Adwords Code help required
-
I have questions related Google adwords.
1. I want to use Google adwords code, remarketing and Google analytics code.Site is in OSCommerce and php based.Which thing I can use and how can I set my settings so that none of the stuff is affected by each other.
2. We are selling tours and want to track sales for our site.How can we use Google>tools>conversions to track sales?Settings and code help required.I know Google help Center link but not getting it.
-
I'm not 100% sure what you mean when you say you can't integrate the codes. One tool that would make it easier to include these scripts is Google Tag Manager. With that, you include one script on all your pages, and use that script to deploy Google Analytics, Adwords scripts, and any other tracking pixels you may use.
-
John as far as I know I can not integrate these 3 codes at the same time.Is their any module that can help me integrate these 3 codes at a time.
Analytics/Adwords conversion and adwords Remarketing code.
-
You can set up remarketing lists from within Google Analytics by making one tweak to your GA code. You can read more about that here. If you want to track conversions within Adwords, you'll still need to set up the conversion within Google Adwords, and add a special code to the goal success page. No matter what scripts you install from Google Adwords and Google Analytics, they shouldn't interact poorly.
If the page which appears after someone signs up has a unique URL, it's easy to set that URL up as a goal in Google Analytics. Here's some info about setting that up. The report I like to track goals is Conversions > Multi-channel funnels > Top conversion paths report. I usually view it by Source/Medium, and if you use utm parameters on your URLs, then adding Campaign path as a secondary dimension will break those down by campaign.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will google consider it as one click for adwords?
Hi All, Many times I want to check actual page of competitors they are targeting in google adwords. Like when I search for any keywords and my competitors page comes on top ads in google, then I copy url from search result and paste in any other browser will it be consider as click and google will charge to my competitor? Example url - https://www.googleadservices.com/pagead/aclk?------------------------------------------------------------------------&adurl= Thanks!
Paid Search Marketing | | pragnesh96390 -
I am a seller on Amazon and am looking for an agency/consultant to help optimize my products
Anyone do this kind of work or know anyone who does? Looking to act quickly. Our product is selling well and the team wants to put more money behind it and I'm not sure if that's necessary or if we just need to optimize our organic listing. Trying to understand scale and how Amazon differs from Adwords
Paid Search Marketing | | Eric_OWPP0 -
Adwords Express Placement and Explanation
I spoke with the adwords express rep about this, and he was extremely vague and unhelpful. So, I'd appreciate some assistance...even though it's a lot of questions. Whatever insights you can share to any portion of this, i would greatly appreciate. We setup an adwords express account, and we set our budget $50 over what Adwodrds Express says was our competitors average range. However, our ads only show up on the bottom right side of page 2. We are trying to figure out why that is? Are adwords express accounts only placed on the lower tier of PPC by definition? Will they always be on the bottom of a sidebar on the second page? Does it depend on how much we are willing to pay a month? So, if we double what we are willing to pay per month, will the ad move up? Also, it's not clear to me at all, how much we are being charged per click or how we are being billed. How are they determining what each click costs? Happy Friday and thanks in advance, Ruben
Paid Search Marketing | | KempRugeLawGroup0 -
Will PPC elsewhere on my domain help my organic SEO?
I have an e-commerce site with a small product line which an on-going organic SEO campaign. As a side project, I'm planning on doing some PPC testing with a highly converting product squeeze page, which I'll run Google ads to gain traffic. (this is PPC only and for this page I am not concerned with organic SEO traffic - although of course the page itself will be fully optimized). I am wondering whether to run this squeeze page on a sub-domain or sub-directory of the existing site, OR to host it on a completely fresh domain? I would like to know if as side-effect my existing Website benefit 'organically' from some of the PPC traffic, helping with it's domain authority, etc.,? or could this possibly do any harm? p.s. Bear in mind this is not going to be a page visible on the on the main site itself, it's a separate entity for PPC. Would be great to have some expert Moz eyes on this and opinions. Thanks!
Paid Search Marketing | | GregDixson0 -
Competitors using bots for AdWords ?
I was having a discussion with a SEO manager on a LinkedIn group about page speed (she pretends that page speed is not taken into account by Google for SERPs at all and claims that all of what Matt Cutts says is BS) ; and she explained that she is using bots to click on her client's competitors AdWords and "kill their daily budget" So my question is, if you run/manage AdWords campaigns, have you ever met noticed such a behaviour, past the few usual click fraud rate ? What is your average fraud rate ?
Paid Search Marketing | | iung0 -
Yahoo Showing Adwords URLS in Organic Results
a client is getting adwords campaign url's showing up high in the SERPs, like 2 spots under the original page. The actual unique page is number one, and number three is the same page except the url is pulled from and adwords click My guess is that yahoo is crawling adsense and mistakenly following it as a link. It's crazy that it ranks on the 3rd page though... At the same time I have recently seen 25 pages deindexed in Google! How could this happen - could these two be related. I read this forum post about similar things happening in yahoo to their site Could this be a duplicate content issue (copyscape is showing no duplicate content) or are my pages getting indexed for some other reason?
Paid Search Marketing | | imageworks-2612900 -
Help with getting no conversions
Ok, so let me give you the breakdown here. So I have recently optimized this product and am trying to focus on getting this product to sell a couple times a week before I move onto the next product with SEO. Google has not updated my title and description yet to see if my SEO has been even somewhat successful, so I am waiting on that. While I have been waiting, I started a PPC campaign. I would say over the last 7 days I have had about 250 visitors to this page, however, none of them resulted in any questions about the product, no account signups, no orders that are incomplete and worst of all, No Sales.Here is a copy of the add. RC Nitro Truck 60MPH $219Buy Now Remote Control Nitro RC Truck. Redcat Racing Volcano S30 60 MPHwww.rcnitroshop.com Can someone look at the page and tell me if it looks fishy or if there is a reason you would not buy from this page? Any advice would be appreciated. Also, if you notice any critical SEO errors that would also help! I ran the on-page optimization through SEOMOZ and i got a letter grade of an A with everything 100%. Thanks in advance. I have been working 5-10 hours a day on this website and on eBay and would love for it to actually pay off someday lol. The links to the page are in that add above. Just click on that to take a look.
Paid Search Marketing | | bilsonx0 -
Adwords search term report processing help
So I've downloaded my 6000 row adwords search term report, and want to analyses brand keywords and variants only....I could do this by brute force, but I'll want to do it again in a month or two. I have a nice regex string which will do the job but can't find a way to implement a solution. Is there a good way to do this? Or is there a better way? Adwords won't let me filter using regex, Excel needs vb setup to use regex and I've tried the regex in Libre Calc (doesn't return the correct results).
Paid Search Marketing | | k3nn3dy30