Merging domains will sum the authority?
-
Hi guys,
I have two websites that are almost the same, I am working to merge them. One domain have authority 44 and other 24... After I merge I will have authority 68?
Should I keep the older domain or the newer? The newer has my keyword in the URL but the older have 10 years.
Thank you
-
One domain have authority 44 and other 24... After I merge I will have authority 68?
I doubt it. I think that domain authority is closer to logarithmic rather than linear.... If I am correct, merging a DA 44 with a DA 24 might lift the DA 44 to 47 or 48. Why? A DA 24 is very weak compared to a DA 44.
Also, if the DA 24 has a lot of the same links that the DA 44 has then don't expect to gain much of anything in the rankings. The best benefit will occur if the DA 24 has links and other quality signals that are totally different from the DA 44. Then merging will bring fresh strength to the DA 44 - but again, a 24 is very weak and the benefit might only be worth a few points higher on the DA scale.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Choosing a domain
Hello Mozzers! If given a list of 25 domains that are all owned by the client, and all relevant to their website, what criteria would you use to choose one? Long story short, the client sold the original domain and now needs a new one. Thanks!
Branding | | FrankSweeney
Frank0 -
Wikipedia and Domain Authority?
Hi there, my company is an online publisher of Theater news and reviews. We also sell theater tickets. We presently don't have a Wikipedia page. Would creating one generally help our search rankings?
Branding | | TheaterMania0 -
Moving to a new domain
Hi, We are about to rebrand. This means we need to move all of our content on to a new domain. I want to make sure this process is as smooth as possible and we don't lose too much by way of rankings. I have read this page: http://googlewebmastercentral.blogspot.co.uk/2008/04/best-practices-when-moving-your-site.html and plan on following the instructions to the letter, but was wondering if anyone had any additional tips? Also, the article linked above is OLD. From 2008, is there anything'new' that I should know? Thank you (in advance) for any help you can offer, it is much appreciated! Best wishes, Amelia EDIT: I forgot quite a big element when first posting this question! We are merging two existing websites into the new URL. The two sites are for two different products we offer, but we'll now be offering both products under the same URL.
Branding | | CommT0 -
Branded Domain Names - Keep or Sell?
Hey guys! My company is sitting on a number of branded domains to ensure we have control over the URL in case we ever want to do anything with them and/or to protect brand integrity. However, we are sitting on a total of 24 domains, which seems somewhat excessive. What are you thoughts about .info and .net domains? Or keeping branded domains in general? Is there a good rule of thumb to follow? We have a few up for renewal soon, so it'd be terrific to get your thoughts! Thanks much, Clarissa
Branding | | okatieo0 -
Best use for a second domain?
Hi, I have a client who has a website with its brand name in its URL and this is not very keyword friendly as it is just numbers http://www.44-16.com/ -- the website has been up for a few months and is starting to see it traffic increase (mainly due to PPC). The client has told me that they also have another URL which is directly relevant to the industry they are in and they have asked me for advice on the best way to use the second domain. Would it be best to create a second website that has several links to the main site (although new content, not duplicated content) or would a blog be the best option for the new site? The existing site does have a blog that generates some good traffic so they'd have to be writing two blogs I assume? The client doesn't want to stop using the first site and I want to give them the best advice to make the best use of this second domain. Thanks!
Branding | | bendyman0 -
International domain query
my client is a financial services company with some ccTLDs for brand name but does not own the .com eg: brandname.ch, brandname.ro etc we need to launch a brand UK site plus a global site. should we go for another name on the .com: brandname_financial.com_, and: brandname_financial.ch_, brandname_financial.ro_ etc or could we go for instead brandname.uk.com and brandname.eu.com? i'm worried the owner of brandname.com will build a site and out rank us.....however the alternative is a longer url but owning the .com hope that makes sense and any advice would be gladly received! Many thanks
Branding | | bisibee10 -
Blog - separate domain or current website?
I have created a business blog purely to gain higher rankings for particular keywords which then has links pointing to the product that I am trying to sell. My question... Is it better to have this blog hosted on the same domain or shall I move it to a separate domain which will help with backlinks? Any advice would be appreciated?
Branding | | petewinter0 -
Would a 301 redirect on a keyword based domain be a worth-while investment?
Similar questions have been asked - but I couldn't find a direct answer to my specific question here. I have the opportunity to purchase our exact keyword phrase domain name for fairly cheap (if I sold red balloons it would be redballoons.com). If I i set it up to 301 redirect to our main domain - would it provide any short-term or long-term SEO benifits? ADDITIONAL INFO: I sell a service to a niche market and in a relatively short amount of time have been able to rank #21 on our main keywords. Our domain is fairly young (about 1.5yrs), but we are WAY behind our main competition in the link building category (they have been at it for 10+ years). I'm looking for an interim solution to drive genuine SEO traffic while we work on our link building over time. Our main keywords only get about 15,000 global searches per month (google) and some of those are not our market (don't know how many exactly). The competition for our keyword is classified as "medium" in google adwords. It's really only worth it to me if I can begin getting page 1 results from this practice. Thanks in advance!!!
Branding | | aaronharlow0