Anyone seen anything similar or have any ideas why? Thanks! Craig
Reporting & Analytics | | TheCraig0 -
Google Analytics Data
What tools can one use to audit a site to ensure that Google Analytics is capturing all the visits that we are getting? TIA Asif
Reporting & Analytics | | prsntsnh0 -
Enable Demographics and Interests reports using analytics.js
Hi, I may be going mad, but i can't find the code to activate demographics and interest reports if you are using the new analytics code. I can only find the code adjust for the old code. Any one know where to find this? Thanks Paul
Reporting & Analytics | | eminent0 -
Mobile Site on Google Analytics
Hi mozzers, We just launched a mobile site and I was wondering what are the main steps to follow for gettting your mobile site tracked via GA (m.example.com)? We have a profile for www.example.com GATC: javascript or PHP to install? Should the profile be on a subdomain? What else to consider when implementing a mobile site on GA? Thanks
Reporting & Analytics | | Ideas-Money-Art0 -
Google Analytics Custom Filter
Hello, Quick question, when I create a custom filter on a profile that already has data collected will that filter apply to already collected data or will the filter only apply from the day it was created? Am doing a custom exclude IP filter. Much thanks,
Reporting & Analytics | | Unity
Davinia0 -
How to track what people type on my text boxes on Google Analytics?
Hi there! In our website, we have a few text boxes that users need to use to complete the goal. The boxes aren't search boxes, but it's still important to us to track what people type on it. I'm looking for a way to track the data through the "event" feature in Google Analytics, but it seems that this tracker can only calculate clicks, or video views etc. Does anyone knows how to track do it?
Reporting & Analytics | | ivan.precisodisso0 -
Google API Tools - Next Analytics
Have you used any API tools like Next Analytics and/or can you recommend another tool that is particularly useful for a SEO?
Reporting & Analytics | | KnutDSvendsen0