When analysing my inbound anchor text am I using by page or site?
-
When checking to see my anchor text profile to make sure it's not too dense with the same phrases, should I be measuring against my whole site or page specific?
eg if i have 100 links across my site and 20 are for the same phrase this is 20%, but if the same 20 phrases are to one page and that page has 40 links this is 55%
Many thanks
Ash
-
You want to look at both. You don't want any single pages over-optimized, and you don't want your whole domain over-optimized.
There's also been several tests lately that have shown higher rankings without optimized anchor text. It's still inconclusive, but it is something to keep in mind.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need help Taking my Site to the Next Level
Any, and I mean ANY suggestions would be Great and Welcome, Good and Bad. Have a Good site, with what I believe good content, and just stuck at the same level for over 6 months. Please and Thank you for taking a few minute of time out of your day on this. Joe https://www.surecretedesign.com/
Reporting & Analytics | | surecreteproucts0 -
Why don't i have a page rank for charlesvapor.com
www.charlesvapor.com has been up for 5 months and the seo work is completed; i do not have page ranking foir this site and i want to know a little about why; is their any help figuring it out?
Reporting & Analytics | | prostene13590 -
No Query parameter for site search
Hi Guys, I have enable site search for analytics a number of times. But this time it's the first time I came across a search with no query parameters. example.com/search/item/searchterm What is the most simple way to approach this? thank you!
Reporting & Analytics | | GetApp0 -
What does "on first page" mean in seomoz ranking reports?
Hi - When reports here show numbers of keywords appearing "on first page", there must be some implicit assumption made about the number of results listed per page. 1. Can anyone tell me what that assumption is? Is it 10? 20? 2. What about universal results Local links? If the answer to number one is, for instance, 20 results per page, then are there any assumptions made about the number of universal results Local links included? I'm just trying to understand what the reports mean. Thanks, Tim
Reporting & Analytics | | tcolling0 -
Getting traffic for another site
Hi Everyone, Our website url/brand is very close to another website url/brand. We are non-competing entities. It appears as though this other company has begun a marketing program which has resulted in our traffic skyrocketing. However, it seems to have also resulted in our Pages/Visit and Visit Duration to decrease and our Bounce Rate to increase. Can anyone suggest how to deal with this type of scenario? Thanks,
Reporting & Analytics | | AC_Pro
Robert0 -
If a page bounces in the woods, can Google Panda hear it?
I have read that after the Panda update a site's bounce rate is an important ranking metric. However, can anyone confirm whether all pages count equally? For instance, my home page gets 5000% more traffic than Deep Page X. If Deep Page X has a poor bounce rate, does it matter as much as if my Homepage has a bad bounce rate? I am guessing not, but wanted to open it up for discussion. If not, it has me wondering on what to do for some of my database driven content. I have some dynamically created pages that have higher bounce rates and minimal unique content. They aren't pure spam or junk, but are likely only about 1% unique from one another. Sounds like a no brainer change post-Panda, right? Well, what if I was the only one targeting the keywords for these pages? The pages pull from info I stored on the U.S. government stimulus program (related to my industry). It then has just about every city, state and county combo in the country for my product. For instance, a page <title>might be "Flemington, NJ Widgets - Somerset County". Something that no one else is targeting and drives minimal traffic.</p> <p> </p> <p>Do I take this content down? I didn't have any affects, positive or negative from Panda, so I am hesitant to take down thousands of Google cached pages.</p></title>
Reporting & Analytics | | TheDude0 -
Strange pages visited in analytics
Hi Guys I am finding this in one of my sites analytics allot /tr-url/en-ru.ru/ followed directly by the site in questions domain name and page of interest....like this.. /tr-url/en-ru.ru/www.example.com/blue-widget/ and example.com being the analytics of the site in question. Are these pages that have been translated? like by yandex or something in that line....I cannot seem to find anything on this anywhere. What is this and should i be concerned?? thanks for the help cheers
Reporting & Analytics | | nomad-2023230 -
Sort referring sites by visit change over time comparison in GA
I can't believe I've never done this before, so I'm going to assume that I previously must have figured it out via excel, but I'm hoping there's an easier way. So I want to compare the referring sites between April and May and see which have sent (specifically) less traffic. The problem with doing a comparison in GA is that it only sorts by the highest traffic for May, when actually I want to see the largest negative change (by number, not percentage) between April and May. Is there a way to do this via the dashboard or am I just going to have to play about in excel for 10 minutes?
Reporting & Analytics | | StalkerB0